Josef Koudelka Gypsies ʻano Paʻi Puke by Sunghoon Kim

Josef Koudelka Gypsies ʻano Paʻi Puke by Sunghoon Kim is a highly esteemed winner of the very prestigious 2020 A' Design Award Kala in Hoʻolālā Paʻi a me Pāpaho Paʻi Competition Category.

KalaPaʻi· 2020

Josef Koudelka Gypsies ʻano Paʻi Puke

by Sunghoon Kim

Client: The Museum of Photography, Seoul

A' Design Award Kala Winner in Paʻi Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Josef Koudelka Gypsies ʻano Paʻi Puke

ʻO Josef Kudelka, he mea paʻi kiʻi kaulana ma ka honua, ua paʻa ia i kāna mau kiʻi kiʻi ma nā ʻāina he nui o ka honua. Ma hope o ka lōʻihi o ka manawa, ua paʻa hope ʻia kahi hōʻike gela-themed Kudelka i Korea, a ua hana ʻia kāna puke kiʻi. ʻO ia ka mea hōʻike mua ma Korea, aia kahi noi mai ka mea kākau e makemake nei e hana i puke e hiki ai iā ia ke manaʻo iā Korea. ʻO Hangeul lāua ʻo Hanok nā leka Korea a me ke kālai hale e hōʻike nei iā Korea. Aia nā ʻatikala i ka noʻonoʻo a me ka hoʻolālā ʻana o ke ʻano ka palapala. E mahalo ʻia e kēia mau mea ʻelua, makemake e hoʻolālā i ke ala e hōʻike i nā ʻano o Korea.

The Recognition

About the A' Design Award Kala

Ua lanakila ka hoʻolālā Josef Koudelka Gypsies ʻano Paʻi Puke i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Josef Koudelka Gypsies ʻano Paʻi Puke he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Josef Koudelka Gypsies ʻano Paʻi Puke e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Photographer Josef Koudelka held his photo exhibition in many countries around the world. After a long wait, the Kudelka exhibition was held in Korea with the theme of Gypsy, and made a photo book. Because it is the first exhibition in Korea, there was a request from the artist that he wanted to make a book so that he could feel Korea.
Dimensions & Packaging: Hardcover book, 206mm x 164mm x 27mm, 265page, Hot foil stamping processing twice on cover, spine and back cover.
Tags: josef koudelka, gypsies, photo, book, design, editorial, graphic, typography, magnum, korea, photomuseum, the museum of photography seoul
Production Technology: The windows of Korean traditional houses are made of paper, not glass, so the lights are beautifully reflected at night. In order to apply this to the book, he used a paper similar to Changhoji to express the impression that a feeling of impression. (Changhoji is traditional Korean paper for doors) Also, bookbinding was done using gauze, and the front and back cover of the book had a thick cloth attached to the board. Hot foil stamping processing twice on cover, spine and back cover.
Design Challenge: The choice of materials was important in order to create a book that can express Korea's feelings.
Through the selection and expression technique of book cover and page, he were able to complete a design expressing a specific area (country).
Research: There are many ways to make a design result feel a specific area (country). Hints can be found in Hangeul, a character language in Korea, and Hanok, a traditional house. He was worried about how to apply it. We tried to solve Hangeul with the cover and Hanok with the book. Hangeul was actively applied to the cover. In order to express the gleaming hanok at night, the paper on which the text was printed was intentionally made of translucent paper so that the back was visible.
Inspiration: Hangeul and Hanok are Korean letters and architecture that represent Korea. Text refers to the mind and architecture means the form. Inspired by these two elements, he wanted to design a way to express Korean characteristics.
Project Duration: This project began in Seoul, South Korea in March of 2016 and ended in January 2017. The sale of books has been started in South Korea since January 2017.