Modu Ciudad Mba'yru by Daniel Henneh is a highly esteemed winner of the very prestigious 2025 A' Design Award Fiero in Mba'yru Jejapo Competition Category.

FieroMba'yru· 2025

Modu Ciudad Mba'yru

by Daniel Henneh

Client: Modu

A' Design Award Fiero Winner in Mba'yru Category

47,095

Verified Award Winner

Verify Award Status for #171148

View at A' Design Award Press Release Award Badge

Colors

The Design

About Modu Ciudad Mba'yru

Modu ha'e peteĩ ciudad mba'yru modular oñemoheñóiva táva rekove ojeguatávo. Ko mba'yru oñemyanyhẽ umi mba'e ombojoajúva ha ikatúva oñemyengovia. Umi tesape akatúa ha asu peteĩcha oĩ, ha upéicha avei umi ta'ãnga, umi bumper renondépe ha hepýpe, pe sistema oguatáva ha pe chasis. Ko tembiapo omomichĩ umi hendáva rehegua papapy, pe viru oñeme'ẽva ojejapo hağua ha pe pindy oñemboheráva ojapo hağua. Pe roete ojejapo aluminio panel anodizado, laser rupive oñemboguáva ha oñemombáva, ha ipype oĩ sistema eléctrico oguerekóva motor rueda pegua ha suspensión yvytu reheguáva. Pe mba'yru ojejapo online ojejogua aja, ha umi módulo ikatu oñemyengovia upe rire, tekotevẽháicha oñembohovái hağua.

The Recognition

About the A' Design Award Fiero

Modu Ciudad Mba'yru ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Modu Ciudad Mba'yru ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Modu Ciudad Mba'yru oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Modu is designed around modularity and interchangeability of components. It can be configured both at purchase and later as the need changes without buying a new vehicle. Modu introduces the concept of interchangeability, for instance, the left and right headlights are identical, the driving mirrors, the front and back bumpers, even the drive system and chassis system. This significantly reduces the manufacturing cost, energy and subsequently a smaller environmental footprint.
Dimensions & Packaging: Modu is modular so the dimension will vary base on the configuration. Minimum configuration 1.8m length x 0.85m width x 1.5m height
Electric drivetrain, In-wheel electric motor, air suspension, laser cut and bent anodized aluminum body panels.
Tags: Modular, City Car, Urban Mobility, Sustainable Design, Electric Vehicle, Interchangeable Components, Lightweight, Innovative, Compact, Energy Efficient, Flexible
Production Technology: The design of Modu was made possible through Design Thinking. Early ideas were captured via sketching, white boarding and sticky notes to capture critical features. These ideas were then refined through peer interviews and feedback. Iterative sketches led to CAD modeling in Siemens NX, with FDM 3D printing to validating key technical features. Realistic renderings in Keyshot and composition in Photoshop were used to visualize the vehicle and its potential use cases.
Design Challenge: The main challenge was combining complete modularity with aesthetics and structural integrity, a tough balance since these often conflict. The inspiration for Modu's exoskeleton design is from military vehicles, this simplified the design and reduced part count. Additionally, making the parts interchangeable was a challenge but crucial, for instance the left and right headlights are interchangeable, even driving mirrors, the bumpers, the drive system and many other components.
Research: Extensive academic research on urban mobility trends, material options, and advanced manufacturing, combined with user-centered design principles, drove Modu’s development. Informal interviews and digital prototypes captured local transportation insights and spurred iterative refinements. This research and feedback validated the need for a sustainable, adaptable vehicle, guiding design choices toward superior modularity, energy efficiency, and operational versatility.
Inspiration: I grew up in Ghana, West Africa where transportation continues to be an issue. Seeing first hand the potential of a highly optimized vehicle to impact lives, I was inspired to design a brilliant yet affordable solutions. Modu is designed to give the customer absolute freedom to configure the vehicle at the time of purchase and even later as their need changes without needing to buy a completely new car.
Project Duration: Project started in August 2024 in San Jose California and finished in January 2025
Operation Flow: The unique experience of this vehicle to starts right with the purchasing experience; The customer will configure the new Modu on an online platform where key elements such as size, specific modules and intended use can be chosen.
the vehicle is then delivered after a few days due to the ease of customization.
Operating Modu will be extremely easy with the ability to use the smartphone as a dashboard hence all the users music , frequently visited locations, contacts, etc all comes along for the ride on seamless experience.