ʻO Atb Hoʻokalakupua ʻOihana na Chushan Design he mea lanakila hanohano loa o ka 2024 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke.
KeleaweKiʻi· 2024
Atb Hoʻokalakupua ʻOihana
Mea Kūʻai: Shenzhen Chushan Design Culture Group Co., Ltd.
Mea Lanakila A' Design Award Keleawe ma ka Māhele Kiʻi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #159833Ka Hoʻolālā
E Pili Ana iā Atb Hoʻokalakupua ʻOihana
Kikokikona Puke: ʻO Atb kahi hoʻokalakupua ʻoihana i hana ʻia no kahi mea hana pale pale, aniani hoʻoikaika ʻia a me nā pale pahu. ʻO ke kaha kikoʻī waena he kiʻi gorilla haʻahaʻa loa nona nā ʻano helehelena e hana pū ana i ka hua palapala T, e hōʻike ana i ka ʻenehana. Hōʻike ke kiʻi gorilla i ka ikaika a me ka palekana, aʻo nā mea kikoʻī o ka lewa a me ka wā e hiki mai ana e hōʻike ana i ke ʻano ʻenehana o ka hōʻailona. Kūkulu ʻia ka logo ma luna o nā ʻano geometrike maʻalahi. Hiki ke hui pū ʻia nā kiʻi gorilla ʻelua, a hiki ke hoʻololi ʻia ko lāua ʻano helehelena, no laila hoʻololi ka hoʻokalakupua i nā ʻano media a me nā nui he nui.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Keleawe
Ua lanakila ka hoʻolālā Atb Hoʻokalakupua ʻOihana i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Atb Hoʻokalakupua ʻOihana he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Atb Hoʻokalakupua ʻOihana i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- The brand logo showcases a majestic gorilla figure with a facial "T" shape, capturing both the distinct facial features of a gorilla and symbolizing the first letter of the word "technology." This amalgamation forms the emblem of the leading "Gorilla KingIP," integrating futuristic technology and space elements to resonate with the brand's tech attributes and facilitate brand expansion and collaborations.
- Nā Ana a me ka Hoʻopili
- The dimensions of the brand logo are not strictly defined, allowing flexibility for customization based on practical production considerations.
- Nā Lepili
- Brand design, logo design, brand identity, fashion brand, geometric art, IP
- ʻEnehana Hana
- Starting from the values of emotion and functionality, the minimalist gorilla logo is the core identifying element and the spirit of the brand. The design draws strength from the interesting and dynamic vitality of the brand logo, incorporating the creative concept of dual gorillas. It can express different states through changes in expression and is adaptable across various media.
- Pilikia Hoʻolālā
- The challenge lies in incorporating the brand's cultural DNA, reinforcing a unique international visual experience, and enhancing communication between the brand and users to convey its values.
As a designer, your task is to bring this brand identity to life, creating a visual representation that resonates with the brand's essence and effectively communicates its values to a global audience. - Noiʻi
- ATB is a specialized manufacturer of screen protectors, tempered glass, and protective cases, known for its sleek and reliable product designs with cutting-edge technology. To ensure high-quality and eco-friendly products, all items undergo meticulous design processes, providing consumers with peace of mind. Hence, establishing a minimalistic brand emblem that combines safety and technology is crucial.
- Hoʻoulu Manaʻo
- Starting from the core needs of consumers when choosing a brand, we have crafted a brand symbol that embodies both "safety" and "technological sophistication." The symbol features the robust profile of a gorilla, symbolizing security, seamlessly integrated with the futuristic element of outer space. The fusion of the gorilla's facial contours with the letter "T" forms a minimalistic and geometric foundation, ultimately creating a sleek visual representation of safety and technology.
- Ka Lōʻihi o ka Papahana
- The project commenced in June 2023 in Shenzhen and was successfully completed in December
- Kaʻina Hana
- By personalizing the application of the brand logo in different scenarios, consumers can experience diverse and visually engaging encounters, perceiving the logo's intriguing and dynamic vitality.
- Nā Lālā Hui
- Yin Peng
Li Linlin
Liu Xingyu - Nā Kuleana Kiʻi
- Chushan Design
Kākoʻo ʻIa
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