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Not Make Believe ʻo Ka Hoʻolaha Kiʻi Kiʻi by Ciara Chapman

Not Make Believe ʻo Ka Hoʻolaha Kiʻi Kiʻi by Ciara Chapman is a highly esteemed winner of the very prestigious 2022 A' Design Award Hao in Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke Competition Category.


HaoKiʻi· 2022

Not Make Believe ʻo Ka Hoʻolaha Kiʻi Kiʻi

by Ciara Chapman

Client: Ciara Chapman Illustration

A' Design Award Hao Winner in Kiʻi Category

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Verified Award Winner

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Colors

The Design

About Not Make Believe ʻo Ka Hoʻolaha Kiʻi Kiʻi

Hoʻopili kēia papahana kiʻi i ke kumumanaʻo ʻo Chronic pain ʻaʻole Make Believe. ʻO nā kiʻi ka hui pū ʻana o nā kala, nā ʻano a me nā ʻano i hui pū ʻia e kamaʻilio i kahi leka. Aia nā alopeke e puka mai ana mai ka mauʻu a me nā silhouettes o ka pōʻeleʻele a me ka mālamalama e hoʻonui i ke kala a puni. Hoʻopili ka leka Artistic o kēlā me kēia kiʻi i ka mea nānā ma o ka hōʻailona ma kēlā me kēia kiʻi.

The Recognition

About the A' Design Award Hao

Ua lanakila ka hoʻolālā Not Make Believe ʻo Ka Hoʻolaha Kiʻi Kiʻi i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Not Make Believe ʻo Ka Hoʻolaha Kiʻi Kiʻi he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Not Make Believe ʻo Ka Hoʻolaha Kiʻi Kiʻi no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This illustration project tackles the theme that Chronic pain is not make believe. The images are a combination of colours textures and characters that combine to communicate the major obstacles a person with chronic pain faces as a result of social perceptions and stigma. In total there are seven images one for each day of the week.
Dimensions & Packaging
N/a
Tags
Chronic pain, stigma, illustration, medical art, illustration campaign.
Production Technology
I created this project using Adobe Fresco on my iPad. I created some patterns to create texture and to separate the real from the imaginary.
Design Challenge
The hardest part of this project was to communicate the concepts around pain without turning the viewer off because of the subject matter. The titles of the images are: 1 Chronic Pain Is NOT Make Believe, 2 If You Could Feel What I Feel Even For A Moment 3 It’s Not You, It’s Me, I Miss Everything ! 4 Naysayers Bewares, 5 My Pain Is Vividly Real, 6 To Be Slowly Electrocuted (sciatica) and 7 Family Shields Me
Communication of these topics could reduce stigma. When your body is at its lowest point, it doesn’t need to be stepped on.
Research
This is a conceptual project so the images are all broken down by the eye. The foxes represent family and those closest to me surfacing from the grass below. The animals have a pattern derived from the houndstooth pattern and where this pattern appears represents the imaginary or ‘make believe’. Silhouettes are a means of showing how we often see the world in black and white and the girls in the images look like children because of the loss of independence chronic pain causes.
Inspiration
Following an accident a few years ago my body was left with Chronic Pain. It is something that takes over and changes every aspect of your life. Time is spent weighing the pros and cons of every move I make, to discern whether or not the movement is worth the pain that follows. On top of this life changing event I along with every other pain sufferer must face the stigma of weakness and the various negative perceptions society has about chronic pain. When support is needed stigma is oftentimes the only thing available.
Project Duration
This campaign was part of my Instagram posts in March 2022. I created an online exhibition for this campaign via Instagram to reach as many people as possible through chronic pain and illustration hashtags.
Operation Flow
These artworks connected very well with the target audience. There are seven images so one image was posted online each day for a week. The images communicate the negatives of chronic pain and how constant pain can affect us. The invisible nature of chronic pain can be very lonely so artwork that reflects these feelings can provoke a very intense response from the viewer.
The themes are:
Chronic pain is not make believe
Naysayers
It’s not you, it’s me, I miss everything
If only you could feel what I feel, just for a moment.
My back pain is vividly real
Family shields
Sciatica is like a slow electrocution
Image Credits
All works by Ciara Chapman

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