V6 Lifestyle Art Emporium Apyka ha Mba'yru Jehechaukaha Koty by Xiang Li

V6 Lifestyle Art Emporium Apyka ha Mba'yru Jehechaukaha Koty by Xiang Li is a highly esteemed winner of the very prestigious 2026 A' Design Award Itaju in Ogapype Jejapo Competition Category.

ItajuOgapype· 2026

V6 Lifestyle Art Emporium Apyka ha Mba'yru Jehechaukaha Koty

by Xiang Li

Client: DeRUCCI V6 Home

A' Design Award Itaju Winner in Ogapype Category

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Colors

The Design

About V6 Lifestyle Art Emporium Apyka ha Mba'yru Jehechaukaha Koty

V6 Lifestyle Art Emporium ha'e peteĩ apyka ha mba'yru jehechaukaha koty orekóva 1300 metro kuadrádo. Ipype oñemohenda peteĩ tembiasakue oguatáva yvotyty rupi, ojegueruva'ekue China yvotyty ymaguare rape rehegua mba'ekuaágui. Umi ohóva oguata umi tenda ojoajúva rupi, ha peteĩteĩva tenda ohechauka ambue mombe'upy, oñemboheko hekopete ojehasa hag̃ua peteĩ tendágui ambuépe, oĩ jehecha oñembohyapéva ha mba'epu ijerére. Umi ñemohenda ikatúva oñemongu'e omoneĩ umi mba'e jehechaukaha oñemohendajey collección iñambue jave. Umi tenda oĩ apykapuku renda michĩva guive umi mba'e oñemohendáva itangecha reheve peve. Ko diseño ombojere peteĩ koty jehechaukaha rembiaporã peteĩ jeguata tenda rupigua sãmbyhypyre ohechaukáva pe marca reko.

The Recognition

About the A' Design Award Itaju

V6 Lifestyle Art Emporium Apyka ha Mba'yru Jehechaukaha Koty ohupyty A' Design Award Itaju, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño primera clase, maravilloso ha sobresaliente-pe. Umi ganador Itaju ha'e creación heta innovador, visionario ha glamoroso ohesape'ỹva ohechaukáva genio, sabiduría ha habilidad umi diseñador-pe. Oñeha'ãrõ V6 Lifestyle Art Emporium Apyka ha Mba'yru Jehechaukaha Koty ha'eha peteĩ invento ojehechakuaavéva, tendencia omoĩva ha monumental ome'ẽva valor ndojehecháiva. Ko diseño ohupytýva A' Design Award Itaju ha'e proyecto espectacular ha respetado ohepyme'ẽva heta ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. V6 Lifestyle Art Emporium Apyka ha Mba'yru Jehechaukaha Koty omoheñói sentimiento ipotapy mbarete, omokyre'ỹ pasión, ombokyre'ỹ creatividad ha ñanemombyasy.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The V6 Lifestyle Art Emporium redefines traditional showroom design by adopting a garden-touring narrative. Through modular scenes, architectural segmentation, and flexible display strategies, it transforms functional space into a poetic, immersive experience. The design unites structure, color, and rhythm, offering a high-end spatial journey that merges brand identity with emotional resonance.
Dimensions & Packaging: 1300 square meters
Tags: Showroom, Exhibition
Design Challenge: The biggest challenges were the extremely tight timeline - only four and a half months from concept to completion - and the rigid constraint of pre-determined furniture. The designer had to accommodate all pieces without omission or excess, while still ensuring spatial harmony and storytelling. Balancing fixed content with creative freedom under such pressure required precise planning and high design agility.
Research: The "V6 Lifestyle Art Emporium" serves as a three-dimensional narrative vehicle for the brand philosophy of "V6 Home," a brand under the DeRUCCI Group. Designer intended to transcend the traditional function of product display. The goal is to establish an in-depth dialogue between the brand and its audience by elevating the core values embedded within the space. Taking the exploration of a garden-like realm as the artistic expression of the space, the designer transforms the brand's high-end positioning, artistic essence, and refined tone into tangible physical experiences. While fulfilling the basic requirements for display, the design integrates dual values of artistic expression and experiential drive, endowing the space with sustainable and extendable vitality.
Inspiration: Inspired by the classical Chinese garden’s narrative path, this project reimagines spatial storytelling in a modern showroom. The designer was driven by a desire to express life aesthetics beyond product display—creating emotional immersion and sensory memory. The concept stems from blending Eastern spatial philosophy with contemporary modular logic, forming a design language both poetic and adaptive.
Project Duration: The project began in Dongguan, Guangdong in October 2024 and was completed in February 2025. The exhibition space serves as a flagship showcase for V6 Home, under the DeRUCCI Group.
Operation Flow: Visitors move through the space as if walking through a garden. Each area tells a different story, guiding users with soft transitions, framed views, and immersive sounds. Modular layouts adapt to changing displays. The shifting atmospheres—from intimate sofa nooks to mirrored installations—stimulate exploration. This dynamic flow fosters deep engagement and emotional connection with the brand.
Image Credits: SFAP