A Proposal of Time Ke ʻano ʻike No Ka Hōʻike ʻana by I'der Branding Design

A Proposal of Time Ke ʻano ʻike No Ka Hōʻike ʻana by I'der Branding Design is a highly esteemed winner of the very prestigious 2020 A' Design Award Keleawe in Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke Competition Category.

KeleaweKiʻi· 2020

A Proposal of Time Ke ʻano ʻike No Ka Hōʻike ʻana

by I'der Branding Design

Client: I'DER Branding Design

A' Design Award Keleawe Winner in Kiʻi Category

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Verified Award Winner

Verify Award Status for #94511

View at A' Design Award Press Release Award Badge

Colors

The Design

About A Proposal of Time Ke ʻano ʻike No Ka Hōʻike ʻana

Me nā leo mele nostalgic - vinyl a me ka cassette, i hui pū me ka kofe, ka heluhelu ʻana, a me nā mea kanu, lawe ʻia kēia hōʻikeʻike ʻehā i kēlā me kēia lā no ka nohona hou, ola wikiwiki. Ke hōʻike nei ke ʻano nui o kēia hōʻikeʻike i kahi vinyl rotating, kahi uaka holo, a me kahi cassette hoʻopaʻa. Me nā papa inoa e hoʻopau ana i ka pōʻai o ka manawa, hoʻokumu i kahi manaʻo o ka kahe nui ʻana i ka wā kūleʻa.

The Recognition

About the A' Design Award Keleawe

Ua lanakila ka hoʻolālā A Proposal of Time Ke ʻano ʻike No Ka Hōʻike ʻana i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā A Proposal of Time Ke ʻano ʻike No Ka Hōʻike ʻana he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā A Proposal of Time Ke ʻano ʻike No Ka Hōʻike ʻana i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With nostalgic music media - vinyl and cassette, combined with coffee, reading, and plants, this exhibition brings four daily proposition for modern, fast-paced lives. The key visual of this exhibition presents a rotating vinyl, a running clock, and a recording cassette. With records overlapping the circle of time, create a feeling of vintage flow.
Dimensions & Packaging: Vinyl CDs Invitation Card: 150*150mm
Blank Cassette: 106*67mm
Blank Mini Tape: 71*50mm
Poster: 502*728mm
Key Visual Wall: 75*170mm
Tags: Vinyl Record, Proposal, Exhibition, Cassette, Succulent, Nostalgic, Retro, Music, Coffee, Reading, Life, Greenhouse
Production Technology: We choose vinyl CDs to make invitation cards and have mini DV tapes as merchandise.
Design Challenge: This exhibition is a cooperation between IDER Branding Design and the Department of Taiwanese Literature of Providence University. These students are not major in design, but they wholeheartedly participate and show their enthusiasm during the whole process. Thus, we create an enjoyable proposal for life and an unforgettable memory.
Research: Laying on the sofa, with Disney's classic songs playing in the background, what a cozy morning! Listening to old beautiful love songs, seeing vigor green succulents growing in the obsolete pot, the collision between vintage, music, and greens gives our lives an enchanting aftertaste.
Inspiration: Retro is now on-trend. People appreciate the aesthetic and value of antiques. With this exhibition, we provide experiential space, having vinyl records playing in the background, letting people immerse themselves in the nostalgic atmosphere.
Project Duration: Time: May 6th, 2019
Location: Providence University, Taichung, Taiwan
Operation Flow: In this interactive exhibition, the audience can choose and play vinyl records as their preference. Enter each different space of time proposal; audience can experience different atmospheres and music.
Team Members: Creative Director: YI-JEN, TU
Project Manager: HSIANG-YI, HO
Design Guidance: YU-HSIANG, NI
Design Guidance: MENG-HAN, LIU
Designer: PEI-JUNG, CHUNG
Designer: YI-CHIN, CHUNG
Designer: CHIAO-WEI, YANG
Designer: YU-CHAN, LIN
Space Designer: TZU-HAO, KUO
Professor: SHENG BANG, LIN
Professor: PIN TZU, CHEN
Professor: CHUNG CHUN, HSIEH