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C-MAX Branding Identity Marca Rechaukaha Identidad by Fengnan Lin

C-MAX Branding Identity Marca Rechaukaha Identidad by Fengnan Lin is a highly esteemed winner of the very prestigious 2021 A' Design Award Brónse in Ta'ãnga Jejapo Competition Category.


BrónseTa'ãnga· 2021

C-MAX Branding Identity Marca Rechaukaha Identidad

by Fengnan Lin

Client: C-Max

A' Design Award Brónse Winner in Ta'ãnga Category

9,614

Verified Award Winner

Verify Award Status for #114759

Colors

The Design

About C-MAX Branding Identity Marca Rechaukaha Identidad

C-MAX Marca Rechaukaha Identidad ha'e peteĩ programa visual identidad ojejapóva peteĩ empresa tecnológica g̃uarã, omba'apóva cloud computing ha big data-pe. Pe logo omoĩjoa umi letra CMAX umi código mba'e techapyrãndi reheve, oĩháme angle brackets, peteĩ dash ha peteĩ arrow, umíva he'ise cálculo ha umi data movimiento ordenado. Pe hũ color he'ise precisión, jepe umi gráfico auxiliar sa'yetereítava omombe'u peteĩ arapy hesãikuéra ojejapóva tecnología reheve. Ko identidad ojeporu business cards-pe, work cards-pe, notebooks-pe ha canvas bags-pe, oiporúvo imprenta cuatro colores ha UV glazing.

The Recognition

About the A' Design Award Brónse

C-MAX Branding Identity Marca Rechaukaha Identidad ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ C-MAX Branding Identity Marca Rechaukaha Identidad ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. C-MAX Branding Identity Marca Rechaukaha Identidad ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The black of logo represents preciseness, and the colorful auxiliary color means to create a colorful world with high technology.
Dimensions & Packaging
Note book:180mmx130mm; Canvas bag:320mmx390mm
Tags
Brand visual upgrade, Cloud computing, big data, code, Visual Communication Design,
Production Technology
Logo and auxiliary graphics are used in many work scenes,such as business card,work card,notebook,canvas bag and so on.Process involves four-color printing,UV glazing.
Design Challenge
Looking for representative symbols and languages of computing classes.
Research
Most of the C-MAX teams are young and creative,the post-90/95s generation.This company wants to change the stereotype of technology companies between brands and industry.Therefore the logo is designed to black and white,and auxiliary graphics is colorful,C-MAX hopes to use high technology to calculate a colorful world.
Inspiration
People's impression of programmers remains in residence,rigorous , poor communication. However, Most of the C-MAX teams are young and creative ,the post-90/95s generation . C-MAX want to change the stereotype of technology companies between brands and industry.
The logo design is inspired by the international code. Code is a universal language without borders. Creative execution is the combination of code symbol elements "< >", "-", "→"and CMAX fonts.C-MAX company hopes to creat a colorful world with high technology by the new logo.
Project Duration
Guangzhou,Guangdong Province,China,January 1,2020
Operation Flow
Logo design inspiration from the code commonly used symbols,representing calculation; "",means calculation. "-",means moving data with arrow fonts represent a series of tasks performed by order.
Patents
Copyrights belong to Fengnan Lin, 2020.
Team Members
Fengnan Lin
Yingqiang Zhang
Liqing Xian
Image Credits
Image #1: Designer Fengnan Lin,2020.
Video #1: Creator Yingqiang Zhang, Liqing Xian,2020.

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