Tsallaka zuwa abun ciki
Connect To Turkiye Aegean Part Bikin Al'adu daga Turkish Airlines

Zane Connect To Turkiye Aegean Part Bikin Al'adu daga Turkish Airlines mai nasara ne mai daraja sosai na 2026 Kyautar A' Design Award ta Baƙin Ƙarfe a Rukunin Gasar Taron Biki.


Baƙin ƘarfeTaron Biki· 2026

Connect To Turkiye Aegean Part Bikin Al'adu

daga Turkish Airlines

Abokin Ciniki: Turkish Airlines

Mai Nasarar Kyautar A' Design Award ta Baƙin Ƙarfe a Rukunin Taron Biki

7,473

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #175016

Launuka

Ƙirar

Game da Connect To Turkiye Aegean Part Bikin Al'adu

Connect To Turkiye Aegean Part wani bikin al'adu ne da ake gudanarwa a birane da dama, wanda aka tsara shi a matsayin labari mai tafiya maimakon taron da aka kayyade a wuri guda. Ana jagorantar baƙi ta cikin birane da dama, kuma kowane birni yana ba da jigonsa da kuma abin gani da ji na musamman. Mu'amala tana faruwa ne ta hanyar wuri, labari da yanayi maimakon allon nuni. A wurin tarihi na Ephesus, an gina dukkan kayan baje kolin ne a kan dandamali masu tsayi da za a iya haɗawa da rabawa, ta yadda babu wani manne, ƙugiya ko kayan aiki masu nauyi da suka taɓa ƙasa mai tarihin. An sanya kiyaye al'adun gargajiya da sahihancin gida gaba da nuna girma da faɗi.

Amincewa

Game da Kyautar A' Design Award ta Baƙin Ƙarfe

Zanen Connect To Turkiye Aegean Part Bikin Al'adu ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe, wata karramawa mai daraja da ake bai wa kyawawan zane-zane waɗanda ke cika buƙatun ƙwararru da masana'antu da ake tsammani daga ƙirƙire-ƙirƙire da aka tsara da kyau. Waɗanda suka lashe kyautar Baƙin Ƙarfe suna nuna babban ƙwarewa, ƙwarewa ta musamman, fahimtar ƙwararru da ikon ƙirƙira na masu ƙirƙirar su. Ana sa ran zanen Connect To Turkiye Aegean Part Bikin Al'adu ya zama ƙirƙira da ake girmamawa sosai, ake sha'awa da ƙauna wacce ke da amfani kuma mai sababbin abubuwa. Wannan zane da ya lashe Kyautar A' Design Award ta Baƙin Ƙarfe yana haɗa mafi kyawun ayyukan fannin kuma yana da halayen fasaha masu cancanta da ke da alaƙa da sanin yadda da baiwa. Ana girmama zanen Connect To Turkiye Aegean Part Bikin Al'adu saboda cikakkiyar kulawarsa kuma an tsara shi don ba da ingantuwar rayuwa da ke taimakawa wajen mai da duniya wuri mafi kyau.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman
This project is a multi-city cultural experience designed as a moving narrative rather than a fixed event. What makes it unique is its seamless integration into historical landscapes, use of non-invasive design, and guest flow tailored for emotional impact. It prioritizes heritage preservation, local authenticity, and meaningful interaction over spectacle or scale.
Kalmomin Alama
Turkish Airlines, Cultural event, destination, marketing, experiential design, sustainability, heritage, UNESCO sites, Ephesus, Gala
Fasahar Samarwa
To ensure the protection of the archaeological heritage of Ephesus, the entire event infrastructure was designed with non-invasive methodologies. All installations—including the stage, exhibition units, and audience areas—were constructed on elevated modular platforms, preventing any direct contact with the ancient ground. The stage design was intentionally compact, respecting the spatial proportions and sightlines of the Agora.

Power distribution was planned with minimal intervention; temporary cabling systems and lightweight, low-impact lighting were used. Materials were selected for their reversibility and minimal environmental footprint—no adhesives, anchors, or heavy equipment touched the original structure.

Logistics, including transportation and setup, followed strict preservation protocols. Each element of the build was prefabricated and assembled onsite with manual labor, avoiding machinery that could compromise the site. The design approach prioritized cultural sensitivity, heritage compliance, and operational safety at every stage.
Ƙalubalen Zane
The main challenge was designing a large-scale event within protected heritage sites without altering or damaging any historical elements. Navigating local regulations, gaining permits, and aligning with archaeological preservation laws required intense coordination. Balancing cultural authenticity, guest comfort, and logistical feasibility—across five cities—demanded precision, sensitivity, and adaptive creative planning.
Bincike
Qualitative design research was conducted to explore how experiential travel shapes perception of place and brand. Objectives included measuring emotional engagement in heritage environments. Methods included cultural analysis, field visits, and interviews. Participants were 200+ international guests. Results showed higher recall and emotional affinity. Insights informed the user-centric, mobile event structure, influencing brand perception and sustainable tourism models.
Wahayi
This project was inspired by a desire to showcase Türkiye not through spectacle, but through substance—its landscapes, heritage, and human warmth. Instead of relying on a single venue, we envisioned a multi-location narrative, rooted in authenticity and respect. The concept was informed by cultural research, sustainable practices, and a belief that experiential design can connect people more meaningfully than traditional formats.
Tsawon Lokacin Aikin
The project started in January 2025 with concept development and planning in Istanbul. On-site preparations began in April 2025 across the selected cities. The event was held from May 26 to May 30, 2025, covering Istanbul, Afyonkarahisar, Denizli, İzmir, and Ephesus. It concluded with a gala evening at the Agora of Ephesus on May 29, 2025.
Tsarin Aiki
The project unfolds as a guided cultural journey across multiple cities. Guests move through carefully planned stages—each city offering a unique theme and sensory experience. Interaction happens through space, story, and setting rather than screens. Seamless logistics, local immersion, and meaningful pacing ensure comfort and emotional connection, resulting in stronger memory retention and deeper brand engagement.
Godiyar Hotuna
All visual and media credits: Turkish Airlines

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Zane-Zane Masu Kyau Sun Cancanci Babban Yabo

A' Design Award lambar yabo ce ta duniya, wadda alkalai ke tantancewa don zane-zane masu kyau. Ku shiga A' Design Award don samun damar samun yabo na cancantar, suna, daraja da tallata ayyukanku. Ku gabatar da aikinku don A' Design Award ku yi fafatawa don samun kyautar A' Design Prize mai daraja.

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