Tick Tock Turtle Uaki Hōʻala Keiki by Daniel Lau

Tick Tock Turtle Uaki Hōʻala Keiki by Daniel Lau is a highly esteemed winner of the very prestigious 2019 A' Design Award Hao in Hoʻolālā Huahana Pēpē, Keiki a me Kamaliʻi Competition Category.

HaoHuahana Pēpē· 2019

Tick Tock Turtle Uaki Hōʻala Keiki

by Daniel Lau

Client: emagine A

A' Design Award Hao Winner in Huahana Pēpē Category

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Verified Award Winner

Verify Award Status for #68762

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Tick Tock Turtle Uaki Hōʻala Keiki

Ua hoʻolālā ʻia ʻo Tick Tock Turtle no nā keiki o nā makahiki āpau. Hiki i nā keiki ke hoʻomaopopo māmā i ka hala ʻana o ka manawa ma o ka nānā ʻana i nā kiko mālamalama ma ka ʻaoʻao, a hana pū lākou e like me nā kukui hōʻala mālie e like me ka hiki ʻana mai o ka lā. I ka wā e hoʻā ai ka hōʻala, piha nā kukui i ka ʻili āpau e like me nā papa ma ka ʻaoʻao o ka honu. Hana ka ʻaoʻao e like me pihi no nā keiki e hoʻā ai i nā kukui pō ʻulaʻula, ʻoiai ua hūnā ʻia nā pihi hoʻonohonoho mākua ma lalo o ka ʻaoʻao hiki ke wehe ʻia. Ua hana ʻia ka hapa lalo o ka honu me ka kilikone palupalu kūpono no ka ʻai, a pili paʻa ia i ka moe i ka pō

The Recognition

About the A' Design Award Hao

Ua lanakila ka hoʻolālā Tick Tock Turtle Uaki Hōʻala Keiki i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Tick Tock Turtle Uaki Hōʻala Keiki he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Tick Tock Turtle Uaki Hōʻala Keiki no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Tick Tock Turtle is a fully modular design that can be outfitted with various child friendly outer appearances. The patent pending inner design allows an array of parental settings buttons to be hidden away from view inside its shell which also a button for kids. When the sunrise lights are activated, the plates of the shell illuminate one by one slowly getting brighter form a fully lit shell.
Dimensions & Packaging: 200 mm x 200 mm x 76 mm
0.47 kg
Tags: Kids clock, sleep trainer, learn time, sleep aid, light alarm, sleep cycle alarm, portable alarm, activity timer
Production Technology: A significant amount of time was spent prototyping to account for the optics of the shell light effect. Varying shapes of the lenses needed to be adjusted to produce a rounded circle on the shell when lit up. Different finishes on the lenses and translucency on the shell were experimented with to reach the desired illuminated soft dot effect.
Design Challenge: Based on user survey, it was unanimous that a two tone design was the favored as opposed to a single tone design. The most difficult challenge of this design was ensuring the two tone silicone outer housing was reproducible in a production environment at a cost that would support retail of the product. After multiple trials, it was found that double injection of plastic to produce a two tone silicone product could not meet the product target costs and quality requirements. The final product uses a single tone color injection mold with a silicone paint spray overlay to produce the desired design.
Research: The design of the clock originated based on market survey and patent research where the goal was to implement all of the key health and learning features of existing clocks in a new kids friendly design. Market surveys were done based on online retail analysis tools and patent research was outsourced prior to design. The design was further validated by going through a successful crowdfunding campaign.
Inspiration: The inspiration behind the design was it had to be beautiful yet functional. The shape and pattern of the clock naturally led to a turtle as a child friendly design. The design was created with the thought that the display and the clock numbers needed to be large enough for children to easily see while keeping all parental buttons completely hidden away. Considerations were made that physical buttons must be included for ease of use as opposed to a wireless approach.
Project Duration: The project started in April 2017 and was finished in May 2018
Operation Flow: Tick Tock Turtle was designed to be the all-in-one sleep companion. With a wide range of functions, its key features include wake up lights and sleep cycle detection, both of which require the clock to be placed on the mattress next a sleeping child. The silicone material allows the unit to securely stick to the mattress even through child movement on the bed. Settings are made by parents in a hidden layer under the shell. Throughout the night the child can press the shell as a button to activate the night light function of the clock. This also shows the progression of time throughout the night.
Patents: Patent Pending. 29616289. Daniel Lau. 2017. USA
Patent Pending. 29616301. Daniel Lau. 2017. USA
Patented. ZL 2017304632325. Daniel Jiarmin Lau. 2018. China
Patented. ZL 2017304621458. Daniel Jiarmin Lau. 2018. China
Team Members: Daniel Lau, Sabrina Chen, Allen Wang, Jax Liao, Tilin Li, William Liu, Kelly Chow, Archo Yeh
Image Credits: Image Credits: Duncan Longden Photography