Tick Tock Hale Hōʻike Uaki by Omid Majdtaheri and Sara Golzarroshan

Tick Tock Hale Hōʻike Uaki by Omid Majdtaheri and Sara Golzarroshan is a highly esteemed winner of the very prestigious 2023 A' Design Award Kala in Hoʻolālā Loko Hale a me Hōʻike Competition Category.

KalaLoko Hale· 2023

Tick Tock Hale Hōʻike Uaki

by Omid Majdtaheri and Sara Golzarroshan

A' Design Award Kala Winner in Loko Hale Category

15,907

Verified Award Winner

Verify Award Status for #148858

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tick Tock Hale Hōʻike Uaki

ʻO ke kālai ʻana o ka Hale Hōʻike Uaki Tick Tock ma Yazd, ʻIlana, ma kahi liʻiliʻi me ka hoʻokoʻikoʻi ʻana i ka hopena nānā maʻalahi, kumukūʻai haʻahaʻa, a me ka hou, he ʻike kūikawā ia. ʻO kēia hale hōʻike ka mea haʻi moʻolelo o kekahi pāʻani i paʻa ma ka manawa. Ua hoʻoulu ʻia ka manaʻo kumu e ka pāʻani Tetris. ʻO nā hulu i waiho ʻia ma luna o kekahi i kekahi e hana ana i nā hulu kaulele. ʻAʻole e like me ka pāʻani, ma ʻaneʻi, ʻo nā pahu me nā ana like, akā me ka loli ʻana o ko lākou mau ʻaoʻao, ua hoʻohui ʻia pū, a hiki ke loli i ko lākou hana: E like me ka loli ʻana o nā lima o ka uaki i loko o ka lā, e alakaʻi ana i ka loli ʻana o ka hana o nā mea hoʻohana.

The Recognition

About the A' Design Award Kala

Ua lanakila ka hoʻolālā Tick Tock Hale Hōʻike Uaki i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Tick Tock Hale Hōʻike Uaki he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Tick Tock Hale Hōʻike Uaki e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design of this gallery with emphasis on a simple but different display, low cost, and modern visual effect, was a special experience. This project is based on providing an experience of being in an entertainment place. In other words, this gallery is the narrator of a game ceased in time. That is to say, in a formal and playful look, we put the user in a playground where the game has already started and is supposed to be continued by the user without realizing it.
Dimensions & Packaging: Width 3200 mm x Depth 2800 mm x Height 2400 mm
Tags: Tick Tock, Watch, Gallery, Conceptual Design, Module, Form, Iran, Yazd
Production Technology: This gallery is located in Yazd. An area where there are many clays block-making factories. Blocks which are sometimes square and have the same dimensions. This made us to choose clay blocks due to their abundance, reasonable price, and modularity. However, such material with neutral color needs an inverse complement. Choosing a native plant leads to a good feeling.
Design Challenge: In the modern world, inhabitants of Yazd are obsessed with ups and downs. Our intention was to provide a space to separate people from these bustles. With a close look at the composition of Yazd urban plan, we can witness a formal approach to its context. This, however, has become less prominent, and perhaps this neglect has caused the indifference among people. Thus, staying away from city distractions is possible by being in an environment derived from the traditional architecture of Yazd.
Research: During this project, we tried our best to free the citizens from the hustle and bustle of city life by creating a formalistic space derived from the architecture of Yazd. This prompted us to take a closer look at the composition of the city and create a modular with a simple collage of its urban plan that reminds us of the traditional houses with courtyards. Modules that are the same size and are placed next to each other. Thus, while entering this space, the user feels like a plan of Yazd in the modern world with a taste of the past.
Inspiration: The primary concept of this project has been inspired by the Tetris game. Shapes that are placed on top of each other arbitrarily or sometimes randomly create a random shape. However, unlike the Tetris game, where different shapes are put together, in this gallery, square boxes with the same dimensions, but a change in their directions (rotation), are put together, and that can change the function of each box.
Project Duration: Tick-Tock gallery is a conceptual (futuristic design) located in Yazd, a historical city in the center of Iran.
Operation Flow: This gallery is the narrator of a game ceased in time. In fact, in the project square boxes with the same dimensions, but a change in their directions are put together, and the user can change the function of each box. For example, one box is a place for keeping plants, another is a place for exhibiting watches, and other boxes have other functions according to the design of the user.
Team Members: Omid Majdtaheri
Sara Golzarroshan
Image Credits: Image #1: CG Artist Omid Majdtaheri, Tick-Tock, 2022.
Image #2: CG Artist Sara Golzarroshan, Tick-Tock, 2022.
Image #3: CG Artist Omid Majdtaheri, Tick-Tock, 2022.
Image #4: CG Artist Sara Golzarroshan, Tick-Tock, 2022.
Image #5: CG Artist Omid Majdtaheri, Tick-Tock, 2022.