Barking Good Contenido de Marca by Squared

Barking Good Contenido de Marca by Squared is a highly esteemed winner of the very prestigious 2024 A' Design Award Fiero in Ñemomarandu Jejapo Competition Category.

FieroÑemomarandu· 2024

Barking Good Contenido de Marca

by Squared

Client: Squared

A' Design Award Fiero Winner in Ñemomarandu Category

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Verified Award Winner
Verify Award Status for #150826

View at A' Design Award Press Release Award Badge

Colors

The Design

About Barking Good Contenido de Marca

Mymba michĩva ñemongeta ohasa ambue era pyahúpe. Michĩva ijao'ãva ha angirũva ko'ágã oñemomaitei peteĩcha tetãygua ha ohupyty ñemongeta hetave. Peteĩ ñembojere rendápe ome'ẽva ñemongeta porãitevéva ha lujo jagua-kuérape guarã, oñembosako'i heta contenido de marca omopu'ãvo peteĩ ñe'ẽmondo visual ipyahúva oipytyvõtava oñemoñe'ẽ hag̃ua ko tembiasakue pyahu. Jagua-kuéra oguereko imba'etee, estilo, personalidad ha ojehechauka protagonista-icha oikotevẽva ñemongeta iporãitevéva jagua-pe guarã.

The Recognition

About the A' Design Award Fiero

Barking Good Contenido de Marca ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Barking Good Contenido de Marca ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Barking Good Contenido de Marca oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Care for pets has come to a new era. Little furry friends are now treated as equals in the family and tend to receive more and more care. For a grooming salon that offers luxurious pampering and top notch treatments for dogs we developed a wide range of branded content and a whole new visual communication to help them tell that new story. Dogs have their own character, style, personality and are displayed as protagonists deserving the ultimate in doggy pampering.
Tags: dogs, visual communication, branding, branded content, copywriting, art direction, design, photo manipulation
Production Technology: A full visual communication was developed, including print, collateral and digital applications.
Inspiration: Our main inspiration was the evolving of the dog grooming industry to levels never imagined - there are endless treatments, care and spa options, educational and psychological care services offered especially for dogs. For a grooming salon to be relevant and present in that scene it takes a powerful and on-point communication both in terms of visual communication as well as proper language and storytelling.
Project Duration: The project is developed at the beginning of 2023 and is currently ongoing.
Team Members: Creative Director Yana Okoliyska
Marketing Director Marina Varlyakova
Agency SQUARED
Image Credits: Creative Director Yana Okoliyska
Agency SQUARED