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Briiv Mea Hoʻomaʻemaʻe Ea by James Whitfield and Sean Sykes

Briiv Mea Hoʻomaʻemaʻe Ea by James Whitfield and Sean Sykes is a highly esteemed winner of the very prestigious 2021 A' Design Award Gula in Hoʻolālā Huahana Mau Loa, Papahana a me Hoʻolālā ʻŌmaʻomaʻo Competition Category.


GulaHuahana Mau Loa· 2021

Briiv Mea Hoʻomaʻemaʻe Ea

by James Whitfield and Sean Sykes

Client: Briiv

A' Design Award Gula Winner in Huahana Mau Loa Category

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Verified Award Winner

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Colors

The Design

About Briiv Mea Hoʻomaʻemaʻe Ea

ʻO Briiv he mea hoʻomaʻemaʻe ea i hoʻolālā ʻia no nā wahi home a me nā keʻena hana. Hoʻohana ʻo Briiv i nā lako kūlohelohe hiki ke hoʻohou hou ʻia ma kahi o nā kānana maʻamau i loaʻa i ka hapa nui o nā mea hoʻomaʻemaʻe. Hana ʻia nā mea kānana mai ka limu, ka ʻili niu, a me kekahi kaula kilika-kalapona, a hiki ke hoʻolilo ʻia nā mea kānana a pau i mea kanu. Hana ʻia ke kumu a me ka hale kānana mai kahi polimera plastika-ola i hoʻokumu ʻia ma ka mauʻu ʻelepani. He 220 mm ke kiʻekiʻe o ka mīkini, he 160 mm ka laulā, a he 900 g ke kaumaha. Hiki ke hoʻonohonoho i ka māmā a me ka lōʻihi o ka hana ma o kahi polokalamu kelepona paʻalima a i ʻole ma o kahi pane hoʻopā ʻole ma ke alo.

The Recognition

About the A' Design Award Gula

Ua lanakila ka hoʻolālā Briiv Mea Hoʻomaʻemaʻe Ea i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Briiv Mea Hoʻomaʻemaʻe Ea he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Briiv Mea Hoʻomaʻemaʻe Ea i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
briiv is a new take on the air purifier. Using renewable and natural materials to filter the air in your home or office environment, briiv creates clean, safe, breathable air via an innovative filter system. briiv’s filters of moss, coconut husk and a silk-carbon matrix perform as effectively as an air purifier of the same low-power class. The filter media are compostable and briiv connects to smart home applications for control and to monitor usage for replacement filters.
Dimensions & Packaging
briiv stands at 220mm high and 160mm wide with a total weight of just 900g.
Tags
sustainable, clean air, air purification, low power, bioplastic, air purifier, smart home
Production Technology
Vibers elephant-grass based bio-plastic polymer is used for the base and filter housing. Moss, coconut and a silk-carbon matrix were utilised for the filter media for their biodegradable traits.
Design Challenge
The most difficult obstalce was to stratify the filter media in such a way that a. was as effective as HEPA at the same power level utiliesed by competitors and b. to maintain airflow through the unit in order to provide a clean air delivery rate, the CADR, comparable to HEPA competitors.
Research
Our primary goal was to reduce waste from HEPA filters which are found in the majority of air purifiers. By replacing HEPA filters with biodegradable filter media, briiv saves on landfill and the usage of finite resources such as crude oil. Effectiveness of our filter media versus HEPA was determined using air quality monitors for in-and-outflow of air mixed with common particulate matter at various dimensional scale from PM2.5 to PM10 as primary indicators or change in air quality.
Inspiration
Air purification is rife by plastics, glass and other unsustainable materials. We felt there is a better way to do things and set out to incorporate bioplastics and as much renewable material as possible into briiv to deliver clean air that's better for the planet, our increasingly scarce resources and for energy usage.
Project Duration
The project began in late 2018, developed into 2019 and launched on Kickstarter in April 2019. briiv continues to crowdfund on Indiegogo and is already receiving wholesale orders from across the globe.
Operation Flow
briiv can be operated either via the smartphone app or via a touchless interface on the front of the unit. Speed and duration can be set on both app and interface. The touchless interface was implemented as a direct response to reducing the risk of cross-contamination realised throughout the COVID-19 pandemic.
Patents
Trademark, Design Rights & Patent Pending
Team Members
James Whitfield
Sean Sykes
Image Credits
James Whitfield

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