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Problue Annual Posters Primary Function: Fosta by JBBC Branding Consultancy
Problue Annual Posters Primary Function: Fosta by JBBC Branding Consultancy
Problue Annual Posters Primary Function: Fosta by JBBC Branding Consultancy
Problue Annual Posters Primary Function: Fosta by JBBC Branding Consultancy
Problue Annual Posters Primary Function: Fosta by JBBC Branding Consultancy

Azurfa Ɗaukar Hoto · 2020

Problue Annual Posters Primary Function: Fosta

by JBBC Branding Consultancy

  • Kyautar A' Design Award ta Azurfa 2020 in Ɗaukar Hoto
  • CLIENT: JBBC Branding Consultancy
  • Estimated Number of Design Views: 31,450
  • Verification code F0CB233922 · Verify this award
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Colors

About Problue Annual Posters Primary Function: Fosta

Fostoci na Shekara na Problue jerin fostoci ne da aka buga waɗanda aka ƙirƙira wa wani kamfanin nutsewa cikin ruwa. Kowanne fosta yana nuna wani abin ƙira sanye da tufafin gari masu salo tare da kayan nutsewa, don haka a bayyana canjin tsakanin rayuwar yau da kullum da nutsewa. An yi amfani da launin toka-shuɗi ga mai martaba don kwarjini, kuma an yi amfani da ja ga mace. Fikafikan ɓoyewa suna nuna motsin rayuwar birni. An shirya bambance-bambance da gangan, kamar sauri da tsayawa, tufafin yau da kullum da kayan nutsewa, sulɓi da kaifi. Kowanne fosta ya kai milimita 420 zuwa 594.

About the Kyautar A' Design Award ta Azurfa

Zanen Problue Annual Posters Primary Function: Fosta ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Problue Annual Posters Primary Function: Fosta ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Problue Annual Posters Primary Function: Fosta ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Press Kit

Unique Properties
The design was to show people the combination of fashion and diving, and the concept of easy merge of diving life and daily life.
Dimensions & Packaging
W 420mm x H 594mm
Tags
Diving, City Life, Active, Fashion, Transition, Problue, Hero
Production Technology
Clothes in style and diving suit coexisted on the same model and look harmoniously together, but the contrast was where the creativity is. As the brand colors, gray blue was applied to gentlemen for elegance and the red was to the lady for charming. Both showed strongly the mix of sporty and stylish. The camouflage fins emphasize the fact we all live in the urban jungle full of movement. Different creativity happened in the same picture with contrast but vague lines between to make stronger visual experience, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance. The last, scarf in the air with shape of dolphin (part of the brand identity) and the newspaper moved like jellyfish gave the hint in the ocean.
Design Challenge
The main challenge was to keep the perfect ratio of all contrast part, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance.
Research
JBBC made many interviews with coaches and divers. Design team realized the fact that more divers share the same attitude and care about fashion even under the sea, especially for younger and starter divers.
Inspiration
The inspiration came from the quote of an enthusiastic diver. “I love diving so much. It's part of my life already. The city is the environment where I make a living and under the sea is the place where I feel I live, and there is just an instant between. I am who I am with the same attitude to live actively with style. Fashion means a lot to me even under the sea."
Project Duration
The project started in June 2019 and finished in Nov 2019 in Taiwan.
Operation Flow
Design team was trying to make the mix of city and the ocean and kept the best balance between sporty and fashion, movement and hero look, city and ocean, clothes in style and diving suit.
Patents
Copyrights belong to Jblossom Branding Consultancy Co., Ltd, 2019.
Image Credits
Jblossom Branding Consultancy Co., Ltd

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