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Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto by Florian W. Mueller
Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto by Florian W. Mueller
Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto by Florian W. Mueller
Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto by Florian W. Mueller
Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto by Florian W. Mueller

Azurfa Ɗaukar Hoto · 2022

Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto

by Florian W. Mueller

  • Kyautar A' Design Award ta Azurfa 2022 in Ɗaukar Hoto
  • CLIENT: Porsche China
  • Estimated Number of Design Views: 106,858
  • Verification code 647A508F10 · Verify this award
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About Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto

Multivision Porsche Shanghai jerin aikin fasahar daukar hoto ne da aka kirkira domin Porsche China. Kowanne hoto yana hade hotuna guda uku a cikin firam guda ta hanyar bijirar da fim sau da yawa. Wannan jeri yana nuna fuskoki daban-daban na Shanghai, daga gundumomin gargajiya na kasar Sin da gine-ginen tsohuwar yankin Faransa zuwa gine-ginen zamani na gilashi da karfe. Motar wasanni tana bayyana a cikin kowanne hoto kuma tana ci gaba da zama abar ganewa duk da yanayin da aka lullube. An yi hotunan da fasahar daukar hoto ta dijital kuma an samar da su a matsayin kyawawan bugu na fasaha da aka hade a kan fanel-fanel na hade-haden aluminium a cikin iyakantattun bugu.

About the Kyautar A' Design Award ta Azurfa

Zanen Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Multivision Porsche Shanghai Primary Function: Aikin Fasahar Daukar Hoto ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Press Kit

Unique Properties
Porsche China asked me if I’d like to shoot in Shanghai and create some artwork for the PHOTOFAIRS Shanghai, including their iconic sportscars.
I created pictures in the style of my “Multivision” series to show the various vibrant faces of this great city.
It's multiple exposure photography, always three photographies in one picture.
Dimensions & Packaging
Different Artworks in different sizes, all in limited editions
Tags
Shanghai, China, Porsche, multiple exposure, photography
Production Technology
Digital photography, the artworks are finished as Fine-Art prints, mounted on Alu-Dibond.
Design Challenge
The challenge was the weather and to find locations, where a multiple exposure of Shanghai gives a good view to the different faces of the city.
Research
The project started with a call from Porsche China. I created a concept and did the creative direction. All in all, I didn't have much time, there were about 3 months between the creation of the concept and the exhibition for Porsche's 70th birthday at Photofairs Shanghai.
Inspiration
Shanghai has many different faces. You can find the old, traditional China, the influences of France in the "Former French Concession" and of course very modern glass and steel architecture.
I wanted to capture these different faces of the city in multiple exposures, always with a Porsche in the picture. Because no matter how distorted the environment appears through the multiple exposure, you can always recognize the iconic design of the Porsche.
Project Duration
Location-Scouting and Shooting: 10 days, 10 more days for postproduction
Operation Flow
1. Digital location scouting via internet, Google Earth, etc.
2. Physical location scouting in Shanghai
3. Shooting in the streets of Shanghai
4. Post Production
Patents
Copyrights belong to Florian W. Mueller, 2022.
Image Credits
Behind the scene credits: David Schuette
Production Company: Freeman XP, Claire Bayrasy

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