ʻO Arts Fund Hōʻailona ʻIkemaka na Zeyu Wu he mea lanakila hanohano loa o ka 2024 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke.

KalaKiʻi· 2024

Arts Fund Hōʻailona ʻIkemaka

na Zeyu Wu

Mea Kūʻai: Yilin Wang

Mea Lanakila A' Design Award Kala ma ka Māhele Kiʻi

93,335

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #157359

Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Arts Fund Hōʻailona ʻIkemaka

He ʻōnaehana hōʻailona ʻikemaka ʻo Arts Fund i haku ʻia no kahi papahana hoʻomaʻamaʻa i ka poʻe akamai i ka hakulau kiʻi kanaka. Hoʻohui ka hakulau i nā hualeka CUZ me nā kiʻi kuʻuna o ka hana keaka Pākē. Ua hoʻonoho pū ʻia nā mea Pākē me nā hualeka Latina i mea e hōʻike ai i ka launa moʻomeheu ma waena o ka Hikina a me ke Komohana. Hahai ka ʻōnaehana holoʻokoʻa i ke ʻano Kuikilani honua, a laila uhaʻi ʻia e nā kino hualeka CUZ, e hāʻawi ana i kahi ʻano hana pono a hou hoʻi ma hope o ka wā hou. Hoʻohana ʻia ka ʻōnaehana ma nā pepa hoʻolaha, nā pepa lahilahi, nā palapala kono a me nā hae hoʻolaha. ʻO ka pahuhopu, ʻo ia ke kaʻana like ʻana i ka moʻomeheu hana keaka Pākē me ka poʻe ʻōpio.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Arts Fund Hōʻailona ʻIkemaka i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Arts Fund Hōʻailona ʻIkemaka he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Arts Fund Hōʻailona ʻIkemaka e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: This project is a visual system for the Communication University of Zhejiang for the China Arts Foundation's Character Design Talent Training Programme, combining CUZ with the traditional motifs of Chinese opera and combining Chinese elements with Latin letters to express the cultural exchange between East and West. The overall visual framework is built around a Swiss internationalist style, which is broken up by CUZ, making the design both functional and post-modern in its visual form.
Nā Ana a me ka Hoʻopili: The common specifications of posters are A1, A2, A3, etc. The size depends on the need, and can be made of paper, plastic, airbrush and other materials. Flyers are smaller in size, usually A4 or smaller, and are usually made of paper, which can be printed, photographed, airbrushed and other treatments. The specifications of invitations depend on the number of people to be invited and the content, such as postcard type, card type, etc. They are made of paper, plastic and other materials, and can be processed by printing, hot stamping, embossing and so on. The specification of banners depends on the length and usage, such as 1 metre, 2 metres, 3 metres, etc. They are usually made of fabric, and can be processed by printing, heat transfer and so on.
Nā Lepili: regional culture，Tangible cultural heritage，Graphic design
ʻEnehana Hana: The overall visual framework is built around a Swiss internationalist style through typography that is both functional and post-modern in form. The user can clearly identify the message of the poster from the text and experience the opera from the text and the operatic images.
Pilikia Hoʻolālā: The use of post-modern design forms of traditional culture in the innovation, forming a very unique visual style, so that it is clearly differentiated from other activities of the main visual, appear more unique and artistic, so as to produce a unique visual charm, but also to better promote the brand.
Noiʻi: Through a strong visual impact, the innovation of cultural redesign attracts the attention of more young people to opera, thus continuously creating a kind of propaganda for traditional culture.
Hoʻoulu Manaʻo: The aim of the project is to better disseminate the traditional Chinese opera culture. We combine Chinese characters with Latin characters so that the posters can have a good communication, take Chinese opera culture out and show the world the charm of opera culture.
Ka Lōʻihi o ka Papahana: The project started in Hangzhou in February 2023 and will end in October 2023.
Kaʻina Hana: The clear message and unique visual format of the campaign's main visual attracted a large number of customers, who were very interested in the campaign, and a series of derivative products, i.e. practical and aesthetic in one, were unanimously well received by users.
Nā Lālā Hui: Chaonan Shen
Wen Zhang
Luyu Wang
Yihan Zhang
Ke Xu