Lele i ka ʻike
Mtown Makadi Heights Kūlanakauhale na Innovation Design Studio

ʻO Mtown Makadi Heights Kūlanakauhale na Innovation Design Studio he mea lanakila hanohano loa o ka 2024 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā Kūlanakauhale.


HaoHoʻolālā Kūlanakauhale· 2024

Mtown Makadi Heights Kūlanakauhale

na Innovation Design Studio

Mea Kūʻai: Innovation Design Studio

Mea Lanakila A' Design Award Hao ma ka Māhele Hoʻolālā Kūlanakauhale

47,290

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #158978

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Mtown Makadi Heights Kūlanakauhale

Ke hoʻolālā Mtown e puni ana i kekahi iwikuamoʻo waena, e hoʻohui ana i nā pākuʻi hale e hoʻopili ai i ka papahana me ka piko nui. Hāʻawi nā kahua pūnāwai pilina ma waena o nā pūʻulu i nā ʻike like ʻole. Ke hana ʻia kekahi iwikuamoʻo ʻōmaʻomaʻo e nānā ana i ka paka waena, e hoʻoikaika ai i ka pilina hohonu me ka ʻāina. Koho mua ka hoʻolālā i ka ola maikaʻi, e noʻonoʻo ana i nā hopena kaiāulu, kino, manaʻo, a me ka ʻoluʻolu i luna o nā mea noho a me nā kaiāulu. Hoʻike ka hoʻolālā i kekahi ala holoʻokoʻa e kūkulu ana ma ka wahi piko ola maikaʻi a me ka hiki ke hele wāwae maikaʻi. ʻO kekahi o nā pahuhopu nui ka hana ʻana i kekahi hele wāwae leʻaleʻa i nā makahiki a pau ma o ka hoʻohui ʻana i nā wahi malu ma ka ʻaoʻao o ka iwikuamoʻo.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Hao

Ua lanakila ka hoʻolālā Mtown Makadi Heights Kūlanakauhale i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Mtown Makadi Heights Kūlanakauhale he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Mtown Makadi Heights Kūlanakauhale no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
M-Town design revolves around a central spine, incorporating building blocks to connect the project with the main node. Intimate piazzas between clusters offer diverse experiences. Creating a green spine overlooking the central park, promotes a deeper connection with nature. The design prioritizes well-being, considering social, physical, mental, and emotional effects on occupants and communities. The design reflects a holistic approach focusing on well-being-centric space and walkability.
Nā Ana a me ka Hoʻopili
Land Area:197,000 sqm
Footprint: 20%
BUA: 101,500 sqm
Level difference 23 meters
Land Dimensions: 655m x 420m
46% of the Built-up area is dedicated for residential units and the rest is dedicated for the retail, commercial, hotels and amenities.
Surrounded by residential neighborhoods
Nā Lepili
downtown, Mixed-use, spine, spiralspine, Mtown, Nightlife, alive, Integrated, Wellness, Walkabletown
ʻEnehana Hana
The design was produced after a back and forth open discussions with the client to get a full understanding of their requirements. We started by introducing three different directions which gave us the opportunity to brainstorm with the client unlocking the full potential of our concept design. We used AutoCad, Sketchup, 3Dmax, Photoshop and InDesign to illustrate and present our design.
Pilikia Hoʻolālā
The main challenge while designing this project was the level difference within the site and how to make use of that 20m difference creating an interesting integrated outdoor space. The other challenge was to come Up with an innovative downtown fabric and creating different vibe for each cluster connecting them all with the main spine harmoniously.
Another challenge is to keep this large open space walkable and safe for pedestrians without vehicles interference.
Noiʻi
Our research was based on the site studies and analysis in terms of contour lines, level difference, climate impact, the surrounding and the accessibility to the site whether for vehicles or the pedestrians access. In addition to the sea view studies. Our research was also focusing how to incorporate the wellness principles within the design as we believe that the urban fabric and architecture has a high impact on the well-being of the end-user.
Hoʻoulu Manaʻo
Inspired by the unique shape of the land, the level difference within the land and the wellness concept. We are very keen to implement wellness principles within our design as we believe the urban and architecture fabric has a huge impact on the mood and well-being of the user.
The shape of the land effortlessly imposed the concept of the spiral spine connecting all the clusters and amenities with the main node and the sky piazza created as an outdoor amphitheater welcoming musical festivals.
Ka Lōʻihi o ka Papahana
The design process started in September 2023 and the project is under construction, located in the heart of Makadi Heights, merely 20 minutes from Hurghada by the Red Sea in Egypt. Makadi Height stands as a central hub, situated at the peak of Makadi Bay, at an advantageous location, positioned 78meter above sea level.
Kaʻina Hana
Crafted with meticulous attention, our
design philosophy centers on creating
an environment that seamlessly weaves
together all essential facilities and amenities.
The intention is to craft a fully integrated
town where every conceivable need is not
only met but exceeded.
Our commitment to thoughtful planning
ensures that residents experience the
epitome of convenience and comfort,
making each aspect of daily life effortlessly
accessible within this meticulously designed
community.
Nā Lālā Hui
Design Director: Mahmoud Farouk, Managing Director: Alaa Abdel Hamid, Design Manager: Abdel Rahman Elshafay, Architect: Ibrahim Ismail, Architect: Mahmoud El Amir, Architect: Ahmed Helmy, Architect: Ahmed Aly, Architect: Ahmed Nazir, Architect: Moustafa Salah, Design Management: Sandy Sawiris
Nā Kuleana Kiʻi
Main Image 3D Artist & Illustrator Atelier 23
Image #1 3D Artist & Illustrator Atelier 23
Image #2 3D Artist & Illustrator Atelier 23
Image #3 3D Artist & Illustrator Atelier 23
Image #4 3D Artist & Illustrator Innovation Design Studio

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Kūpono ka Hoʻolālā Maikaʻi i ka Hoʻomaikaʻi Nui

ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

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