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The Bund Ogaita Aty Jeikoha by Shanghai Huazhe Bund Real Estate Co.,Ltd

The Bund Ogaita Aty Jeikoha by Shanghai Huazhe Bund Real Estate Co.,Ltd is a highly esteemed winner of the very prestigious 2023 A' Design Award Pláta in Yvy ha Óga Jejapo Competition Category.


PlátaYvy ha Óga· 2023

The Bund Ogaita Aty Jeikoha

by Shanghai Huazhe Bund Real Estate Co.,Ltd

Client: Shanghai Huazhe Bund Real Estate CO.,Ltd

A' Design Award Pláta Winner in Yvy ha Óga Category

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The Design

About The Bund Ogaita Aty Jeikoha

The Bund ha'e peteĩ jeikoha mba'apo oñemopu'ãva Shanghai, China-pe, orekóva 78.917 metro kuadrádo tuichakue oñembojoapypa'ỹre. Umi ogarova ojapo mbohapy vore ñembojoajúpe, China arquitectura ymaguare rekópe, ha ohechauka ha'evoi umi tairysýi oñenóva, esquina karẽ apu'a ha Art Deco mba'emimi. Umi esquina oñemohakua'o oñemoĩ tórre, podio, tape'i oga ryepygua, okẽ akã ha korapy tápia rehe. Umi óga oñemohenda isarambívo ikatu hag̃uáicha oñeñandu peteĩ pe'aha tape rembe'ýpe. Umi okẽ ári yta ha ladríllo tápia ogakuéra ymaguarégui oñembojoaju umi mba'e pyahu ndive ojejapo hag̃ua peteĩ yvotyty mandu'arã.

The Recognition

About the A' Design Award Pláta

The Bund Ogaita Aty Jeikoha ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ The Bund Ogaita Aty Jeikoha ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. The Bund Ogaita Aty Jeikoha ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design of details responds to the local cultural context. For example, some parts of the existing buildings on the site, such as special lintels and brick walls, are integrated with morden materials, to build a garden of memories.
Dimensions & Packaging
Gross floor area: 78,917 square meters
Tags
Golden age, Art Deco style, Retro chamfered corner, The Bund Garden, Humanistic care, Use of old materials
Production Technology
The facade design refers to the three-section composition of classical Chinese architecture, and highlights horizontal lines. The logic of lines, extracted from classical column forms and based on precise mathematics, is applied to the architectural design of the project. The form of facades is controlled through the skirtings. The proportions of the facades are controlled through modulus and grids. A unified design language is applied for structures.
Design Challenge
Double-curved-surface small skirtings are adopted for the facades. The design team refined the details, and carried out several rounds of sample making by the use of stones, UHPC and aluminum profiles, to decided on the most appropriate material and achieve optimized effects for facades.
The landscape design is also innovated by applying modern materials and classical Chinese aesthetics and composition, to add more charm. The varied material textures highlight the rich experience of future life.
Research
Considering the humanistic care in the context of the post-pandemic era, the design team set a garden that provides a healing power through the five senses. The colors and aromas of specially selected plants, fruits growing in a shared farming field, and the chirping birds and insects will activate the visual, auditory, olfactory, tactile and gustatory senses of residents and bring them moments of inner peace in a busy urban area.
Inspiration
The project extracts horizontal lines, curved corners and Art Deco elements from local classic buildings such as Wukang Mansion. Chamfered corner is applied to the details of tower buildings, podiums, corridors, door heads and enclosure walls. In addition, curved glass and exquisite lines are combined on the facades to embody the subtle fusion of classic style and modern form.
Project Duration
Project Duration: 2019 - 2025
Location: Shanghai, China
Operation Flow
Designers took into account the association between the new residential buildings and the cultural context of the old neighborhood where it sits. The master planning of the project shows full respect for the surrounding environment. Buildings are arranged in a relatively scattered way, so as to generate a sense of openness along the street and weaken the oppressive feeling brought by the high-rise apartments with high density.
Team Members
Lai Shengchang
Lu Yan
Shi Chunhong
Fu Haofei
Image Credits
Shanghai Huazhe Bund Real Estate CO.,Ltd

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