Hello Future Ke Kū Ka by Nicoletta Santini

Hello Future Ke Kū Ka by Nicoletta Santini is a highly esteemed winner of the very prestigious 2020 A' Design Award Hao in Hoʻolālā Loko Hale a me Hōʻike Competition Category.

HaoLoko Hale· 2020

Hello Future Ke Kū Ka

by Nicoletta Santini

Client: BD Expo S.R.L.

A' Design Award Hao Winner in Loko Hale Category

15,747

Verified Award Winner

Verify Award Status for #103296

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Hello Future Ke Kū Ka

"ʻOi aku ka mea ʻoi aku" ʻo ia ka ʻōlelo pili, ka mea i hāpai i ka hana o kēia mana a me nā hōʻike hōʻike liʻiliʻi. Hoʻohui ʻia me ka hana a me ka pili ʻana i nā pili i nā manaʻo ma hope o kēia hoʻolālā. ʻO ke ʻano futurist o ka hoʻolālā i hui pū ʻia me nā laina maʻalahi o nā hōʻike e like me ka pihi o nā huahana ākea a me nā kiʻi a me ka maikaʻi o nā kumuwaiwai a me ka hoʻopau ʻana e wehewehe i kēia kumuhana. Ma kahi o ia mea, ʻo ka neʻe o kahi puka ʻē aʻe ma muli o ka hoʻohuli ʻana i ka ʻike, ʻo ia ka mea e kū hoʻokahi ai kēia kū.

The Recognition

About the A' Design Award Hao

Ua lanakila ka hoʻolālā Hello Future Ke Kū Ka i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Hello Future Ke Kū Ka he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Hello Future Ke Kū Ka no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The central laminated wooden gate, designed to create an open space stand and to make the company name stand-out on every side, characterizes the stand.
This structure is surrounded by several minimal displays always in high quality laminated wood, which delimits the accesses to the central meeting area such as permits the client to exhibit his products in a sophisticated way.
To guarantee the correct impact for the corporate communication two wide led walls were laterally arranged.
Dimensions & Packaging: This 3 sides open stand measures mt. 16 x 9 m (144 mq) and it reaches a maximum height of 5 m with the gate structure and back wall.
Tags: Exhibition Design, Pavoni Italia, BD Expo, Sigep, Rimini fair, modular furniture, futuristic exhibition structure, less is more, minimalism and functionality
Production Technology: The stand is based on a raised platform with natural laminated flooring.
The structures such as the displays of the stand are made of laminated wood, while the furnishings are made of metal and plastic. The LED lightings such as two led walls with relative audio system and control were disposed in addiction to 3D logos and stickers.
Design Challenge: The challenge was to give a unique identity that could be remembered, a simple and representative stand, where the products could be enhanced, creating a futuristic identity.
Research: The research was aimed at giving a unique character to the stand, which stood out for its originality and simplicity. The goal was to give the company an innovative, quality and recognizable character. To create this project I studied the selected products the client wanted to exhibit such as the minimal corporate communication, trying to combine them with futuristic design.
Inspiration: Simplicity combined with functionality and emotional connection were the concepts behind this minimal exhibition stand.
The futuristic shape of the central structure combined with the simplified lines of the displays such as the selected range of exhibited products and graphics and the high quality of materials and finishing proposed are the representation of this philosophy, usually expressed with the words "Less is more".
Project Duration: The project started in 2019 and was exhibited at the world's top event for the entire supply chain of the Artisan Pastry, the Sigep Exhibition that took place in Rimini, Italy, in January 2020.
Operation Flow: The illusion of a different gate because of the viewpoint changes is the distinctive element that makes the stand unique.