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365 Days Taiwanese Foods Kalendario by Hsiao Ting Tang and Goyen Chen

365 Days Taiwanese Foods Kalendario by Hsiao Ting Tang and Goyen Chen is a highly esteemed winner of the very prestigious 2022 A' Design Award Brónse in Ta'ãnga Jejapo Competition Category.


BrónseTa'ãnga· 2022

365 Days Taiwanese Foods Kalendario

by Hsiao Ting Tang and Goyen Chen

Client: Goyen Chen

A' Design Award Brónse Winner in Ta'ãnga Category

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The Design

About 365 Days Taiwanese Foods Kalendario

Iñambuéva umi kalendario general mercado-pe oĩvagui, pe diseño ha empaque 365 Ára Tembi'u Taiwán-gua Kalendario rehegua oñemopyenda Bento box prototipo rehe, peteĩ tembi'urã ryru ijojaha'ỹva Asiagua. Pe empaque oñembohéra magnético ñembotyrã ndive ojehechaukáva, oñembyatýva ha ojerahakuaáva ndahasýi haguã. Pe gráfico ñepyrũrã calendario mba'e rehegua ryepýpe, ohechauka avei pe concepto Oriental arã rehegua ha omombe'u umi jehe'a, tembi'urã mba'e ha ára guasu rehegua, opaite ohechauka pe cultura tembi'u ijojaha'ỹva Oriente-gua.

The Recognition

About the A' Design Award Brónse

365 Days Taiwanese Foods Kalendario ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ 365 Days Taiwanese Foods Kalendario ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. 365 Days Taiwanese Foods Kalendario ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This calendar can be displayed and collected at the same time and is also suitable as a gift or for personal use. You can look at it when you don't know what to have for lunch. This calendar not only conveys the rich diversity of Taiwanese cuisine, but also provides a deeper understanding of the unique Taiwanese food culture. Through the creation of the merchandise, we look forward to promoting the spirit of Taiwanese cuisine and traditional culture.
Dimensions & Packaging
Product dimensions 215 mm x 150 mm x 55 mm. Calendar size 120 mm x 80 mm x 35 mm. Magnet opening and closing design.
Tags
Taiwan, food, Bento, calendar, lunar calendar
Production Technology
The trial is made using soybean printing and handmade gift boxes. At the same time, the magnetic clasp design allows the concept of instant collection to be put into practice at the same time. Because of the fear that the old calendar would be blown away in the display, the calendar comes with a Chinese ceramic spoon as a paperweight, which not only fits the image of the product, but also symbolizes the fullness in the oriental symbolism.
Design Challenge
The most difficult aspect was that the composition of the packaging needed to be handmade. One of the most challenging aspects was to distinguish it from the usual calendars on the market and even to highlight the characteristics of the subject. Therefore, the merchandise was worked into the material of a gift box, using the outer packaging of a usual meal. Echoing each other.
Research
The 365 Days of Taiwan Food Calendar feature a variety of Taiwanese cuisine as the main visual presentation. Showcasing the importance of Taiwanese food culture. The magnetic clasp is specially designed for collection and display and is suitable for gift giving or personal use! It is different from the usual calendar formats sold in the market. The calendar not only conveys the rich diversity of Taiwanese cuisine, but also provides a deeper understanding of Taiwan's unique food culture. This product looks forward to carrying forward this spirit.
Inspiration
Through Taiwanese cuisine, this team has drawn and accumulated hundreds of illustrations. For the sake of commercialization, a calendar dedicated to Taiwanese food was created by specifically combining the "Bento box", a local lunch box packaging unique to Taiwan, with a Taiwanese calendar. As a result, a lot of research on local food was also done, and the inspiration for the illustration content was found through the collection process.
Project Duration
The project started in September 2019 in Taichung and finished in September 2020 in Taichung. Successfully raise funds through the ZECZEC fundraising platform.
Operation Flow
Because this product is packaged with magnets, it can be displayed and stored at the same time, and the calendar itself can also solve your worries about what you eat every day. When using the calendar, you can tear off today's calendar and display it on the top cover of the box. Because the edge of the top cover is designed with a magnetic buckle, it can be folded inward to clamp the calendar. When changing the calendar, you can put the old calendar in another space, and tear off the new calendar as a display at the same time. You can also put some small stationery that you usually use.
Team Members
Illustrator:Hsiao Ting Tang
Designer:Goyen Chen
Image Credits
Image : Illustrator Hsiao Ting Tang, Taiwanese Foods, 2020.

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