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DoReDo Salón Renda Apo Diseño by Gautam Desai

DoReDo Salón Renda Apo Diseño by Gautam Desai is a highly esteemed winner of the very prestigious 2020 A' Design Award Fiero in Ogapype Jejapo Competition Category.


FieroOgapype· 2020

DoReDo Salón Renda Apo Diseño

by Gautam Desai

Client: Gautam Desai Design

A' Design Award Fiero Winner in Ogapype Category

Colors

The Design

About DoReDo Salón Renda Apo Diseño

DoReDo ha'e peteĩ tenda tekotevẽva rekove porãrã, oñembojoja hikuái peteĩ clínica de belleza, salón, spa, yoga estudio ha peteĩ cafetería michĩva 550 metro cuadrado-pe. Pe disposición ojejapo airport retail-icha, ohechauka umi mba'e tesa yképe guive yvýpe, ha jeho ha jou opyta michĩmi ha porãve g̃uarã. Coral color oiporu accent-icha, ha ojehecha uñoite umi arco yvyra pyahyipy retã central retail courtyard-pe, oñondiveparáva opa servicio. Opavave visitante ohasa umi arco coral rupive. Yvyra piso, espejo consola omimbíva, metal estante mbojere ha vidrio candelabro omohu'ãva pe interior.

The Recognition

About the A' Design Award Fiero

DoReDo Salón Renda Apo Diseño ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ DoReDo Salón Renda Apo Diseño ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. DoReDo Salón Renda Apo Diseño oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
One of the most prominent elements of the design that was designed to be specifically eye catching, is the pop colour, coral. The coral serves two purposes, it is reflective of luxury and beauty, and also happens to be a colour that few brands have adopted. The coral only makes its presence felt in the arches of the retail courtyard, the hub of DoReDo that offshoots onto its various offerings. No matter where you go in the space, you have to pass through the coral arched courtyard.
Dimensions & Packaging
550 Square Meters
Tags
Salon, Spa, Aesthetic Clinic, Yoga Studio, Cafe, Wellness, Feel Good, Interior Design, Interior Styling, Luxury-Industrial-Chic, Modern, Contemporary, Coral, Arch, Retail
Production Technology
The material pallet includes wood framed arches, painted galvanised iron ac duct, wooden flooring, grey slate finished vitrified flooring, full length self lit mirrored consoles, veneered furniture, ceiling suspended MS frame storage racks, led spotlights, glass chandeliers, brass lamp shades, machine crafted bulb holders, wallpapers and printed vinyl wall art, to enhance the luxury, industrial and chic aesthetic of the salon
Design Challenge
The hardest part was to the assemble all the research, design and aesthetics, and to deliver the project to the Owner in the stipulated time of the fit out and with in a tight budget
Research
The design & aesthetic process involved researching existing retail spaces around the world sporting a user friendly experience
Inspiration
“I am one of the few people who love shopping at airports; everything is under eye level, simplified and user friendly, you’re not overwhelmed by walls and walls of décor.”
The entire theme for DoReDo, which comprises a beauty clinic, salon, spa, yoga studio and a little cafe, stemmed from the Architect’s airport shopping experiences.
Project Duration
The interior fit out started in January 2019 and finished in April 2019. The project is located in Nashik, India
Operation Flow
The design intent was to craft an experience that fosters interaction and induce a sense community to users, while creating a unique identity for the upcoming brand.
DoReDo, a 6000 square feet salon was modelled after airport retail experience.
“I am one of the few people who love shopping at airports; everything is under eye level, simplified and user friendly, you’re not overwhelmed by walls and walls of décor.”
The entire theme for DoReDo, which comprises a beauty clinic, salon, spa, yoga studio and a little café, stemmed from the Architect’s airport shopping experiences.
Patents
Copyrights belong to Gautam Desai Design, 2020
Team Members
Gautam Desai
Niketa Khanna
Ruchika Madhar
Kavita Narvekar
Image Credits
Fabien Charuau

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