Steady Power Wire Art Aikin Fasaha na Waya by Inception Cultural and Creative Co., Ltd

Steady Power Wire Art Aikin Fasaha na Waya by Inception Cultural and Creative Co., Ltd is a highly esteemed winner of the very prestigious 2022 Kyautar A' Design Award ta Tagulla in Fasaha Competition Category.

TagullaFasaha· 2022

Steady Power Wire Art Aikin Fasaha na Waya

by Inception Cultural and Creative Co., Ltd

Client: Inception Cultural & Creative Co., Ltd

Kyautar A' Design Award ta Tagulla Winner in Fasaha Category

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Colors

The Design

About Steady Power Wire Art Aikin Fasaha na Waya

Waƙar Fasaha ta Waya Mai Ƙarfin Tsayawa wani shigarwar fasaha ne da aka ƙirƙira don nunin cikar shekaru na wata kamfani. Shigarwar tana amfani da wayoyin tagulla da wani kamfani mai kera wayoyi da igiyoyin lantarki ya bayar, don zana babban itace mai wakiltar kamfanin. Wurare biyar na rayuwar yau da kullum sun bazu daga itacen: shagon koko, teburin cin abinci, jirgin ƙasa, haikali, da wata alama ta gargaɗi. Canjin haske da bayanin murya suna tare da siffofin wayoyin, yayin da inuwar wayoyin ke fadowa a bango da rufi. Aikin ya mamaye murabba'in mita 281 kuma yana nuna yadda wutar lantarki ke tallafawa rayuwar yau da kullum ta talakawa.

The Recognition

About the Kyautar A' Design Award ta Tagulla

Zanen Steady Power Wire Art Aikin Fasaha na Waya ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Steady Power Wire Art Aikin Fasaha na Waya ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Steady Power Wire Art Aikin Fasaha na Waya yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For the TAYA Group 65th anniversary exhibition Steady Power, the artist Zxin Li takes copper wires from TAYA Electric to outline the huge tree that symbolizes the TAYA group. Stemming out from the tree, are five daily scenes of ordinary life: the porridge stall, the dining table, the train, the temple, and the beacon. Showing how TAYA infiltrates the daily life people on this island.
Dimensions & Packaging: Site: Huashan 1914 Creative Park W5-1 building, Floor: 1F, Dimensions: 281 square met ers, Target Audiences: brand customers, TAYA Group business partners, and art enthusiasts.
Tags: Wire Art Exhibition, Inception, Steady Power Wire Art, ZXin, TAYA Group
Production Technology: When we were commissioned by the TAYA Group for a branding exhibition, we thought of the ordinary and hidden but ubiquitous and essential qualities of wires and electricity provided by the TAYA Group, and have decided to represent the group with the equally ubiquitous, essential, and strong tree that supports the daily life of people. The material used are actual copper wires provided TAYA Electric Wire & Cable.
Research: The exhibition is not only for the general public to understand TAYA as a brand, it is also made to showcase the brand to its possible clients. Therefore, the design is focused on expressing the history, the convenience, the importance, and the relationship between the audiences and electricity.
Inspiration: When “uncertainty” is the only certain thing on this land,
TAYA Electrics supported our everyday life like strong tree roots, sending steady powers and electricity to all corners of the country.
No matter sunny or rain, it was always there to connect everyone's life.
The TAYA Group 65th anniversary linear exhibition Steady Power tells a narrative of “stable everyday life”, telling stories with the usually hidden wires that transfers the power and electricity.
Project Duration: The exhibition started at 2020.08.08 and ended at 2020.08.16, it was held at Huashan 1914 Creative Park.
Operation Flow: The wire arts were paired with the change of lighting and audio narration, turning the installation into an interactive and immersive experience; the alternating shadow of the wires on the walls and the ceiling gives the installation a richer visual, and the audio gives the audiences a more well-rounded understanding of the TAYA Group as a brand.
Image Credits: All Images: Inception Cultural & Creative Co., Ltd