ʻO Firefly Songling Volunteer Ka ʻIʻo Kūʻokoʻa Waiwai (Brand Identity) na Jiayi Lu and Li Peng he mea lanakila hanohano loa o ka 2021 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke.
KeleaweKiʻi· 2021
Firefly Songling Volunteer Ka ʻIʻo Kūʻokoʻa Waiwai (Brand Identity)
Mea Kūʻai: Firefly Songling Volunteer
Mea Lanakila A' Design Award Keleawe ma ka Māhele Kiʻi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #123132Ka Hoʻolālā
E Pili Ana iā Firefly Songling Volunteer Ka ʻIʻo Kūʻokoʻa Waiwai (Brand Identity)
ʻO Firefly Songling Volunteer he hōʻailona waiwai i hana ʻia no kahi hui lawelawe manawaleʻa ma Songling Sub-district, Wujiang, Suzhou, Kina. Hoʻokumu ʻia ka logo ma ke kiʻi o kahi lapulapu (firefly) e hāmama ana kona mau ʻēheu, e hōʻike ana i ke kaiapuni kūlohelohe kūloko a me nā limahana manawaleʻa e hāʻawi ana i ka mālamalama ma o ka hana mālie. Manaʻo ʻia ka hoʻolālā maʻalahi a hou e hoʻopili i nā ʻōpio. Hoʻohana ʻia kēia hōʻailona ma o ke pa'i pena ʻoihana, ka humuhumu kiʻi, a me ke kaha wela. ʻO kēia hoʻolālā ke hāʻawi i ke kiʻi kūʻokoʻa i ka hui manawaleʻa i loko o kahi ʻano hana kahi e hoʻohana pinepine ʻia ai nā hōʻailona like e nā hui ʻē aʻe.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Keleawe
Ua lanakila ka hoʻolālā Firefly Songling Volunteer Ka ʻIʻo Kūʻokoʻa Waiwai (Brand Identity) i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Firefly Songling Volunteer Ka ʻIʻo Kūʻokoʻa Waiwai (Brand Identity) he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Firefly Songling Volunteer Ka ʻIʻo Kūʻokoʻa Waiwai (Brand Identity) i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- The LOGO design of FIREFLY SONGLING VOLUNTEER combines the regional characteristics of Songling Sub-district, humanistic spirit, unique ecological environment, and the representative image of the excellent character of the volunteer team-the appearance of fireflies, which is reflected in the dedicated volunteers like fireflies. Thanks to the hard work, the livability of Songling Street is harmonious.
- Nā Lepili
- Branding, Firefly, Volunteer Service, Yellow, Hope
- ʻEnehana Hana
- Technology / Professional printing, embroidery and hot stamping technology.
- Pilikia Hoʻolālā
- Many volunteer organizations in China have similar images, and they do not reflect the uniqueness of each organization. All we started from the essence of the brand, combined with the regional characteristics, humanistic spirit and ecological environment of Wujiang Songling Street to design the Songling Volunteer Brand.
- Noiʻi
- Firefly Songling Volunteer is a brand new volunteer brand in Songling Street, Wujiang. It is full of the regional characteristics, humanistic spirit and ecological environment of Songling Street.The LOGO design of Firefly Songling Volunteer combines the regional characteristics of Songling Sub-district, humanistic spirit, unique ecological environment, and the representative image of the excellent character of the volunteer team-the appearance of fireflies, which is reflected in the dedicated volunteers like fireflies. Thanks to the hard work, the livability of Songling Street is harmonious.
- Hoʻoulu Manaʻo
- The simple and stylish appearance of FIREFLY SONGLING VOLUNTEER LOGO is in line with contemporary aesthetics, reflecting the spirit of volunteering to keep pace with the times and being positive. The open-winged fireflies are full of vitality and convey the appeal to the younger generation of society.
- Ka Lōʻihi o ka Papahana
- The project was first launch in April 2020 in Suzhou, China and finished in August 2020.
- Nā Palapala Kuleana
- Copyrights belong to SoFeng Design, 2020.
- Nā Lālā Hui
- Creative Director: Sha Feng, Art Director: Jiayi Lu, Graphic Designer: Li Peng
- Nā Kuleana Kiʻi
- Photographer / Jiayi Lu
Kākoʻo ʻIa
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Nā Hoʻolālā Pili
E ʻimi i nā hoʻolālā lanakila hou mai ka māhele like, i koho ʻia ma ka waiwai.
