Secret of Eternity Lei ʻĀʻī a me ka Pine Kau by Esra Erciyes is a highly esteemed winner of the very prestigious 2025 A' Design Award Palatina in Hoʻolālā Lei a me Kahiko Competition Category.
PalatinaLei Kahiko· 2025
Secret of Eternity Lei ʻĀʻī a me ka Pine Kau
by Esra Erciyes
Client: Esra Ercİyes
A' Design Award Palatina Winner in Lei Kahiko Category
Verified Award Winner
Verify Award Status for #165548The Design
About Secret of Eternity Lei ʻĀʻī a me ka Pine Kau
Hoʻoulu ʻia e ka poai ola mau loa o ka pōlolia Turritopsis Dohrnii, hoʻomaka kēia mea hoʻonani ma ka aʻa koko nui o ka ʻāʻī, pelu me ka nani i ke ʻano hapalua poepoe, a pau ma ke kikowaena mua o ka ʻāʻī. ʻO nā hiʻohiʻona kaimana a me nā kukui LED e hoʻohālike ana i nā neʻe wai a kino maoli o ka pōlolia, e hana ana i ka ʻike hoʻohihi a hoʻololi i ka hoʻolālā i hana noʻeau kino maoli. I kēia manawa, hoʻomana ʻia e ka pākaukau liʻiliʻi a me ka mikinala, ua hoʻolālā ʻia ka mea hoʻonani e holo i ka ikaika lā i ka wā e hiki mai ana, e koho ana i ka mālama honua i ka wā e hāʻawi ana i ka kuleana hanohano o ka hui pū ʻana o ka hana noʻeau me ke kino.
The Recognition
About the A' Design Award Palatina
Ua lanakila ka hoʻolālā Secret of Eternity Lei ʻĀʻī a me ka Pine Kau i ka A' Design Award Palatina, he ʻike hoʻohanohano nui i hāʻawi ʻia i nā hoʻolālā ʻoiaʻiʻo loa ka kūʻokoʻa, ka nani a me ka kamahaʻo. He mau mea kupaianaha o ka hana noʻeau nā lanakila Palatina, he mau hōʻike o nā palena o ka noʻonoʻo hana noʻeau, a hōʻike lākou i ka ʻoihana ʻoi aku a me ka ʻuhane akamai o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo kēia mau hoʻolālā nā hana kaulana loa e wehewehe ana i ka nani o kekahi au, kōkua i ke ola pono o ke kaiāulu a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hōʻike ka hoʻolālā Secret of Eternity Lei ʻĀʻī a me ka Pine Kau i ke kūlana ʻoi kelakela i ʻoi aku ma mua o ka palena a hoʻomaikaʻi ʻole ʻole i ka honua ma o kona mau ʻano pōmaikaʻi a waiwai. He hana ka hoʻolālā Secret of Eternity Lei ʻĀʻī a me ka Pine Kau i lanakila i ka A' Design Award Palatina e hoʻāla i ka makemake, hoʻoulu, hoʻoikaika, hoʻohauʻoli a hoʻā i ka hauʻoli nui.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Developed as the necklace of the future, this versatile piece of jewelry can be worn as both a necklace and a brooch. Unlike traditional necklaces, it rotates vertically in a 360 degree motion, reflecting the natural movement of marine life. It starts at the left carotid artery and wraps around the neck in a half-circle. The pendant can be detached and worn as a brooch. Powered by LED lighting and a battery, it is planned to operate on solar energy in the future.
- Dimensions & Packaging
- Necklace 141,22 X 53,10 X 260,69
Broosh 94,96 X 53,10 X 94,96 - Tags
- Secret of Eternity, Necklace, Brooch, mobile, futuristic, surrealism, art nouveau
- Production Technology
- The design was created using the Matrix program and cast in 18K gold. The ajour technique was applied to achieve lightweight components. The movement mechanism was constructed with a motor and gears, powered by a battery. LED lights were integrated into the design, and diamond stones were used.
- Design Challenge
- Synchronizing vertical movement was the biggest challenge. Integrating the motor and battery without compromising the aesthetics and reflecting the organic identity of a jellyfish in mechanical jewelry were difficult. Many prototypes resolved the issues. Initially, I aimed for solar power, but due to technological limitations in jewelry, it runs on a battery. Manufacturers and designers commented that my idea was impossible to produce.
- Research
- The Turritopsis Dohrnii jellyfish, known for its biological mechanism of regeneration, has the ability to transform its cells back to their original state, reversing its aging process. This remarkable capability links it to human biological processes such as aging, cell regeneration, and even biotechnology research. By integrating the concept of "infinite cycles" in design, it opens the door for both artistic and practical applications in various fields
- Inspiration
- This jewelry piece is inspired by the infinite life cycle of Turritopsis Dohrnii, a species of jellyfish capable of reverting from the adult medusa stage to the polyp stage, making it biologically immortal. The rotating curves symbolize infinite life, while the LED lights represent energy and purity. The necklace gracefully wraps around the neck in a semi-circle, ending at the jugular to highlight the source of life. Designed to function both as a necklace and a brooch, it is a functional work of art that symbolizes the endless cycle of life.
- Project Duration
- This design project started in September 2022 in Istanbul and was completed in September 2023. On October 7, 2023, it received an award at the 13th edition of the Next Horizon themed jewelry design competition organized by the Jewelry Exporters Association. The design was exhibited at the IJS Istanbul Jewelry Show from October 01,07 2023, and was also displayed at Yon Kuyumculuk, the jewelry company that produced the design. Additionally, it continues to be exhibited at the Jewelry Exporters Association.
- Operation Flow
- This design was created using the Matrix 3D Program and crafted with ajour technique for lightness in 18K gold. Additional gears were added to the vertical motor system for horizontal motion. Infinity curves were optimized, and a lightweight motor and battery power the jellyfish's movement and light. With a removable pin and easy lock system, it can transform into a brooch. The mechanical structure turns into an organic form through visual illusion.
- Image Credits
- Main image #1, Jewelry Designer Esra Erciyes/ 2022
Jewelry Production Team Sinan Yon, Recep Ustbas, Esra Erciyes /Jewelry Company Owner Sinan Yon ,Yon Jewelry Company 2022
Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan,Edited / Aysenur Sentürk, Secret Of Eternity, 2023
Optional Image #1,Jewelry Designer, Concept Creator / Esra Erciyes ,Photographer/ Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan, Secret Of Eternity 2023
Optional Image #2, Jewelry Designer / Esra Erciyes , Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan,Edited / Aysenur Sentürk,Secret Of Eternity 2023
Optional Image #3 Jewelry Designer Esra Erciyes/ Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan,Edited / Aysenur Sentürk, Secret Of Eternity 2023
Optional Image #4 Jewelry Designer, / Esra Erciyes ,Photographer/ Company Truva Visual Arts, Art Director /Cüneyt Aslan, Edited / Ayşenur Şentürk ,Secret Of Eternity 2023
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