Nebu Ñemuha by Eric Fung is a highly esteemed winner of the very prestigious 2025 A' Design Award Brónse in Ogapype Jejapo Competition Category.

BrónseOgapype· 2025

Nebu Ñemuha

by Eric Fung

Client: Once Design Studio

A' Design Award Brónse Winner in Ogapype Category

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Colors

The Design

About Nebu Ñemuha

Nebu ha'e peteĩ ñemuha Hong Kong-pe ojejapo vaekue oñemuã hag̃ua "snowflake crisps" héravape. Pe tenda oguereko 26 metro cuadrado ha 3 metro yvate isarambipa guive. Sa'yju morotĩ ha hovy resẽ omomandu'áva ára pyahu ko'ẽ ára ro'y jave. Yvyra pegua ta'ãnga renda ha tesape mbegue omoĩve pytu'u ijapo pyréva. Akrílico sa'yju ojejopy stainless steel ndive ojejapo hag̃ua peteĩ finish ro'y ha ro'ysãva ojoguáva, akrílico ojehecha porã'ỹva ohechauka rupi metal textura hyakuãva. Peteĩ layout ijurujáva omoinge hag̃ua sarambi sãso, ha peteĩ tenda chocolate ykuápe ohechauka umi ojogua vaerãpe umi crisps ojejopy aja chocolate-pe.

The Recognition

About the A' Design Award Brónse

Nebu Ñemuha ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Nebu Ñemuha ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Nebu Ñemuha ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As ephemeral as snowflakes, capturing fleeting moments.

In the bustling heart of Hong Kong, the Nebu snowflake crisps store emerges as a serene and beautiful enclave, akin to a gently falling snowflake, Light and Elegant. This is a dreamlike space dedicated to snowflake crisps, serving not just as a retail venue but as an artistic sanctuary where sensory and emotional experiences intertwine. It exemplifies how to transform, The Beauty of the Moment, into an unforgettable shopping experience.
Dimensions & Packaging: 26sqm with 3m ceiling height
Production Technology: We try to make an interesting and fancy material combination in this design. We are thinking how to make a cold with snow touch feeling finishing which we test to combine sanded acrylic and stainless steel together serval times. The reslut is the sanded acrylic giving a snow touch feeling with slight transparent, aloow to project the stainless steel texture at back.
Design Challenge: we create and transport the 7 meters lenght of ribbon plastic board for the logo canopy, it is in one whole price.
Research: We approaches design by studying brand products while considering customer purchasing behaviors and overall shopping processes. This enables us to capture the psychology of shoppers, optimizing product display locations and the spatial layout to create a more efficient and seamless shopping and sales experience.
Inspiration: Soft whites interwoven with pale blues evoke the purest light of a winter morning. Wooden display fixtures paired with gentle lighting emit a natural warmth, creating a stunning contrast with the ethereal snowflake crisps. Customers linger in this space, making it easy for them to recall the brand in the future, thereby enhancing brand recognition.
Project Duration: 1 month, Hong Kong
Operation Flow: In this open space, customers can freely navigate and choose. The store features a chocolate fountain production area for Snowflake Crisps, drawing customers to observe the creation of chocolate-coated Snowflake Crisps up close. This experience feels like a pilgrimage of aesthetics, enhancing customer engagement and allowing them to savor each moment of the creation process. This not only adds memorable touchpoints to the shopping experience but also encourages customers to spend more time in-store, ultimately leading to purchases. The display of Snowflake Crisps is arranged like art pieces, inviting customers to engage with their sight and taste.
Team Members: Eric Fung
Image Credits: Laser Angel