Victra Sport EV Huila by Cheng Shin Rubber Ind. Co., Ltd.

Victra Sport EV Huila by Cheng Shin Rubber Ind. Co., Ltd. is a highly esteemed winner of the very prestigious 2024 A' Design Award Gula in Hoʻolālā ʻĀpana Kaʻa, Lako Kaʻa a me Huahana Mālama Kaʻa Competition Category.

GulaLako Kaʻa· 2024

Victra Sport EV Huila

by Cheng Shin Rubber Ind. Co., Ltd.

Client: Maxxis

A' Design Award Gula Winner in Lako Kaʻa Category

249,874

Verified Award Winner

Verify Award Status for #152044

View at A' Design Award Press Release Award Badge

Colors

The Design

About Victra Sport EV Huila

ʻO Victra Sport EV he huila i hoʻolālā ʻia no nā kaʻa uila. Me ka ʻenehana nanomika hoʻokahe kiʻekiʻe a me ka hoʻolālā hōʻailona ikaika, hōʻemi ʻia ka hoʻohana mana e hoʻomaikaʻi ai i ka pono mana a hoʻolōʻihi ai i ka mamao holo. Me ka hoʻolālā hōʻailona i hoʻomaikaʻi ʻia a me ka ʻenehana huna hāpū leo, kānaʻi ʻia ka walaʻau ala a me ka walaʻau hōʻailona makemake ʻole a hoʻokiʻekiʻe ʻia ka oluolu loko lumi. Me ka ʻenehana hoʻomaikaʻi kapuaʻi a me ka hilinaʻi hehi EV kūloko, hoʻomaikaʻi ʻia ka hiki e pale ai i ka wili kiʻekiʻe a me ka ukana kiʻekiʻe, a hāʻawi ʻia ka ola hehi lōʻihi aʻe.

The Recognition

About the A' Design Award Gula

Ua lanakila ka hoʻolālā Victra Sport EV Huila i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Victra Sport EV Huila he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Victra Sport EV Huila i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Victra Sport EV is a tire specially designed for electric vehicles and focuses on meeting three goals: improving energy efficiency, reducing unwanted noise and prolonging tread life. The Victra Sport EV integrates a new-generation rubber compound, Maxxis sound-absorbing foam technology and Maxxis optimized footprint technology to provide drivers with an elevated EV driving experience.
Dimensions & Packaging: 668mm x 668mm x 247mm
Tags: EV tire, EV tyre, improving energy efficiency, reducing driving noise, prolonging tread life
Production Technology: 1. High-dispersion nanotechnology and a high-strength pattern design reduce rolling resistance and improve energy efficiency for maximum driving range. 2. Optimized pitch arrangement and a closed shoulder design minimize discomfort from tire pattern noise. Sound-absorbing foam technology further reduces cabin noise, ensuring a serene and comfortable driving experience. 3. Contact Shape Tech and a New EV Compound maximize tread mileage, ensuring a longer service life.
Design Challenge: To meet increasingly stringent regulations and pivot toward sustainable mobility, the engineering team balanced performance metrics with improved energy efficiency, tire noise and wear resistance. Through many rounds of design and testing, Maxxis engineers developed a high-strength pattern with optimized pitch sequencing that worked in harmony with the newly developed EV compound. This breakthrough allows the Victra Sport EV to further enhance the performance of EVs and also achieve outstanding results in EU regulatory certification testing.
Research: Most tires for internal combustion vehicles are not a great match for an EV’s performance envelope and will erode some of the environmental benefits of driving an EV. Maxxis’ design team created the Victra Sport EV using various innovative optimization technologies, sparking great interest at trade shows and among the automotive aftermarket industry. The Victra Sport EV’s innovative design has also drawn the attention of competitors, and Maxxis hopes that the Victra Sport EV will push the entire industry forward.
Inspiration: Driven by global energy policies, the market share for electric vehicles has risen rapidly. Due to the lack of charging infrastructure, low motor noise, high motor torque and extra weight, EV drivers are mostly concerned about range, tire noise and frequent tire replacements. Victra Sport EV is engineered to address these concerns and improves energy efficiency, tire noise, and tread life. Victra Sport EV also supports rapid EV growth by providing a better driving experience.
Project Duration: Victra Sport EV had launched in May 2022 in Taiwan.
Operation Flow: Victra Sport EV uses high-strength casing and a pattern design which helps to harness the high-torque electric motors in EVs. The extra strength also delivers sharper response and stability, improving the overall EV driving experience. The new highly dispersed nanotechnology helps to reduce electricity consumption by 13% per kilometer travelled, thus reducing range anxiety. The optimized pitch arrangement and sound-absorbing foam technology deliver a serene driving experience.
Team Members: Ping-hao Chen, Chi-cheng Yeh, Yu-chun Nien, Liang-kuei Wang, Kang-hao Huang and Hsin-ping Tsao