Chloe Noho by Juan David Martinez is a highly esteemed winner of the very prestigious 2021 A' Design Award Hao in Hoʻolālā Lako Hale Competition Category.

HaoLako Hale· 2021

Chloe Noho

by Juan David Martinez

Client: Minimal Studio

A' Design Award Hao Winner in Lako Hale Category

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Verified Award Winner

Verify Award Status for #113205

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Chloe Noho

ʻO Chloe he noho lima i kūlike ai nā laina pololei, ma ka pāʻani ʻana me nā huina ua loaʻa kēia hoʻolālā haʻahaʻa a koʻikoʻi e mālama ana i ka Minimal Studio. ʻO kona kumu hoʻoulu nui ʻo ia ka makemake e hana i mea nui e hoʻāla ana i nā manaʻo kumu o ka kaulike a me ka "kokoke e haki" i ka manawa like. Ua kūkulu ʻia ke kumuhana o kēia papahana ma luna o kona ʻano keomeke wīwī. Ua hana ʻia kona iwi kūkulu mai ka lāʻau ʻōke Palani i hoʻowaihoʻoluʻu ʻia, e hana ana i kahi kūkulu keomeke hiki ke ʻike ʻia me ka nani a me ke kumuhana o ka maka pāʻoihana.

The Recognition

About the A' Design Award Hao

Ua lanakila ka hoʻolālā Chloe Noho i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Chloe Noho he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Chloe Noho no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Chloe is an armchair in which its straight lines stand out, by playing with angles achieves this minimalist and imposing design that dominates Minimal Studio.
Dimensions & Packaging: 55 x 147 x 115cm
Tags: Chair, Lounge Chair, Armchair, Wood, Marble, Leather
Production Technology: French oak wood has been chosen to produce this armchair for its warmth and at the same time, its quality. Quality brown coloured leather to shape the cushion and for the support strips of the marble piece, which allows for perfect adjustment of the cushion.
Design Challenge: The combination between the angles, unions and material resistances during the production tests, became the major challenge in order to achieve a big and aesthetic piece as we present.
Research: The design process started by drawing simple lines and angles with the idea of making the profile view of the chair iconic and very recognizable.
Inspiration: Its main inspiration was the need to create a large piece that evoked the primordial sensations of balance and "about to break" at the same time.
Project Duration: The project was developed in Mallorca during 2018, ending its execution and presentation in 2019.
Operation Flow: The main concept of this project is based on its slender geometry.
Its skeleton is made of tinted French oak, forming a geometric structure identifiable with the general aesthetics and concept of the brand.
Team Members: Juan David Martínez Jofre
Image Credits: #1 - José Urbano
#2 - José Urbano
#3 - José Urbano
#4 - José Urbano
#5 - José Urbano