From East Hōʻikeʻike Puka Aniani Kūʻai by Uplan Design is a highly esteemed winner of the very prestigious 2020 A' Design Award Gula in Hoʻolālā Loko Hale a me Hōʻike Competition Category.
GulaLoko Hale· 2020
From East Hōʻikeʻike Puka Aniani Kūʻai
by Uplan Design
Client: Uplan Design
A' Design Award Gula Winner in Loko Hale Category
Verified Award Winner
Verify Award Status for #96997The Design
About From East Hōʻikeʻike Puka Aniani Kūʻai
He pūʻulu hōʻikeʻike puka aniani kūʻai ʻo From East i hana ʻia no kekahi hale kālepa ma Shanghai. He manaʻo ʻokoʻa ko kēlā me kēia o ka ʻili hōʻikeʻike nui a me nā ʻili ʻaoʻao o ke ala hele, i hoʻonohonoho ʻia ma ke ʻano he hoʻokipa, kumu, hoʻolaha a me ka hōʻiliʻili ma ke ala hele o nā mea kūʻai. Hōʻike nā kumuhana i ka moʻomeheu Pākē ma o nā kiʻi pōmaikaʻi kahiko e like me ke deragona, ka phoenix a me ke kioea. Hoʻohana ʻia ka lako EVA no ka hoʻokumu ʻana i ke ʻano, ka hoʻopiha ʻana a me ka waihoʻoluʻu ʻana. Uhi nā hōʻikeʻike he kanahā mika ʻāpana a hoʻohana i nā waihoʻoluʻu kuʻuna ikaika.
The Recognition
About the A' Design Award Gula
Ua lanakila ka hoʻolālā From East Hōʻikeʻike Puka Aniani Kūʻai i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā From East Hōʻikeʻike Puka Aniani Kūʻai he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā From East Hōʻikeʻike Puka Aniani Kūʻai i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The whole project is respectively placed in the main display surface and side display surface of the passageway, commercial building. Therefore, the different position of the window design, the designers give different ideas. "Inclusiveness", "origin", "promotion" and "collection", these themes not only have a logical relationship based on customers' moving lines, but also fully express the important theme of Chinese culture.
- Dimensions & Packaging
- The project covers a total of 40 square meters. The overall color is so obvious and not low. This is the characteristic of Chinese traditional art's application of color, and it is more in line with the charm of Chinese culture.
- Tags
- Window Design, Commercial, Flagship Store, Exhibition, Chinese Style, National Tide
- Production Technology
- In order to more fully present the advantages of these images, EVA materials is used as the main material in the creation process. No matter in the plasticity, filling and coloring of the shape, it is one of the best choices for the design of modern window design. Uplan Design also specially invite partners to improve the material technology.
- Design Challenge
- The complexity of the work lies in the complexity of the details. Dragon scales, Phoenix wings, crane feathers, almost every shape, has countless details. Each scale is almost different. Their size, bending angle and radian, positions and distances between them, and the logic of overlapping all need to be completed step by step according to the details.
- Research
- The East is an ancient civilization that has gathered for thousands of years. The mythological fables, classics of ancient books, inventions and creations, as well as technological innovations from time to time, all present the influence of this land on the world. Nowadays, more and more young people are beginning to be keen on the national tide. This is not only a breakthrough in the field of fashion innovation, but also a sense of pride and belonging in the return of culture.
- Inspiration
- In the image of concrete performance, designers have chosen the unique characteristics of Chinese culture, and are the most easily noticed dragons, phoenixes, cymbals, cranes. They are all ancient gods or auspicious symbol, and designers refine the exquisiteness of these cultures through creative methods, and make a perfect graft with the window design and fashion culture.
- Project Duration
- The project started in June 2019 in Shanghai and finished in July 2019 in Shanghai.
- Operation Flow
- The designer is required to first refine the drawings of the graphic design, refine the process, decompose the research composition and the split structure, and even carefully detail the angle of each feather before starting to implement grouping, collage, coloring and many more.
- Patents
- Copyrights belong to Uplan Design, 2019.
- Team Members
- Yang Shi
Xingliang Liao
Haiyan Zhu
Yang Zhong
Hao Ji - Image Credits
- Image #1: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #2: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #3: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #4: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #5: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
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