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Designers Brasileiros Kiʻi Ka ʻike Maka by Tiago de Albuquerque Sales e Kiemle

Designers Brasileiros Kiʻi Ka ʻike Maka by Tiago de Albuquerque Sales e Kiemle is a highly esteemed winner of the very prestigious 2021 A' Design Award Gula in Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke Competition Category.


GulaKiʻi· 2021

Designers Brasileiros Kiʻi Ka ʻike Maka

by Tiago de Albuquerque Sales e Kiemle

Client: Designers Brasileiros

A' Design Award Gula Winner in Kiʻi Category

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Verified Award Winner

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Colors

The Design

About Designers Brasileiros Kiʻi Ka ʻike Maka

ʻO ka hōʻailona o ka pūnaewele Designers Brasileiros he papa i ke ʻano o ka leka D i haku ʻia e nā ʻāpana geometric i hui pū ʻia a hōʻike i nā mea hoʻolālā kūikawā. ʻO kēia mau ʻāpana he kiʻi i unuhi ʻia mai ka hae Palakila a hana pū kekahi i ka leka B a me kahi toucan. Ua wehewehe ʻia ka toucan e ka ʻoiaʻiʻo ʻo ia kekahi o nā mea hoʻopuehu hua nui loa o nā fauna Brazil a ʻo kekahi o nā mea kuleana no ka hoʻokumu ʻana i nā ululāʻau. No laila, no ka brand, ʻo ka hoʻopuehu ʻana o nā hua e ka toucan conceptually hōʻailona i ka hoʻolaha ʻana o ka ʻike ʻo ia ke kumu o ka pūnaewele.

The Recognition

About the A' Design Award Gula

Ua lanakila ka hoʻolālā Designers Brasileiros Kiʻi Ka ʻike Maka i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Designers Brasileiros Kiʻi Ka ʻike Maka he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Designers Brasileiros Kiʻi Ka ʻike Maka i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The brand of the Blog Designers Brasileiros is a panel with the format of the letter D composed by geometric pieces that fit and represent design specialties. These parts are shapes extracted from the Brazilian flag that also form a letter B and a toucan. The toucan is one of the largest seed dispersers of Brazilian fauna, one of those responsible for formation of tropical forests. For the brand, the dispersion of seeds symbolizes the dissemination of knowledge by Designers Brasileiros.
Dimensions & Packaging
Main image 3600px x 3600px. Optional images 1800px x 1800px
Tags
brand identity, visual Identity, logo, branding, graphic design, symbol, golden ratio, Brazilian design
Production Technology
Developed graphically in golden ratio, with a specific technique called squared golden ratio. For this, the gold rectangles are positioned proportionally to form a gold square. This square served as the grid that formed a harmonic and intentionally proportional symbol.
Design Challenge
The great challenge was to represent in a brand the idea of ​​disseminating knowledge to designers in a Brazilian and charismatic way.
Research
Everything was developed with a design project methodology that involved research on the client's history, Brazilian culture, golden ratio techniques applied to design and studies on how to graphically represent concepts such as the dissemination of knowledge in the areas of design in a Brazilian way.
Inspiration
For the visual identity of an important Blog aimed at the Brazilian design market, focused on the dissemination of knowledge in the area, was used a set of references that express the design, art and nature of Brazil. These sources of visual and cultural inspiration were sought in the national flag, fauna, flora and in renowned names of art, such as Athos Bulcao and Di Cavalcanti.
Project Duration
This project started in October 2020 and was completed in January 2021 to commemorate the 10 years of Blog Designers Brasileiros
Operation Flow
A visual identity that takes the viewer to the design, culture and nature of Brazil.
Team Members
Tiago de Albuquerque Sales e Kiemle

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