Power of Meat Ñe'ẽme'ẽ: So'o Rendaguasu Barbecue Ryepy Ñemongurusu by Hao Ching Shen

Power of Meat Ñe'ẽme'ẽ: So'o Rendaguasu Barbecue Ryepy Ñemongurusu by Hao Ching Shen is a highly esteemed winner of the very prestigious 2021 A' Design Award Brónse in Ogapype Jejapo Competition Category.

BrónseOgapype· 2021

Power of Meat Ñe'ẽme'ẽ: So'o Rendaguasu Barbecue Ryepy Ñemongurusu

by Hao Ching Shen

Client: Wowprime Corporation

A' Design Award Brónse Winner in Ogapype Category

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The Design

About Power of Meat Ñe'ẽme'ẽ: So'o Rendaguasu Barbecue Ryepy Ñemongurusu

Aranduka Ñe'ẽ: So'o Puaka ha'e peteĩ so'o rendaguasu (barbecue) ryepy ñemongurusu Taipei-pe. Pe temimo'ã ombojoaju so'o, ára arasunu ha yvyty tatapy rechaka, ohechauka haguã pe puaka jejou so'o karu rupive. Kuatiañe'ẽ chino "so'o" apopyre mombyky ombosako'i pe ojoparakuéra korapy; upéicha avei, oĩ upepe umi guapyha ojehecha arasunu rechakáicha, ogueraha upégui peteĩ jekupytyha (self-service bar) peve. Yvyra rape ha kuarepotisyry (golden panels) omopyenda so'o rechaka. Pe jeike rupi ha mba'apoha guapyha (reception counter) ojere 45 grados-pe ojejapo haguã pe jeike inambyréva ojehecha tuichave. Umi material oĩva: fierro rekuru enamel-pyre, vinyl tile ha tesape ojeporavopyre.

The Recognition

About the A' Design Award Brónse

Power of Meat Ñe'ẽme'ẽ: So'o Rendaguasu Barbecue Ryepy Ñemongurusu ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Power of Meat Ñe'ẽme'ẽ: So'o Rendaguasu Barbecue Ryepy Ñemongurusu ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Power of Meat Ñe'ẽme'ẽ: So'o Rendaguasu Barbecue Ryepy Ñemongurusu ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For spatial index, the simplified lines of the Chinese character "肉 (meat)" is used as the partition wall elevation and extend to the lightning-shape arranged seating area to link to next space highlight: the self-service bar. The spatial arrangement aims to use the intuitive "meat" character to inspire the rhythm of a large piece of meat being cut through by lightning. The meat pieces were made with wooden texture materials and golden panel to show the brand tone.
Dimensions & Packaging: Seating area 392.06788 sq. meter/ Kitchen 86.28138 sq. meter/ Toilet 21.81828 sq. meter/ Others 15.86784 sq. meter
Tags: Meat, Lightning, Volcano
Production Technology: Carpenter work/ Cast Iron baking enamel/ Vinyl tile/ Decorative lighting
Design Challenge: This project is located in a building with a narrow entrance. We decided to turn the entrance and the guest receiving counter by 45 degrees, hoping to increase the visual spaciousness of the entering area, and create a visual dialogue of the brand spirit wall through the transition of space.
Research: Power of Meat Ximen Emei Branch is the first all you can eat BBQ restaurant of the Wowprime Corporation. The restaurant is located in Ximending business district, which is the most important and internationalized business district in the west area of Taipei. It is also the main gathering area for young people and one of the must visit destinations for foreign tourists.
Inspiration: The overall designing concept is based on brand recognition-using meat to generate electricity and adopt volcanic elements as the keynote to develop a sense of power from eating meat. With the Japanese-style BBQ tone, we used two dimensional and space illusion techniques with iron parts, neon lights and golden elements as the design breakthrough.
Project Duration: The project started in December 2020 and finished in March 2021 in Taipei.
Operation Flow: The spiritual wall is represented with illustrations of volcano and meat. The space composition and division is formed with the triangular and mountain shaped lines inspired by volcano. By using the lightning symbol in spatial composition, we successfully create a master-slave relationship among areas, which enables consumers to experience an innovative spatial structure.
Team Members: Designed by Hao Ching Shan/ FK Create Space Design Decoration Company