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Jelenew Pālule Heihei Paikikala Lima Pōkole by Jelenew Incorporated

Jelenew Pālule Heihei Paikikala Lima Pōkole by Jelenew Incorporated is a highly esteemed winner of the very prestigious 2024 A' Design Award Kala in Hoʻolālā Lako Haʻuki, Hoʻoikaika Kino a me Lako Leʻaleʻa Competition Category.


KalaLako Haʻuki· 2024

Jelenew Pālule Heihei Paikikala Lima Pōkole

by Jelenew Incorporated

Client: Jelenew Incorporated

A' Design Award Kala Winner in Lako Haʻuki Category

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Verified Award Winner

Verify Award Status for #152798

Colors

The Design

About Jelenew Pālule Heihei Paikikala Lima Pōkole

He pālule heihei paikikala lima pōkole ʻo Jelenew i hoʻolālā ʻia no nā wāhine hoʻoholo paikikala. Ua hana ʻia ka pālule me kahi lole ʻenehana me nā kaha aero, e hoʻohuli ana i ke kahe ea like i loko o nā awāwa a hoʻohaʻahaʻa i ke kaohi ea. Hui ʻia ka lole i ka nylon he 85 pākēneka me ka fiber polyurethane he 15 pākēneka, a he 115 kalama kona kaumaha ma ka mika huinahā, no laila he 125 kalama ke kaumaha o ka pālule i hoʻopau ʻia. Hoʻohana ʻia ke ʻoki Pro fit ma ka umauma, ka pūhaka a me ke kua e kūpono ai i nā kino wahine a e hāʻawi i ke kaomi ana i ana ʻia i nā ʻiʻo. Kōkua kahi hōʻailona ʻalohilohi ma ke kua i ka ʻike ʻia ma ka mālamalama haʻahaʻa.

The Recognition

About the A' Design Award Kala

Ua lanakila ka hoʻolālā Jelenew Pālule Heihei Paikikala Lima Pōkole i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Jelenew Pālule Heihei Paikikala Lima Pōkole he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Jelenew Pālule Heihei Paikikala Lima Pōkole e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This functional cycling jersey specially designed for female cyclists strikes a balance between athletic performance and stylish design. Giving full consideration to aerodynamics, it adopts the technical fabric with aero stripes to dissipate air and create the optimal aerodynamic surface, so as to minimize drag. Ergonomic advanced customization techniques improve the fit of the garment to adapt to the female-specific physiology, and offer a comfortable wearing experience.
Dimensions & Packaging
10*600*540mm
Tags
female short sleeve cycling jersey, technical fabric with aero stripes, advanced customization techniques, 4D tailored fitted design, environmentally friendly materials
Production Technology
fabric made of 85 percent nylon and 15 percent polyurethane fiber, technical fabric with aero stripes, pro fit cutting technology, COATS sewing thread
Design Challenge
The challenge of the product design is how to strike a balance between stylish design and athletic performance. The design team innovatively used the technical fabric with aero stripes, and introduced advanced customization techniques to realize a good user experience and visual pleasure. The product reshapes the way female cyclists view professional cycling jerseys, inspiring more women to embrace the joy of cycling.
Research
Cycling, as a green and healthy activity, has rapidly caught the attention of people. However, although more women have embraced cycling, their clothing preferences often go unaddressed. Beyond the basics of comfort, breathability, and athletic performance, female cyclists place a greater emphasis on the aesthetic appeal of cycling jerseys. Therefore, integrating these expectations into design will be a pivotal strategy for cycling jersey brands to gain a competitive edge in the market.
Inspiration
The jersey draws inspiration from aerodynamics. Air flows in parallel streams, resulting in drag on cyclists. Therefore, this product is designed to optimize the overall aerodynamics from fabric to cut. The striped texture of the fabric redirects parallel wind, creating air channels to minimize drag, while the 4D tailored fitted shoulder and neckline further decreases drag to greatly reduce physical exertion.
Project Duration
The design and development of this project started in Paris, France, in September 1st, 2023. It was introduced to the market in August 1st, 2023.
Operation Flow
The ultralight fabric of 115g per square meter reduces the jersey to 125g to offer an agile experience. The breathable fabric facilitates perspiration to keep users fry and comfortable. Pro fit cutting technology used in key areas like the chest, waist and back ensures a perfect fit to muscles and provides proper compression to different muscle groups, alleviating muscle fatigue, lactic acid buildup and post-exercise discomfort. The reflective logo on the back safeguards cyclists in low light.

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