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Xiling Dandalin Mutum na Dijital by Baidu AI Cloud

Xiling Dandalin Mutum na Dijital by Baidu AI Cloud is a highly esteemed winner of the very prestigious 2023 Kyautar A' Design Award ta Azurfa in Fuskar Amfani Competition Category.


AzurfaFuskar Amfani· 2023

Xiling Dandalin Mutum na Dijital

by Baidu AI Cloud

Client: Baidu Online Network Technology (Beijing) Co., Ltd

Kyautar A' Design Award ta Azurfa Winner in Fuskar Amfani Category

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Verified Award Winner

Verify Award Status for #149067

Colors

The Design

About Xiling Dandalin Mutum na Dijital

Xiling wani dandali ne na samarwa da sarrafa mutane na dijital wanda ke haɗa kamfanoni da masu amfani. Masu amfani suna ƙirƙirar mutane na dijital masu kama da gaske daga hotuna, kalmomi masu mahimmanci da daidaita sigogi. Ana tallafawa watsa shirye-shirye kai tsaye ta hanyoyi biyu, wanda basirar wucin gadi ke tafiyar da shi ko kuma mutum ke tafiyar da shi, inda kyamara guda ɗaya ke ɗaukar motsi da yanayin fuska. Ana samar da bidiyoyi ta hanyar shigar da umarnin mutum na dijital cikin editan da ba na layi ba. An ƙayyade ƙa'idojin ƙwarewa ga mutane, ayyuka da wurare, don haka ana yin abun ciki na mutum na dijital a farashi mai rahusa kuma cikin ɗan gajeren lokaci.

The Recognition

About the Kyautar A' Design Award ta Azurfa

Zanen Xiling Dandalin Mutum na Dijital ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Xiling Dandalin Mutum na Dijital ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Xiling Dandalin Mutum na Dijital ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
As a production and operation platform, this platform connects enterprises on one end and consumers on the other. By breaking down the people, services, and environment in the digital human service scenario, and gradually integrating experience design and AI technology, the platform has achieved the ability to create digital humans, conduct live streaming, and generate videos easily, at low cost, and in a short period of time. It also improves consumer experience of using digital human products.
Dimensions & Packaging
PC,web,computer,Artificial intelligence technology enables the creation, animation, and video generation of digital humans.
Tags
User experience, digital humans, artificial intelligence, live streaming
Production Technology
The platform allows users to quickly generate ultra-realistic digital humans using photos, keywords, and parameter adjustments. With the digital humans, users can carry out live streaming activities using either AI-driven or human-driven methods. Finally, users can also generate videos directly by inputting digital human-related commands into a non-linear editor, enabling quick deployment of digital humans.
Design Challenge
The biggest challenge is how to ensure that the Xiling Digital Human Live Streaming Platform is both efficient and user-friendly in producing content, while also being able to produce digital content that satisfies consumers. Based on this, we have broken down the digital human service scenario into atomic levels, defining experience standards and embedding AI capabilities at each level to ensure the quality of the digital human experience in core elements such as humans, activities, and scenes, thus achieving both good and fast results in digital human production.
Research
We conducted market research and user interviews and found that with the further development of the digital economy, people's demand for digital life has also increased. There is a growing contradiction between the needs of enterprises for digital humans and the high cost and long cycle of digital human creation. The emergence of this platform can help enterprises to quickly and efficiently provide content services of digital humans, and accelerate the global digitization process.
Inspiration
As digital humans have gradually entered people's daily lives from games and films, the current high-cost and long-cycle model of creating digital humans can no longer meet the needs of enterprises for using digital humans. Enterprises urgently need a low-cost and short-cycle way them could afford and use digital humans well. Therefore, leveraging its years of AI expertise, Baidu has developed this platform to accelerate the process of the digital era.
Project Duration
This project was launched in January 2022 in Beijing and made its first appearance in China in July 2022. It is still ongoing and the team members are based in Beijing, China.
Operation Flow
The platform allows users to quickly generate ultra-realistic digital humans using photos, keywords, and parameter adjustments. With the digital humans, users can carry out live streaming activities using either AI-driven or human-driven methods. AI-driven digital humans can interact with the audience through Q&A sessions. Human-driven live streaming can be achieved directly with a single camera for capturing movements and facial expressions to drive the digital human. Finally, users can also generate videos directly by inputting digital human-related commands into a non-linear editor, enabling quick deployment of digital humans.
Patents
CN202230461344.8.Baidu Online Network Technology (Beijing) Co., Ltd.2022,CN202230461334.4.Baidu Online Network Technology (Beijing) Co., Ltd.2022,CN202230460831.2.Baidu Online Network Technology (Beijing) Co., Ltd.2022,CN202230461301.X.Baidu Online Network Technology (Beijing) Co., Ltd.2022,CN202230484501.7.Baidu Online Network Technology (Beijing) Co., Ltd.2022
Team Members
Zhejia Zhang
Ningqian Ma
Wei Wang
Haoyuan Ma
Tingting Wang
Youping Yu
Qian Liu
Shiyan Li
Zhun Wu
Zhangyu Gu
Yutong Xiao
Jian Yang
Long Cang
Xin Guo
Lu Zhang
Image Credits
All rights reserved by Baidu Online Network Technology (Beijing) Co., Ltd. 2023

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