Anta Hoʻolālā ʻO Loko Keʻena Hana na Oatson Interior Design

ʻO Anta Hoʻolālā ʻO Loko Keʻena Hana na Oatson Interior Design he mea lanakila hanohano loa o ka 2021 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā Loko Hale a me Hōʻike.

KeleaweLoko Hale· 2021

Anta Hoʻolālā ʻO Loko Keʻena Hana

na Oatson Interior Design

Mea Kūʻai: Oatson Interior Design

Mea Lanakila A' Design Award Keleawe ma ka Māhele Loko Hale

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Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #106420

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Anta Hoʻolālā ʻO Loko Keʻena Hana

Hōʻike ʻo Anta i ka hoʻolālā ʻo loko o kahi kikowaena nui no kahi ʻoihana lole haʻuki ma Shanghai, Kina. Hoʻolaʻa ʻia kēlā me kēia papahele mai ka lua a hiki i ka lima no kekahi hōʻailona o ka hui. Loaʻa i kekahi ʻāpana o ka papahele honua kahi kaupaku ʻewalu mika ke kiʻekiʻe a me kahi pale LED nui e ʻike ʻia mai waho mai. Hoʻolālā ʻia ka ʻāpana komo e nā laina ʻāhinahina paheʻe, nā kiʻi kanaka haʻuki keʻokeʻo, a me kahi hōʻailona leka ʻulaʻula. Hahai kahi wahi hoʻomaha ʻulaʻula a me kahi papahele uliuli i nā waihoʻoluʻu o ʻelua hōʻailona. ʻO nā mea hoʻopau e like me ka pena pā alumini, ka lāʻau ʻoka wili lahilahi, ka mābela, a me ka kirinaite.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Anta Hoʻolālā ʻO Loko Keʻena Hana i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Anta Hoʻolālā ʻO Loko Keʻena Hana he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Anta Hoʻolālā ʻO Loko Keʻena Hana i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: As one of the most popular sportswear brand in China, Anta has set the pace and won over its rivals in several major transformation and upgrading processes of sports goods in the past years. To lay out the international strategy, Anta took an important step to establish Shanghai headquarters, which is undoubtedly noteworthy. The interior design of the headquarters was approached based on Anta's special needs, which is personalized and eye-attracting.
Nā Ana a me ka Hoʻopili: In the Shanghai headquarters, each of the floors from 2F to 5F is occupied by one brand, such as Anta, Fila, Kolon Sport, and Descente.
Nā Lepili: interior design, workplace, brand, modern, international
ʻEnehana Hana: For 1F, part of its space has a high ceiling of 8 meters, and the large LED screen is visible from the outside. Rolling advertisements for the brands in Anta Matrix on the screen show the unique brand positioning and serve as a clear identifier. On the outer side of the swirling stair railing are, from top to bottom, the silhouettes of the Shanghai, indicating the location of Anta headquarters.
Pilikia Hoʻolālā: The finishing materials used in the project include custom aluminum plate paint, steel plate paint, cement effect paint, ultra-white painted glass, oak wood veneer, Ariston marble, and granite, etc., which present a simple and natural overall design style and also manifest craftsmanship in a plain manner. Besides, they are also green and environmental-friendly and have the least negative impacts.
Noiʻi: In an era greatly valuing the appearance, Anta has put many efforts in improving the style and image of products. And in Anta's numerous stores, the capacious circulation, decent displays and dynamic posters produce a high-end and comfortable interior atmosphere. As the base of Anta brands, the interior design of Shanghai headquarters also attaches great importance to the appearance and visual impressions, which not only provides a comfortable working environment for employees and managers, but also salutes Anta's ambitious path of brand internationalization.
Hoʻoulu Manaʻo: The characteristics and positioning of Anta's different brands were taken into account during the design of each floor. In fact, the visual elements related to sports and Anta can be seen as early as in 1F. Smooth grey lines, the huge sports figure formed by white lines, the red "A"-like brand logo, and numerous black figures indicating different sports events, all outline the brand strength, speed and beauty.
Ka Lōʻihi o ka Papahana: The project started in May 2017 and finished in April 2019 in Shanghai, China.
Kaʻina Hana: In the resting area on 2F, the brand red color was utilized as the main backdrop hue, signifying Anta's vigor and progressive spirit. Besides, the words "To become a respected world-class, multi brand sportswear group" on the wall clearly convey its brand vision. 3F takes FILA's iconic blue as the key color, highlighting the brand's characteristics with a bright bold design style and distinguished spatial ambience.
Nā Lālā Hui: Chief designer: Yan Deng
Chief designer: Jia Rong