Mission Sleep Fitness Campaña Ñembyaty Jehechajey by Jisoo Sim

Mission Sleep Fitness Campaña Ñembyaty Jehechajey by Jisoo Sim is a highly esteemed winner of the very prestigious 2023 A' Design Award Brónse in Ñemomarandu Jejapo Competition Category.

BrónseÑemomarandu· 2023

Mission Sleep Fitness Campaña Ñembyaty Jehechajey

by Jisoo Sim

Client: Eight Sleep

A' Design Award Brónse Winner in Ñemomarandu Category

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Verified Award Winner

Verify Award Status for #146802

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Colors

The Design

About Mission Sleep Fitness Campaña Ñembyaty Jehechajey

Eight Sleep omoheñói iñembyaty 2022 Ary Kénte rehegua: Misión Kénte Tesãi. Ko ha'e Eight Sleep rembiapo campaña jehechajey aryete pegua, umi miembro ikatu ohecha opaite imarandu kénte rehegua 2022-gui peteĩ diseño galáctica-pe. Umi miembro imarandu oñembohasaha peteĩ tembiasakue ramo app-pe, ha oguerekokuaa opción omoherakuã haguã umi avatar ijojaha'ỹva ohupyty va'ekue opaite imetrica tesãi ha kénte rehegua rupi. Pe desafío tuichavéva umi diseñador-kuérape g̃uarã ha'e omoĩ contexto-pe umi marandu kénte ha tesãi rehegua peteĩ tape vy'apavẽme ha ombovy'aguasúvape, opytávo ciencia añetépe ha ojehaívo ñe'ẽ hasy'ỹva oikũmby porã haguã oimeraẽva tapicha.

The Recognition

About the A' Design Award Brónse

Mission Sleep Fitness Campaña Ñembyaty Jehechajey ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Mission Sleep Fitness Campaña Ñembyaty Jehechajey ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Mission Sleep Fitness Campaña Ñembyaty Jehechajey ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Eight Sleep, the world’s first sleep fitness company, launched their Year in Sleep 2022: Mission Sleep Fitness. This is Eight Sleep’s spin on a yearly recap campaign where members can see all their sleep data for 2022 in a galactic design.
Tags: Sleep, data, health, astronauts, review, recap, report, space
Production Technology: React, Javascript, SVG Animation for the in-app experience. And After Effects for the animation, Maya for each individual avatar design.
Design Challenge: The main challenge we faced was contextualizing sleep and health data in a fun and engaging way, while staying true to the science and being plain-language enough for any outsider to understand.
Research: For this project, we worked with the Eight Sleep data team to pull together the most interesting facts about a person’s sleep throughout the year. We built off Eight Sleep’s 2021 Year in Review campaign and took this to the next level, by adding the functionality to review your own metrics directly through the Eight Sleep app, which required a group of engineers to coordinate.
Inspiration: Mission Sleep Fitness is Eight Sleep’s spin on a yearly recap campaign. Giving users an interactive journey and a unique avatar based on their sleep metrics. We landed on a space theme to highlight the future of sleep they are currently building.
Project Duration: This project began in October 2022 and finished in December 2022.
Operation Flow: This project took place in the Eight Sleep app, and flowed similar to an Instagram story, with dynamic and custom metrics in an animated format.
Team Members: Ryan Groffie
Sabina Blankenberg
Frances Arnautou
Benjamin Doyle
Nick Xitco
Maria Salgado