Gravity Mba'apo Guasu: Cine Ryepy Ñemboja'o Ñemohenda by Design Action

Gravity Mba'apo Guasu: Cine Ryepy Ñemboja'o Ñemohenda by Design Action is a highly esteemed winner of the very prestigious 2021 A' Design Award Pláta in Ogapype Jejapo Competition Category.

PlátaOgapype· 2021

Gravity Mba'apo Guasu: Cine Ryepy Ñemboja'o Ñemohenda

by Design Action

Client: Design Action

A' Design Award Pláta Winner in Ogapype Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Gravity Mba'apo Guasu: Cine Ryepy Ñemboja'o Ñemohenda

Gravity ha'e peteĩ cine ryepy Shanghai-pe, China-pe, oñemongora'ỹva 2800 metros kuadrádo. Ko ñemboja'o oñemomýi umi mba'e ha'eñóva rehe, oje'éva pe grave imbaretetereíva ojapoha peteĩ yvyguýi hũva omohypehýva pe ára ha pe henda. Peteĩ ñeñemboati morotĩ ojehecháva pe techoguýpe ojeporeka ko mba'e, umi tesape'a oñemopa'ũva oñembo'yva yvy guive yvate gotyo peteĩ ape jeretova rojaicha. Pe ñeñemboati avei omohendáva pe táva ha pe yvýpe. Umi haipy oveveva omongora umi tápia, umi mba'e po'i óro ha kuarepotĩ morotĩ oñemomýiva ojejapo hague hogue oñemyañaite ojehecha haguáicha. Umi mba'e ojeporúva oĩ ita, panél acústico, laminado plástico, alfombra ha gypsum board.

The Recognition

About the A' Design Award Pláta

Gravity Mba'apo Guasu: Cine Ryepy Ñemboja'o Ñemohenda ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Gravity Mba'apo Guasu: Cine Ryepy Ñemboja'o Ñemohenda ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Gravity Mba'apo Guasu: Cine Ryepy Ñemboja'o Ñemohenda ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Gravity reshapes the cinema appearance. The white ceiling swirl design mimics the black hole, where numerous particles flow into the trajectory and form a stacked light cove from low to high. At the same time, the swirl design composes the wall and floor design. The walls of the whole cinema are covered with flowing lines, combining gold and silver colour as feature accent, in which the lines are twisted and turned forming the shape of rolled up leaves in this distorted space.
Dimensions & Packaging: 2800 Sq.m
Tags: cinema, white, gravity, entertainment, film, movie, theatre, interior, design action
Production Technology: Stone, Acoustic panel, Plastic laminate, Carpet, Gypsum board
Design Challenge: The whole design is dominated by curve lines. The spiral ceiling design has a direct impact on the floor, the space planning, wall light trough design and so on, each space are closely related to each other. The whirlpool design on the ceiling, it is composed from low to high with different radius extending upward like a revolving staircase. In order to study the relationship between each ceiling swirl, a number of models were made to simulate the dynamics of vortices.
Research: The designer refers to Einstein's theory of “General Relativity”, which mentions that when gravity reaches its extreme, black holes will form, absorb everything, and space-time will be distorted, forming an irremediable scene. This mysterious scene arouses the designer's curiosity and hopes to capture that moment through space.
Inspiration: "When gravity reaches at its extreme, it will form a black hole, absorbing everything, and distort the space and time; forming an irremediable scene." .

Countless particles permeate the silent space, suddenly gravity depicts a track of guides towards the ceiling, and form a huge whirlpool. In the distorted space, particles are reshape and restructured, leaving streamlined traces on ceiling and wall, capturing a moment in space.
Project Duration: The project finished in Jan 2020 in Shanghai, China.
Operation Flow: This project the original site is the earliest airport in China. Designers believe that this place is full of desire for flying from the people in the past, so the design concept hopes to achieve a sense of weightlessness of gravity so that people can have their own sense of flying and satisfy human fantasies about the universe since ancient times. Cinema is a place where audiences can fantasize and dream, so the design should have a story like movie plot, so that design concept directly affects the layout and shape of space, making design more unique and more cinematic.
Patents: Design Action
Team Members: Creative Director: Vincent Li
Designer: Mancy Li
Image Credits: Design Action