Option Poster Ñemoha'ãnga by Haolai Zhou

Option Poster Ñemoha'ãnga by Haolai Zhou is a highly esteemed winner of the very prestigious 2020 A' Design Award Brónse in Ta'ãnga Jejapo Competition Category.

BrónseTa'ãnga· 2020

Option Poster Ñemoha'ãnga

by Haolai Zhou

Client: H.Design

A' Design Award Brónse Winner in Ta'ãnga Category

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Verified Award Winner

Verify Award Status for #91989

View at A' Design Award Press Release Award Badge

Colors

The Design

About Option Poster Ñemoha'ãnga

Option ha'e peteĩ poster ñemoha'ãnga kuñanguéra derécho rehegua. Pe poster ojerure kuñakuérape ani ikirirĩ ha oheka ijayvu opárupi yvóra. Ko marandu avei ojerure opavavépe ani ikirirĩ peteĩ mba'e ojehu vaíva rehe ojehu ojapyhýva opa ára ijerére. Kirirĩ nahániri peteĩ tembiapo kuñakuérape térã opavavépe g̃uarã. Pe ta'anga mbytepegua ha'e peteĩ jehovasa mba'e (cruz), oñemboguepyre umi jehai'apyre ha ñemoha'ãnga oñemboyke vaekue oñeha'ãrõ jave pe tembiapo. Pe cruz he'i kirirĩ ndaha'eiha peteĩ jeporavo. Pe poster oguereko 11 ha 17 pulgada tuichakue.

The Recognition

About the A' Design Award Brónse

Option Poster Ñemoha'ãnga ohupyty A' Design Award Brónse, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño sobresaliente-pe ojekuaáva creatividad, ingenio ha astucia rupi. Umi ganador Brónse ha'e artefacto hábil ha creativo ohechaukáva experiencia, imaginación ha recurso umi diseñador-pe. Oñeha'ãrõ Option Poster Ñemoha'ãnga ha'eha peteĩ objeto ojehayhúva, admirado ha estimado, profesional ha innovador. Ko diseño ohupytýva A' Design Award Brónse ombojoaju mejor práctica arte, ciencia, diseño ha tecnología rehegua ha iporãiterei detalle rehe. Option Poster Ñemoha'ãnga ombohory necesidad, ohupyty ipotapy, ombovy'a sentimiento ha ohenói curiosidad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The poster design is talking to the issue of Women rights. The concept is telling women not to keep silent. They need to raise their voice to the world. The public should not keep silent about this big issue, even though it’s happening around them every day. Silence is not an option for both women and the public. The idea of using the cross symbol came from the design process that evolved as people self-critiquing.
Dimensions & Packaging: 11in x 17in
Tags: Women Rights, Powerful, Action, Option
Production Technology: Sketching and photo shooting for exploring the idea making. Good graphic and solution appeared in the all process.
Design Challenge: Finding the powerful and appropriate visual language to speak out.
Research: Spoke to women who are in different groups of age, fields, and role. Taking surveys for specific questions. Those results and data bring up more inspiration to create design.
Inspiration: Femininity is still facing this problem in modern society, so Women's rights should be spoken out more. During the research and design process, finding powerful and appropriate visual language to present this sensitive topic becomes a big challenge. However, the cross symbol, for those abandoned idea sketches and design drafts, pops up in the process of critiquing designs. It represents this is not an option, both for design and the main message of the topic.
Project Duration: The project started in May 2017 in San Francisco and finished in June 2018 in San Francisco.
Operation Flow: Powerful visual communication is catching people's attention, and it's straightforward to the core message.
Team Members: Haolai Zhou
Image Credits: Copyrights belong to Haolai Zhou, 2018
Illustration belong to Haolai Zhou, 2018