Zane Lays Heartwork Primary Function: Kamfen Talla daga PepsiCo Design and Innovation mai nasara ne mai daraja sosai na 2021 Kyautar A' Design Award ta Azurfa a Rukunin Gasar Talla.
AzurfaTalla· 2021
Lays Heartwork Primary Function: Kamfen Talla
daga PepsiCo Design and Innovation
Abokin Ciniki: PepsiCo Design & Innovation
Mai Nasarar Kyautar A' Design Award ta Azurfa a Rukunin Talla
Mai Nasara da Aka Tabbatar
Tabbatar da Matsayin Kyauta na #118793Ƙirar
Game da Lays Heartwork Primary Function: Kamfen Talla
Lays Heartwork wani kamfen talla ne da aka ƙirƙira wa kamfanin Lays a lokacin annobar Covid-19. Kamfen ɗin yana godiya ga mutanen da ke aiki a bayan fage cikin sarƙar samar da kayan Lays, waɗanda suka haɗa da manoma, ma'aikatan masana'anta, direbobin manyan motoci, 'yan kasuwa da ma'aikatan isar da kaya. An haɗa launuka masu haske da fata mai kyau tare da saƙonnin godiya kai tsaye a cikin ƙirar fakiti. Kowane fakiti ya zama abin girmamawa ga ma'aikatan al'umma waɗanda ba a saba yi musu godiya fuska da fuska ba. Manufar ita ce a nuna cewa irin wannan aiki na yau da kullum ba wai kawai aiki ne mai wahala ba, aiki ne na zuciya.
Amincewa
Game da Kyautar A' Design Award ta Azurfa
Zanen Lays Heartwork Primary Function: Kamfen Talla ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Lays Heartwork Primary Function: Kamfen Talla ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Lays Heartwork Primary Function: Kamfen Talla ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.
Bayan Ƙirar
Kayan Manema Labarai
Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.
- Siffofi Na Musamman
- In extraordinary and challenging times, going about ones daily job can be an incredible act of courage. This reality and the Covid-19 pandemic were the impetus for Lays Heartwork campaign. Our team wanted to thank all the men and women who are working tirelessly behind the scenes as part of the Lays value chain. In our eyes, their work is not just hard, it is Heartwork.
- Wahayi
- To express our gratitude for all the unsung and unseen heroes fighting the Covid-19 pandemic, Lays created the Heartwork campaign. Employing bright, optimistic colors and heartfelt messaging, the design for this series featured the community heroes whom we rarely get to thank in person, from farmers and factory workers to truck drivers, retailers, and deliverymen. Every pack of Lays became a celebration of their #HEARTWORK.
- Mambobin Ƙungiya
- PepsiCo Design & Innovation
Tallafi
Bincika Bayan Designers.org
Gano kayayyaki, ayyuka da damammaki daga abokan tallafin mu.
Ƙarin Abubuwan Bincike
Ƙirare Masu Alaƙa
Bincika ƙarin ƙirare masu lashe kyauta daga wannan rukunin, waɗanda aka zaɓa bisa cancanta.
