Conlia Home Image Store Ñemuha Rekoha Ñemboyke by Zehua Zheng

Conlia Home Image Store Ñemuha Rekoha Ñemboyke by Zehua Zheng is a highly esteemed winner of the very prestigious 2022 A' Design Award Brónse in Ogapype Jejapo Competition Category.

BrónseOgapype· 2022

Conlia Home Image Store Ñemuha Rekoha Ñemboyke

by Zehua Zheng

Client: Conlia Home

A' Design Award Brónse Winner in Ogapype Category

9,027
Verified Award Winner
Verify Award Status for #140278

View at A' Design Award Press Release Award Badge

Colors

The Design

About Conlia Home Image Store Ñemuha Rekoha Ñemboyke

Conlia Home Image Store ha'e peteĩ ñemuha rekoha ojejapo vaekue peteĩ marca óga mba'e apohare rehegua Jiangmen, China-pe. Ko diseño oipuru mba'e ymaguare arquitectura chino-gua ha oriente rekoha família rehegua. Yvyra'i ha acero inoxidable ohechauka umi truss ha ovetã grilla. Polipropileno mba'ejoja, rattan poyvi ha ao asy omoĩve téxtura ñemuhague. Peteĩ tapyi mbytepegua ha simétrica omoĩ oñondive pe okápe ha okuápe. Umi área ñemba'apoha oñombojoaju, ndaha'éi opavave ojoaju'ỹre, ha upéva omoheñói peteĩ tenda oĩva heta ára rupi. Umi módulo temático ohechauka opaichagua koty ñemoĩ ha omoirũ peteĩ ñemu jeguata py'a guapyhápe.

The Recognition

About the A' Design Award Brónse

Conlia Home Image Store Ñemuha Rekoha Ñemboyke ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Conlia Home Image Store Ñemuha Rekoha Ñemboyke ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Conlia Home Image Store Ñemuha Rekoha Ñemboyke ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Inspired by traditional Chinese architectural style and oriental family lifestyle, the brand concept store follows the notion of natural, comfortable and elegant, and is committed to providing home users with proposals for a better life through the integration of traditional elements and modern techniques, and to creative a localized home life collection platform.
Tags: Natural, comfortable, oriental features, domesticity, elegant household items
Production Technology: The store made of logs and stainless steel refers to features of traditional Chinese architecture, such as trusses and window grilles, and uses modern stainless steel, pp sheet and other materials to connect the whole space instead of completely separating functional areas, therefore creates a layered space. Furthermore, the application of rattan-weaving materials and soft fabrics also brings natural and elegant oriental features to the store.
Design Challenge: 1. Employ traditional culture to make appropriate modernization adjustments to traditional architectural elements, and recreate in materials, structure, techniques, etc.;
2. Develop thematic and delightful scene modules to give advice for a better life.
Research: The research on modern home stores found that, with the continuous growth of the consumption level of Chinese residents, people began to express their taste though home decoration; Moreover, the return and development of traditional culture has spawned more creations based on traditional aesthetics.CONLIA HOME integrates oriental humanistic aesthetics and home decoration to create a general store highlighting local features. In addition, there are no other similar brands in China insofar.
Inspiration: The brand concept store is designed for inheriting and carrying forward traditional Chinese culture and architectural art, and is committed to conveying the idea of natural residence through modern creation techniques.
The new pursuitsChinese people for a better life arouses their aesthetic taste in the national cultural psychology. Characteristics of traditional Chinese architecture reflects the traditional culture and spiritual realm of people.
Project Duration: Guangzhou, Guangdong province witnessed the launch of this project in July, 2021, and it was completed in Jiangmen, Guangdong Province, in December, 2021.
Operation Flow: 1. The semi open store design and the squire and symmetrical layout connect the inside and outside, appear transparent and natural，and attractive to consumers.
2. Diversified functional areas constitute modularized scenes with different themes, thus improve the in store shopping experience.
3. The application of elements in traditional Chinese architecture, with materials of different textures and colors, endows the space with traditional humanistic aesthetic appeal.
Team Members: Designer: ZE HUA ZHENG
Designer: WANG YING PAN