ʻO Zhangyan Country Living Festival Primary Function: Wahi Hōʻikeʻike na Tongji Tiandi Neili Lab he mea lanakila hanohano loa o ka 2021 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā Hanana a me Mea E Hana ʻIa Nei.
KalaHanana· 2021
Zhangyan Country Living Festival Primary Function: Wahi Hōʻikeʻike
Mea Kūʻai: Tongji Tiandi-Neili Lab
Mea Lanakila A' Design Award Kala ma ka Māhele Hanana
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #100911Ka Hoʻolālā
E Pili Ana iā Zhangyan Country Living Festival Primary Function: Wahi Hōʻikeʻike
Book Text: ʻO ka ʻahaʻaina Zhangyan Country Living he wahi hōʻikeʻike i hana ʻia no kekahi hanana kuaʻāina ma Shanghai. Ua hana ʻia ka hoʻonohonoho ʻana mai nā pahu hoʻouna kahiko i hoʻonoho ʻia me ka ʻanoʻano, hoʻopili, hoʻokaʻawale a hoʻohuli ʻia e hoʻokumu i nā wahi kumuhana like ʻole. Hoʻopuni kekahi pūʻulu pahu i kahi wahi no nā hālāwai kūkākūkā, aʻo kekahi pūʻulu ʻē aʻe e hōʻike i kahi wahi no ka mākeke. Hoʻohana pū ʻia nā kumuwaiwai i haʻalele ʻia o ka ʻāina e like me ka lāʻau, ka mauʻu a me ka ʻohe. Ke hahai nei ka ʻike maka i ke ʻano Memphis a hoʻokaʻawale i nā kaha kuaʻāina o ka mauna, ka wai, ka iʻa a me ke alahaka. Uhi ka wahi hana i 5000 mika huinahā.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Kala
Ua lanakila ka hoʻolālā Zhangyan Country Living Festival Primary Function: Wahi Hōʻikeʻike i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Zhangyan Country Living Festival Primary Function: Wahi Hōʻikeʻike he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Zhangyan Country Living Festival Primary Function: Wahi Hōʻikeʻike e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- Urban-rural co-creation innovation experiment initiated by Lou Yongqi, Dean of the D&I, Tongji University, John Sakara, Academician of the RAC, and Aldo Cibic, one of Memphis school founders, to advance practices of sustainable living.
We find the meeting point in various design fields through the exploration of cross-boundary thinking, thereby integrating design concepts to help brands systematically output.
Taking brand culture "innovation" and "sustainable" as the core spirit for the design. - Nā Ana a me ka Hoʻopili
- The visual system design includes 5000 square meters of activity space.
- Nā Lepili
- Innovation，sustainable，Memphis，integrating design
- ʻEnehana Hana
- The construction is built by using local abandoned containers and discarded native resources, e.g. wood, straw, and reeds.
- Pilikia Hoʻolālā
- In order to fit the project proposition of "sustainable development", the space design is creatively combined with the original resources of the site. With the vitality given by design, its sustainability can be re stimulated; with the reuse of materials, a recyclable overall system can be established to reduce waste. The project market constructed with vitality system publicizes the concepts of "everything has an afterlife", "everything makes the best use of" and "each has its own place".
- Noiʻi
- Based on the project design background, the design approach decided to follow the following principles: starting from the top design, integrating the independent and compatible relationships among the main visual design, space design and guidance system, and strengthening the systematic output of the brand to the audience. The project hopes to create a blueprint for rural life in the future. The main visual design integrates the design style of Memphis School, and abstracts the "mountain, water, fish, bridge" and other abstract graphics with the regional characteristics of Zhangyan to form the main visual symbol of this event in the form of abstract combination. The Memphis school's design attribute of daring to imagine and break the Convention coincides with the attribute of this event.
The overall visual identity design of the project is based on the Memphis style, starting from the exhibition, speech, workshop and market to carry out spatial narrative, conveying the concepts of "rural", "sustainable", "future" and "innovation". - Hoʻoulu Manaʻo
- The Memphis school featuring creativity is used to integrate the elements of rural history and culture to form a brand image.
The brand graphics are three-dimensionally extended to form a systematic space design language.
To convey the sustainability sprint, the construction is built by using local abandoned containers and discarded native resources, e.g. wood, straw, and reeds.
We hope to lead the China rural revitalization with the idea of innovation and sustainability and design concept. - Ka Lōʻihi o ka Papahana
- The project started in August 2019 in Shanghai and finished in November 2019.
- Kaʻina Hana
- The original base is in an open suburban meadow, and in order to follow the purpose of environmental protection and sustainable exhibition, a number of old containers are used to form the activity area. By staggering, stacking, interlacing and stretching the containers, the simple rectangular bodies are combined into a variety of dynamic thematic exhibition space.
The left side of the site is distributed by two groups of containers on both sides, forming a more open enclosed form and providing an area for holding forums. On the right side, two groups of containers are rotated and disassembled into the site to create an activity space for holding a marketplace. - Nā Lālā Hui
- Jiaqing Wu
Jia Lin
Yin Shi
Lei Yu
Ling Ma
Suying Zheng
Lu Xiao
Xinyan Wang
Ronglan Wang
Kākoʻo ʻIa
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