Baidu Aikin Fasahar Taswirar Jigo by Ying Li, Yongzhi Ji, Meng Xu and Yang Zhang is a highly esteemed winner of the very prestigious 2022 Kyautar A' Design Award ta Tagulla in Fuskar Amfani Competition Category.
TagullaFuskar Amfani· 2022
Baidu Aikin Fasahar Taswirar Jigo
by Ying Li, Yongzhi Ji, Meng Xu and Yang Zhang
Client: Baidu Online Network Technology (Beijing) Co., Ltd
Kyautar A' Design Award ta Tagulla Winner in Fuskar Amfani Category
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The Design
About Baidu Aikin Fasahar Taswirar Jigo
Baidu Thematic Map wani aikace-aikacen taswira na wayar hannu ne wanda aka tsara don wayoyin Android da iOS. Wannan aikace-aikacen yana nuna bayanan taswira da aka zaɓa don rukunin masu amfani daban-daban, dangane da lokaci, sarari, da bayanan mai amfani. An haɗa dalilai na ɗan adam, na yanki, da na zamantakewa tare a gabatar da su, don haka za a iya samun sabis ɗin kusa da kuma abubuwan da ke faruwa a yanzu cikin sauri. An haɗa bayanan taswira mai zane tare da rubutu a kan allo don sauƙin karatu. Ana amfani da hankalin wucin gadi (AI) da manyan bayanai (big data) don daidaita nunin ga kowane rukuni. Manufar ita ce a rage ƙoƙarin bincike da kuma tallafawa nazari na yau da kullum, tafiye-tafiye, da bincike.
The Recognition
About the Kyautar A' Design Award ta Tagulla
Zanen Baidu Aikin Fasahar Taswirar Jigo ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Baidu Aikin Fasahar Taswirar Jigo ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Baidu Aikin Fasahar Taswirar Jigo yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Being the bridge between people and environment, the map helps the people understand the environment better and provides various services depending on AI technologies. We created thematic maps based on its understanding of dynamic environment, hot social issues and user classification, provides one-stop life services to different groups, and endows users with the exclusive ability of living, traveling and exploration
- Dimensions & Packaging
- The application is designed for all Android and iOS smart phone sizes.
- Tags
- Phone, Map app, GIS, AI, UX, UI
- Production Technology
- Application is available on the market for both iOS and Android users, based on AI & big data capabilities to draw effects that are more suitable for different segments of population
- Design Challenge
- In the increasingly complex living environment, users shoulder more cognitive burden and decision-making cost. The major challenge facing us is how to select the information from the massive environment data that users are really interested in. Therefore, we have developed the personas of users based on big data, and it realized the ability of personalize and intelligently display information services to users.
- Research
- We have collected user demands for the map and searched the exploration direction through questionnaire, user interview and desk study. By means of the questionnaire for and telephone interview with university users, we have studied and determined these users’ demands, concerns and expectations for the map, and found that these users are demanding for more details in local environment.
- Inspiration
- Map information has many complex attributes user groups have various requirements on map based on diverse scenarios, resulting in high target search costs. With highly target-oriented thematic maps, combined with the characteristics and habits of specific user groups and designed according to the understanding of the environment, current affairs and user stratification, we can provide users with more convenient travel services.
- Project Duration
- The project was launched 2021 and the released version was available in September 2021. The software is updated online. The development team are in Beijing.
- Operation Flow
- The thematic map features the light and beautiful visual display, and flexibly integrates the graphical information of the map with text information on the screen. College users can understand the environmental characteristics of a location easily through the image, rapidly acquire information on services and hot events nearby based on interactive operations, and communicate with each other on hot events. This map brings them efficiency, pleasure and convenience in study and life
- Team Members
- YingLi,Yongzhi Ji,Meng Xu,Yang Zhang,Changlong Liu,Linlin Pan
- Image Credits
- Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd.2020
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