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Sheikh El Burger Marca ha Logo Ñemboguata by Moataz Mohamed

Sheikh El Burger Marca ha Logo Ñemboguata by Moataz Mohamed is a highly esteemed winner of the very prestigious 2019 A' Design Award Brónse in Ñemomarandu Jejapo Competition Category.


BrónseÑemomarandu· 2019

Sheikh El Burger Marca ha Logo Ñemboguata

by Moataz Mohamed

Client: Moataz Mohamed

A' Design Award Brónse Winner in Ñemomarandu Category

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The Design

About Sheikh El Burger Marca ha Logo Ñemboguata

Árabe kultúrape, 'Sheikh' ñe'ẽ he'ise pe tendota tuichavéva ikatúva ojehupyty imba'eapy, tekojoja, py'aguapyha ha liderazgo porãrehe. Péicha ñamoheñói ñande marca: peteĩ ñe'ẽ rapykuéra ñane público ikatúva oñemomba'e ha oiporu iñe'ẽtépe ára ha árápe. Ñe'ẽ rapykuéra ohechauka calidad, herencia ha mercado tendotarã.

The Recognition

About the A' Design Award Brónse

Sheikh El Burger Marca ha Logo Ñemboguata ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Sheikh El Burger Marca ha Logo Ñemboguata ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Sheikh El Burger Marca ha Logo Ñemboguata ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
What makes this logo different is the simplicity of the design, theme and the mustache element added the bold reflection of the burger sandwich, also the bold Arabic typo added a beautiful mix to each other.
Dimensions & Packaging
- Burger box recommended Weight of paper 350 gm. (Craft paper)
- Fries box recommended Weight of paper 350 gm. (Craft paper)
- Food wrapping paper recommended Weight of paper 60 gm.
- Delivery paper bag recommended Weight of paper 160 gm.(Craft paper)
Tags
Branding, logo design, logo branding, burger
Production Technology
I was responsible for the art Part and to recommend the production materials only, All production dimensions and print was recommended by the production house.
Design Challenge
How to make a typo wording matches with the mustache theme to present a logo design reflects the culture side with modern and smart look and feel, and how this design will fit on all the product materials.
Research
In the Arabian culture, the word “Sheikh” is slang for the highest ranking one can attain for their gratitude, fairness, humbleness and positive leadership.
This is how we positioned our brand: slang that our target could relate to and literally say in their everyday communication. Slang that translates to quality, heritage and market leadership.
Inspiration
I got the inspiration from the Arabian culture and how it is very strong, so I took the mustache as a theme to the logo and linked it to the burger brand to reflect how the food will be well served and bold burger
Project Duration
The project started in May 2018 in Egypt and finished in June 2018 in Egypt, and was exhibited in Doha , April 2018.
Operation Flow
The operation and the flow was smooth because when the art part was done, I recommend to the client all the easy methods that can help him from the materials and simulations to imagine how his packaging will look like after printing.

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