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Espressionismo Floreale שטיחים by Laura Niubo

Espressionismo Floreale שטיחים by Laura Niubo is a highly esteemed winner of the very prestigious 2024 פרס הארד של A' Design Award in עיצוב רהיטים Competition Category.


ארדרהיטים· 2024

Espressionismo Floreale שטיחים

by Laura Niubo

Client: Niubo

פרס הארד של A' Design Award Winner in רהיטים Category

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Verified Award Winner

Verify Award Status for #152183

Colors

The Design

About Espressionismo Floreale שטיחים

Espressionismo Floreale היא קולקציית שטיחים על תחיית החיים דרך פרחים. באמצעות צבע וצורות גיאומטריות, כל עיצוב לוכד חלק רבייתי טבעי אחד של פרח בצורתו המופשטת ביותר. השטיחים ארוגים מתערובת יוקרתית של צמר ניו זילנד ומשי טבעוני בטכניקת טאפטינג ידני. הם מתעוררים לחיים בששה עיצובים שונים: אנתר, קרפל, פילמנט, ליף, פטל וסטמן. העיצוב של כל שטיח הוא מחקר של צבע וצורה המייצר תחושה של תנועה גלית, אלגנטית ועוצמתית כפי שפרחים אלה מחזיקים מטבעם, ומשחרר חיים תוססים.

The Recognition

About the פרס הארד של A' Design Award

העיצוב Espressionismo Floreale שטיחים זכה בפרס הארד של A' Design Award, הכרה יוקרתית מאוד הניתנת לעיצובים בולטים שמצטיינים ביצירתיות, בתושייה ובחוכמה. זוכי הארד הם חפצים מיומנים לרוב ויצירתיים באופן בולט שמעידים על הניסיון הרב, הדמיון והתבונה של מעצביהם. מהעיצוב Espressionismo Floreale שטיחים מצפים שיהיה חפץ מוערך מאוד, מוערץ ואהוב, מקצועי וחדשני בצורה בולטת. העיצוב הזה שזכה בפרס הארד של A' Design Award משלב את השיטות הטובות ביותר באמנות, במדע, בעיצוב ובטכנולוגיה, ומצוין בתשומת הלב שלו לפרטים. העיצוב Espressionismo Floreale שטיחים מספק להפליא צרכים, נוגע ברצונות, מקסים רגשות ומושך סקרנות.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Espressionismo Floreale is a rug collection about the rebirth of life through flowers. Using colors and geometric shapes, each artwork captures one natural reproductive part of a flower in its most abstract form. The design of each rug is a study of color and form that generates a sensation of a sinuous, elegant and forceful movement as these flowers own by nature. A powerful color expression elevates the viewer's imagination to a world in which color floods everything and brings them joy.
Dimensions & Packaging
They come to life through six different designs: Anther, Carpel, Filament, Leaf, Petal and Stamen. They start at a medium size and they are made to order. The overall sizes are between 2.20 x 2.40m and 2 x 3m. and the hair hight is 14 mm.
Tags
rugs, textile, furniture, color, geometry, abstract, decoration, home
Production Technology
The Espressionismo Floreale rugs are woven from a luxurious blend of New Zealand wool and vegan silk using the hand tufting technique. The artist’s manufacturer Beiriz Atelier in Portugal is certified in materials and production. The rugs are handmade using natural and sustainable materials, wool and vegan silk, which its production process uses environmentally friendly nontoxic solutions and recycles ninety nine per cent of the water used. The rugs are woven with natural dyes.
Design Challenge
The first challenge was how to translate a design from 2D on paper to 3D on fabric. To then facing the biggest challenge which was the production. Worked with many makers in Barcelona, Portugal and India until found the one who could achieve the perfect lines and design and the exact desired colors in the most environmental responsible manner from the study at Tapetes Beiriz in Portugal.
Research
Color and form study followed by materials research. Production and manufacturing research. Shipping, packaging, delivery methodology. Once the product was achieved the creation of a business from zero with branding, website, photoshoots, PR materials, sustainable production process and research on fairs to exhibit.
Inspiration
Laura believes in the emotional power of color that unlocks a vibrant living and how color can bring energy to impact how we feel in the spaces around us. But moreover, how we connect with design because of its story and message. Espressionismo Floreale reminds us that nature continues offering its beauty and support, honoring how flowers make our existence possible. An abstraction of something the audience care and can relate to, and even more, that it can bring them an uplifting energy.
Project Duration
The project started in November 2020 and finished in January 2023, and was exhibited at Alcova during Salone del Mobile Milan Design Week 2023.
Operation Flow
The rugs are an addition to any interior space. Once the package is opened we let the rug relax and be flat for a few hours with no furniture on top. It's recommended to vacuum it everyday for a couple of weeks if possible. After this is all about enjoying the comfort and pleasant energy from its design and colors.
Patents
Copyrights belong to Laura Niubo, 2024.
Team Members
Laura Niubo
Image Credits
Photographers: Danny Duran and Barbara Vidal

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