Tube Collection Ñemongu'e: Vosa Guata Rehegua Aty by Nio Life

Tube Collection Ñemongu'e: Vosa Guata Rehegua Aty by Nio Life is a highly esteemed winner of the very prestigious 2022 A' Design Award Pláta in Aojeguaka Jejapo Competition Category.

PlátaAojeguaka· 2022

Tube Collection Ñemongu'e: Vosa Guata Rehegua Aty

by Nio Life

Client: NIO Life

A' Design Award Pláta Winner in Aojeguaka Category

46,298

Verified Award Winner

Verify Award Status for #136358

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tube Collection Ñemongu'e: Vosa Guata Rehegua Aty

Tube Collection ha'e peteĩ vosa guata rehegua aty ojejapóva ogueru hağua ñande róga py'aguapy ha ñeñangareko ñande jeku'e ára ñavõmegua. Ko aty oguereko vosa mensajero, vosa oficina rehegua, vosa tote ha vosa atukupére guarã heta mba'e tuichakuépe, ombohovái umi tembiporu guata rehegua iñambueva. Iñapopyre ojehechauka pe columna burbuja-gui ha ome'ẽ peteĩ ma'ẽ hasy ha ojahoíva. Pe yvytu oĩva hyepýpe ojapo peteĩ ñeñandu jekuku, upéicharõ peteĩteĩ vosa ojehecha pohýi'ỹvéramo. Pe ao okapegua ha'e microfibra ha pe iñambuéva ha'e mandyju. Oñeñangareko porã umi jojaha michĩmi rehe ha umi jeike pe ha oĩ porãva rehe.

The Recognition

About the A' Design Award Pláta

Tube Collection Ñemongu'e: Vosa Guata Rehegua Aty ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Tube Collection Ñemongu'e: Vosa Guata Rehegua Aty ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Tube Collection Ñemongu'e: Vosa Guata Rehegua Aty ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The formed travel collection for NIO focuses on bringing the comfort and security of home with you as your move from A to B. It refers to your home space but also the key feature of the collection, bringing softness and protection.
Dimensions & Packaging: Multi dimensions
Production Technology: Fabric: microfiber; Lining: 100% cotton
Design Challenge: The challenge in the design was primarily to find an ideal dimension that would provide both mobility and capacity. While the bubble column-based form ensures a unique design, it also brings a unique technical challenge. The product needed to provide a pick-and-place point as wide as possible in an extremely compact body and to guarantee a pleasing external curve. The designers therefore paid particular attention to minimizing the size of the gaps and their location.
Research: Aligned with the NIO brand, the collection embodies a mobile, open, sustainable and positive future, utilizing the best practice in recycling and material technology. Taking cues from familiar interior spaces, the collection offers the comforts of home to the next generation, nomadic, eco-conscious NIO user.
Inspiration: The product is inspired by the common bubble column in life, with a unique soft and wrapping feeling. The air wrapped inside gives the user a sense of suspension, making the product less visually heavy. The series provides users with a metaphor about home, so that they can experience such comfortable feeling at any time.
Project Duration: Opening of the project in 2018/8, first sale in 2020/2.
Operation Flow: The series of products provide users with a variety of choices, including messenger bags, briefcases, Tote bags and backpacks, to meet the different travel needs of users.
Team Members: NIO Life
Tom Dixon