Hiroshima Terrace Mba'apo Réra Empresarial by Shinji Arashigawa

Hiroshima Terrace Mba'apo Réra Empresarial by Shinji Arashigawa is a highly esteemed winner of the very prestigious 2021 A' Design Award Brónse in Ta'ãnga Jejapo Competition Category.

BrónseTa'ãnga· 2021

Hiroshima Terrace Mba'apo Réra Empresarial

by Shinji Arashigawa

Client: Storm Graphics

A' Design Award Brónse Winner in Ta'ãnga Category

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Verified Award Winner

Verify Award Status for #110625

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Colors

The Design

About Hiroshima Terrace Mba'apo Réra Empresarial

Hiroshima Terrace ohechauka hembiapokuéra peteĩ diseño diamante potĩ rupive. Inspirado Hiroshima mba'ekuaápe "táva y" ramo ha ymave "táva kárpa", ko tembiapo omoirũ forma ysaja kárpa japonés ha sa'y simboliko Mitsubishi mba'éva—oñembojoaju hendive ha marca peteĩ visión armonioso joajúpe.

The Recognition

About the A' Design Award Brónse

Hiroshima Terrace Mba'apo Réra Empresarial ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Hiroshima Terrace Mba'apo Réra Empresarial ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Hiroshima Terrace Mba'apo Réra Empresarial ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo for the in-house space for communication (HIROSHIMA TERRACE) creates a shape similar to the torii gate of Miyajima, so it can emphasize the uniqueness of Hiroshima. And also, the reason why it uses the carp shape is that Hiroshima has long been called the city of water, and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi wearing the Mitsubishi colors to express both Hiroshima and Mitsubishi.
Dimensions & Packaging: Poster 728mmx1030mm
Sign 200mmx200mm - 900mmx1200mm
Tags: Hiroshima, Terrace, Mitsubishi, Carp, world, DIA
Production Technology: The poster is offset printed and represented by process colors and gold grid lines.
The carp shape of the in-house sign is made of magnets so that it can be placed anywhere you like.
The rooms name created an original fonts.
This poster is expressed only in the shape of a diamond.
Design Challenge: the reason why it uses the carp shape is that Hiroshima has long been called the city of water and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi (a brocade carp) wearing the Mitsubishi colors "red, black, and white" to express both Hiroshima and Mitsubishi.
Research: This is the visual identity, the sign, or the artwork for the office space.
It has developed with the keyword "from Hiroshima to the world". The logo for the in-house space for communication (HIROSHIMA TERRACE) uses its initial HT and creates a shape similar to the torii(Shinto shrine archway) gate of Miyajima, so it can emphasize the uniqueness of Hiroshima.
Inspiration: This poster is expressed only in the shape of a diamond.
The ripples of water represent the spread to the world.
In addition, the carp is also said to be the "incarnation of the dragon" and represents the regal presence.
We expressed the Mitsubishi Corporation "Incarnation of a dragon" expanding "from Hiroshima to the world", and made it a poster as the artwork.
Project Duration: The project started in October 2019 and finished in December 2019. The creation of poster variations continues.
Operation Flow: This is the sign of each room of the Mitsubishi Corporation Hiroshima branch
It is a design of a communication space to unite the feelings of the Mitsubishi Corporation and group companies.
It is expressed using the carp that is the identity of Hiroshima.
Team Members: Graphic Designer:Shinji Arashigawa
Interior Designer:Ryoutarou Kouduma