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Jojo Kayan Wasan Aboki Mai Fasahar Basira ta Wucin Gadi by Jingdong Own - Brand Design Team

Jojo Kayan Wasan Aboki Mai Fasahar Basira ta Wucin Gadi by Jingdong Own - Brand Design Team is a highly esteemed winner of the very prestigious 2026 Kyautar A' Design Award ta Azurfa in Kayan Wasa Competition Category.


AzurfaKayan Wasa· 2026

Jojo Kayan Wasan Aboki Mai Fasahar Basira ta Wucin Gadi

by Jingdong Own - Brand Design Team

Kyautar A' Design Award ta Azurfa Winner in Kayan Wasa Category

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Verified Award Winner

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Colors

The Design

About Jojo Kayan Wasan Aboki Mai Fasahar Basira ta Wucin Gadi

Jojo kayan wasa ne na aboki mai fasahar basira ta wucin gadi (AI) ga yara. An yi jikinsa mai laushi daga kayan filush da aka sake sarrafawa. Tsarin murya yana goyon bayan tattaunawa cikin harsuna da dama. Aikin ajiyar bayanai yana ba Jojo damar haɓaka halayya ta musamman a hankali cikin lokaci. Ƙaramin allo yana nuna yanayin motsin rai ta hanyar idanu masu motsi. Wani rufi na silicon kewaye da sassan lantarki yana sa kayan wasan ya kasance mai laushi wajen riƙewa, kuma buɗaɗɗun wurare a cikin rufin suna ba makirufo da lasifika damar yin aiki a sarari. Jojo yana da girman santimita 10.5 da 9.5 da 10.5 kuma nauyinsa gram 159 ne, ana kuma iya ɗaukarsa a matsayin kayan ado da ake sanyawa a jiki.

The Recognition

About the Kyautar A' Design Award ta Azurfa

Zanen Jojo Kayan Wasan Aboki Mai Fasahar Basira ta Wucin Gadi ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Jojo Kayan Wasan Aboki Mai Fasahar Basira ta Wucin Gadi ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Jojo Kayan Wasan Aboki Mai Fasahar Basira ta Wucin Gadi ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
JOJO is an AI Electronic Pet centered on emotional bonding. The product is crafted from recycled plush toy materials and is powered by the Joyinside AI system, supporting multilingual conversations. Its advanced AI memory core enables it to develop a unique personality.A clear display vividly expresses emotional states through animated eyes.Compact in size, it can be carried as a wearable accessory. JOJO delivers long-term developmental companionship, bringing warmth and humanity to technology.
Dimensions & Packaging
10.5×9.5×10.5cm 159g
Tags
AI,Electronic Pet ,Plush Toy
Production Technology
Powered by the Joyinside AI Intelligent Engine, it serves as an intelligent children’s toy integratingstory companionship, interactive learning and emotional competency enlightenment, made fromrecycled plush toy materials.
Design Challenge
For AI companion plush toys, balancing soft touch and electronic hardware integration is key. Electronic modules (microphones, speakers, main control movements) take up internal space; improper structure can make the interior hard, affecting hugging comfort, while overly thick filling may block modules and hinder voice interaction.
A soft silicone interlayer is added to the movement structure as a buffer, reducing hardware-induced hard touch and enhancing hugging experience. Acoustic openings in the silicone layer ensure normal audio reception and emission of microphones and speakers.
Additionally, a long-pile plush outer layer, similar to a professional microphone dead cat, disperses air flow, reduces noise and interference, stabilizes voice reception, and improves interaction experience.
Research
Studies have shown that comfort objects can effectively help children transition from dependence on their mothers to independence, alleviate separation anxiety and provide psychological security. More than 60% of children form emotional attachments to transitional objects such as plush toys, which can ease separation anxiety and offer emotional security. With the development of AI, emotionally interactive companion robots can be new emotional partners for children. Via natural language interaction, emotional feedback and long-term memory, they provide continuous emotional support and interaction, enabling JOJO to redefine children’s companionship in the digital age.
Inspiration
This project integrates the brand’s iconic red-dot logo concept with the story of Rudolph the Red-Nosed Reindeer. It draws inspiration from the metaphor of emotional guidance within the story—small yet steadfast, gentle yet powerful, capable of offering comfort and reassurance in moments of loneliness. The design transforms AI from a purely functional tool into an emotionally perceptible presence.
Project Duration
Started in Beijing and Shanghai in China 2026
Operation Flow
Pair via APP Bluetooth, enter the WiFi/personal hotspot to connect to the Internet. After connection, wake it up by voice saying Hello JOJO, then you can have a dialogue.
Team Members
JingDong Own-Brand Design Team

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