Food in Nature Ta'ãngamongakuaa Tembi'u rehegua by Duc Bui

Food in Nature Ta'ãngamongakuaa Tembi'u rehegua by Duc Bui is a highly esteemed winner of the very prestigious 2021 A' Design Award Fiero in Ta'ãngambyry Jejapo Competition Category.

FieroTa'ãngambyry· 2021

Food in Nature Ta'ãngamongakuaa Tembi'u rehegua

by Duc Bui

Client: FPDB Creative

A' Design Award Fiero Winner in Ta'ãngambyry Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Food in Nature Ta'ãngamongakuaa Tembi'u rehegua

Food in Nature ha'e peteĩ ta'ãngamongakuaa tembi'u rehegua ojejapóva peteĩ okaru róga y guasu gui oñemuvaerã Ho Chi Minh City-pe, Vietnam-pe. Ko serie ohechauka umi tembi'u peteĩ menu pyahu iporãitereívagui, ha káda tembi'u oguereko ijehegui iñapysẽ ha imombe'u. Pe idea ombojoaju tembi'u ha ñanderekoha, ohechaukávo yvoty ikangyíva okakuaáva ita ipirúva apytégui, peteĩ ta'ãnga ohechaukáva jeikove ha tuichakue. Oñemomba'eguasu umi yvoty sa'y hesãiete ha umi ita rembiapokue ndaha'éiva ojeikuaa. Oñeporu tesape ojejapohague oñemoha'ãngávo tesape osẽva y guasúgui ha ojehechaukávo pe tembi'u y guasúgui oĩ pyahúva.

The Recognition

About the A' Design Award Fiero

Food in Nature Ta'ãngamongakuaa Tembi'u rehegua ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Food in Nature Ta'ãngamongakuaa Tembi'u rehegua ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Food in Nature Ta'ãngamongakuaa Tembi'u rehegua oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: FOOD IN NATURE is a food photography project created for Ngoc Suong Seafood & Bar, a modern seafood restaurant. The inspiration for this work is to feature the restaurant's new fine-dining menu. Each dish in the menu has its own story conveyed in different layouts.
Dimensions & Packaging: Canon 5D Mark IV with 24-70mm Lens was used in this photoshoot. All photos were shot via CaptureOne and retouched in Adobe Photoshop.
Tags: photography, food, seafood, nature, survival
Production Technology: Artificial light was used in this photoshoot, creating the sparkling light reflecting from the sea to express the freshness of the seafood.
Design Challenge: The hardest part of this project is to find the perfect stones and flowers, as well as search and create appropriate lighting set-ups to convey the ideas the best.
Research: How food can be combined with elements of nature such as flowers and stones is the core of this project. Magazines and portfolio websites are the main sources to see how modern artists approach their artworks. All sketches were done thoroughly before shooting to make sure lighting, props, and layouts as perfect as possible. Stones and flowers were found in nature to enhance the feeling of Mother Nature.
Inspiration: The inspiration came from the idea of how food should connect closely to Mother Nature, by capturing the moment of fragile flowers growing from arid stones, which symbolizes survival. And the concentration is on the vibrant colors of the flowers and the unique shape of the stones gave.
Project Duration: The photoshoot lasted for 12 hours in total, including 3 hours setting up different layouts and 9 hours shooting in September 2020 in Ho Chi Minh City, Vietnam.
Operation Flow: Those images are supposed to create engagement between the brand and its customers. Since trends in food photography and marketing are changing, the project gives a modern, natural, and contemporary touch to the restaurant’s new menu.
Team Members: Duc Bui & FPDB Creative
Image Credits: Image #1: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.
Image #2: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.
Image #3: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.
Image #4: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.
Image #5: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.