Golden Key Venue Ginin Ofis by MADA s.p.a.m. LLC

Golden Key Venue Ginin Ofis by MADA s.p.a.m. LLC is a highly esteemed winner of the very prestigious 2025 Kyautar A' Design Award ta Platinum in Gine-gine Competition Category.

PlatinumGine-gine· 2025

Golden Key Venue Ginin Ofis

by MADA s.p.a.m. LLC

Client: MADA s.p.a.m. LLC

Kyautar A' Design Award ta Platinum Winner in Gine-gine Category

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Colors

The Design

About Golden Key Venue Ginin Ofis

Golden Key Venue gini ne na ofis a Shanghai, kasar Sin, wanda aka kirkira ta hanyar sauya tsohon rumbun ajiya. An hada tubalan gini uku masu tsayin kadan da yankin gini mai hawa da yawa. Ginshiƙai biyu masu karkata, wadanda aka lulluɓe da bakin karfe mara tsatsa mai sheki kamar madubi, suna daukar nauyin wani rataye mai tsawon mita 26. An yi facade din da fale-falen terracotta ja guda 28,000, wanda ke ba da kamanni mai sauki irin na harabar makaranta, yayin da bangon labule na gilashi fari-fari ke samar da hawan sama. Sassan gini da aka jera a kan juna suna samar da cikin gida irin na loft. Filayen tsakiya, farfajiyoyi, lambunan saman rufi da wuraren kore-kore da ke gefen titin Chuanqiao suna hada masu amfani da yanayin halitta.

The Recognition

About the Kyautar A' Design Award ta Platinum

Zanen Golden Key Venue Ginin Ofis ya lashe Kyautar A' Design Award ta Platinum, wata karramawa mai tsananin daraja da ake bai wa zane-zane waɗanda da gaske na musamman ne, masu kyau kuma masu burgewa. Waɗanda suka lashe kyautar Platinum abubuwan mamaki ne na ƙirƙira, shaidu ne ga iyakokin ƙirƙirar basirar tunani, kuma suna nuna ƙwarewar da ba ta da kamarta da hazaƙar masu zanensu. Ana sa ran waɗannan zane-zane su zama ayyukan da aka fi sani waɗanda ke ayyana kyawun zamani, suna ba da gudummawa ga walwalar al'umma kuma suna kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Golden Key Venue Ginin Ofis yana nuna matakin ƙwarewa wanda ya zarce iyaka, kuma babu shakka yana sa duniya ta fi kyau da halayensa masu amfani da daraja. Zanen Golden Key Venue Ginin Ofis aiki ne da ya lashe Kyautar A' Design Award ta Platinum wanda ke tada sha'awa, yana ƙarfafawa, yana burgewa, yana faranta rai kuma yana haifar da babban farin ciki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project explores urban norms through three low-rise blocks linked to a high-rise zone, with two slanted columns. It integrates green spaces along Chuanqiao Road and uses stacked volumes for a loft-like design. The facade, with 28,000 red ceramic tiles, offers a minimalist "academic-style" look, while courtyards, terraces, and rooftop gardens foster creativity and nature connection.
Dimensions & Packaging: The site covers an area of 11,000 square meters, with a total building area of 36,000 square meters (22,000 square meters above ground and 14,000 square meters underground). The building has a height of 40 meters, with 5 floors above ground and some areas reaching 8 floors.
Tags: Urban Catalyst, Urban Renewal, Industrial Architecture, Architectural Transformation, Green Spaces, Community, Research and Development, Cantilever Architecture
Production Technology: The building features a 26-meter cantilever supported by two tilted, mirror-finish stainless steel columns, creating a surreal spatial effect. The facade, made of 28,000 red terracotta panels, evokes a minimalist campus-style aesthetic with green trees and red walls. The upper portion showcases glazed ultra-white glass curtain walls, forming a distinct two-level architectural design.
Design Challenge: The design’s challenge lies in the 26 meter cantilever, supported by two inclined giant columns wrapped in mirror finish stainless steel. These columns extend from the ground to the ceiling, creating a seamless, suspended effect. Balancing structural integrity with the delicate reflective surfaces required close coordination between engineering and design, ensuring both stability and visual impact. Achieving strength, elegance, and a surreal spatial experience was essential to the project’s success.
Research: The Golden Key Venue, located at 1065 Chuanqiao Road in Pudong's Jinqiao area, was formerly the Huashi Storage Warehouse under Shanghai Pharma Group. The five-story, 2,700 sqm building was in disrepair and had low land-use efficiency, affecting the surrounding industrial community. As part of Jinqiao Sub-center's broader transformation, Shanghai Pharma Holdings and Jinqiao Group, two state-owned enterprises, have spearheaded this urban renewal project.
Inspiration: Urban structures possess an inherent logic that requires rationality and knowledge to shape, forming a driving force for urban behavior - an Urban Catalyst. Its purpose is to influence other elements, attracting talent to collectively create a vibrant, cohesive city, driven by empowered industries, urban construction, productivity integration, vitality creation, and regeneration.
Project Duration: The design phase of the architectural project began in 2021, with construction completed in 2024.
Location: 1065 Chuanqiao Road, Shanghai, China
Operation Flow: Through the collaboration between Shanghai Pharma Holdings and Jinqiao Group, an old warehouse has been transformed into a landmark innovation hub in the Jinqiao Sub-center. Magsense Health has settled in the project, with biopharmaceutical companies like Huashi Pharmacy and Huantong Technology joining soon. This initiative is fostering a synergistic biopharmaceutical ecosystem, positioning the area as a key industry hub and a Shanghai benchmark for urban renewal driving new productivity.
Team Members: Lead Architect: Ma Qingyun, Project Architect: Geng Lingxiang, Project Architect: Geng Yifei, Architect: Chen Yitao, Architect: Li Yibo, Architect: Liu Ruihua, Architect: Zhang Jiawen, Architect: Zhou Wenxin, Architect: Zhang Qi, LDI Architect: Hong Youran, LDI Architect: Jiang Hui, LDI Architect: Li Jie, LDI Architect: Lu Lei, LDI Architect: Xue Jian, LDI Architect: Huang Chen, LDI Architect: Gao Ting, LDI Architect: Yuan Yao
Image Credits: Image #1: Photographer Vincent Wu, 2024.
Image #2: Photographer Vincent Wu, 2024.
Image #3: Photographer Vincent Wu, 2024.
Image #4: Photographer Vincent Wu, 2024.
Image #5: Photographer Vincent Wu, 2024.
Video Credits: MADA s.p.a.m LLC, 2024