Pláta Ta'ãnga · 2023
Old Town of Lijiang Ta'anga Aty
by Ju Jijing
- A' Design Award Pláta 2023 in Ta'ãnga
- CLIENT: Northeastern University of China
- Estimated Number of Design Views: 33,740
- Verification code 095515A2CF · Verify this award
Colors
About Old Town of Lijiang Ta'anga Aty
Lijiang Táva Ymaguare ha'e peteĩ ta'anga aty ojejapóva ohechauka ha oñangareko hag̃ua peteĩ táva ymaguare China-pegua arandukuaa. Umi ta'anga ohechauka arandukuaa mba'erepy, tenda rechapyrã ha sa'y ojoapykuéri oĩva tetã reko rehegua. Peteĩteĩva ta'anga ojejapo vector ta'angajapoha software rupive 800 x 800 milímetro-pe ha oñemyasãi jehaipy porãite rembiapoite rupive. Ko aty omoherakuã Lijiang arandu ha yvypóra mba'erepy peteĩ ñe'ẽ techapyrãme oĩ porãva ko'ag̃agua reko rehe. Iñapytu'ũ ha'e omombarete tavayguakuéra kuaapy táva ymaguare arandukuaa ha iñangareko rehegua.
About the A' Design Award Pláta
Old Town of Lijiang Ta'anga Aty ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Old Town of Lijiang Ta'anga Aty ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Old Town of Lijiang Ta'anga Aty ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.
Press Kit
- Unique Properties
- This is a group of illustrations to protect the culture of Lijiang village culture. Through the form of illustration, we conceive the creativity of cultural heritage elements, create the scene atmosphere, match the color levels, and use modern media to display Lijiang's unique natural heritage and national charm, spread Lijiang's humanities and natural culture in a way that suits modern aesthetics, and endow Lijiang's traditional story culture with its new era connotation and transmission mode.
- Dimensions & Packaging
- Illustration:800mm(H)x800mm(W),150dpi, RGB.
- Tags
- Ancient village, old Town of Lijiang, illustrations, derivative stamps, national style illustrations
- Production Technology
- The series of illustrations and expressions are drawn by the illustrator vector design software. It is produced by high level printing and manufacturing technologies to show the details of beautiful and exquisite illustrations.
- Design Challenge
- The difficulty lies in the creative graphic expression of culture, the combination of modern aesthetics and traditional culture, the accurate grasp of the characteristics of national style illustrations and the retention of traditional charm while keeping up with the aesthetic pace of the times.
- Research
- Lijiang, as a sacred land with many world cultural heritages, records the long history of human civilization development and should be protected and inherited so that it will not disappear under the tide of Commercialization and modern urbanization. Investigate the culture of Lijiang ancient city, carry out a series of creative expression through the form of national style illustration and spread it through different media, so that people can better understand and protect this culture.
- Inspiration
- Through the illustration design and cultural derivation of the theme of Protect Lijiang ancient village culture. Explore the visual presentation of traditional culture with the characteristics of local illustration. Using the illustration language and media to express the outstanding culture, endow the traditional culture with new era connotation and modern expression, and arouse people's love and protection consciousness for the traditional culture.
- Project Duration
- The project started in September 2022 and finished in January 2023 in China
- Operation Flow
- Spread the traditional culture of ancient Chinese villages in a way consistent with modern people's aesthetics and arouse people's awareness of protection.
- Image Credits
- Ju Jijing, 2022
