Akbank Career פלטפורמת גיוס by Akbank Design Studio Staff Channel is a highly esteemed winner of the very prestigious 2026 פרס הזהב של A' Design Award in עיצוב תוכנה Competition Category.
זהבתוכנה· 2026
Akbank Career פלטפורמת גיוס
by Akbank Design Studio Staff Channel
Client: Akbank T.a.Ş
פרס הזהב של A' Design Award Winner in תוכנה Category
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The Design
About Akbank Career פלטפורמת גיוס
Akbank Career היא פלטפורמת גיוס מקצה לקצה שהופכת את תהליך הגיוס לחוויה דיגיטלית אחודה. באמצעות חיבור בין מועמדים, מגייסים ומנהלי גיוס בתוך אקוסיסטם יחיד, היא ממצבת את החוויה כנכס אסטרטגי. מבוססת על מחקר מונחה נתונים, הפלטפורמה משפרת את השקיפות, מאיצה תהליכים ומשפרת את איכות קבלת ההחלטות. כפתרון בר-הרחבה, היא מפחיתה את התלות בספקים חיצוניים תוך תמיכה בטרנספורמציה דיגיטלית ארוכת טווח.
The Recognition
About the פרס הזהב של A' Design Award
העיצוב Akbank Career פלטפורמת גיוס זכה בפרס הזהב של A' Design Award, הכרה יוקרתית מאין כמוה הניתנת לעיצובים מהשורה הראשונה, נפלאים ובולטים. זוכי הזהב הם יצירות חדשניות ביותר, חזוניות ומסנוורות בזוהר שמשקפות את הגאונות, החכמה והמיומנות של מעצביהן. מהעיצוב Akbank Career פלטפורמת גיוס מצפים שיהיה המצאה משובחת, קובעת מגמה ומונומנטלית שמספקת ערך חסר תקדים. העיצוב הזה שזכה בפרס הזהב של A' Design Award הוא פרויקט מרהיב ומכובד שמועיל מאוד ודוחף קדימה את גבולות האמנות, המדע, העיצוב והטכנולוגיה. העיצוב Akbank Career פלטפורמת גיוס יוצר תחושות עזות של רצון, מעורר תשוקה, מעודד יצירתיות ומרתק אותנו.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Akbank Career is an end to end recruitment platform that combines candidate journeys and HR operations within a unified ecosystem. Beyond job listings, Explore and Blog sections transparently present company culture, working models, and development opportunities. Candidates can create personalized CVs for broader career use, track applications in real time, and message recruiters throughout the process. Recruiters and managers oversee all processes through a centralized, data informed dashboard.
- Dimensions & Packaging
- This enterprise recruitment platform unifies candidate journeys, HR operations, document management, and data driven reporting within a scalable digital ecosystem. Developed with an end to end experience approach and a design-system foundation, it runs on OpenShift based backend services with an Angular frontend architecture. The platform works adaptively across web, tablet, and mobile devices.
- Tags
- Career Website, Candidate Experience, User Experience, User Interface, Human Resources Technologies, Talent Management
- Production Technology
- The Akbank Career was developed through an iterative product development methodology grounded in user research. Adopting a user experience design approach, the experiences of candidates, recruiters, and hiring managers were addressed holistically, with prototypes and user testing conducted at every phase to validate design decisions. Built using an agile workflow, the platform is designed on a scalable and sustainable architecture integrated with internal systems.
- Design Challenge
- The core challenge was designing a large-scale career platform that could balance speed, technical constraints, and meaningful user experience. Within tight timelines and evolving technical boundaries, the team needed to translate research insights into practical, scalable design decisions. Coordinating multiple stakeholders across HR, IT, and business units required prioritization and alignment, while ensuring that usability, clarity, and candidate confidence were never compromised.
- Research
- This project included a mixed-method design research approach to redesign Akbank’s career website throughout the entire design cycle. The objective was to understand candidates’, employees’ and hiring managers’ expectations and remove friction in job discovery and application flows. We combined interviews, workshops, usability tests, surveys, tree tests and benchmarks with over 400 participants. Insights reshaped information architecture, content tone, filters and navigation, resulting in clearer job discovery, improved application experience and a more inclusive, transparent hiring journey.
- Inspiration
- The Akbank Career was shaped by the observed need for transparency, clarity, and visibility throughout the candidate journey, alongside opportunities to streamline and accelerate internal recruitment operations while eliminating dependency on external development partners.
- Project Duration
- The project started in October 2023 in Istanbul and finished in March, 2026 in Istanbul and was exhibited in Istanbul, 2026.
- Operation Flow
- Candidates explore job opportunities at Akbank, review the company’s culture and benefits, and apply to the roles that best match them. They can easily create and download their resumes to use on other platforms. Applicants track their application status through their profile and stay informed throughout the process. HR teams and managers view all candidates and positions in a single dashboard, enabling fast and secure hiring decisions.
- Patents
- Copyrights belong to Akbank T.A.Ş, 2026.
- Team Members
- Akbank Design Studio Staff Channel
- Image Credits
- Image #1: Illustrator, Akbank Design Studio, 2026.
Image #2: Illustrator, Akbank Design Studio, 2026.
Image #3: Illustrator, Akbank Design Studio, 2026.
Image #4: Illustrator, Akbank Design Studio, 2026.
Image #5: Illustrator, Akbank Design Studio, 2026.
Video Credits: Videographer, Akbank Design Studio, 2026.
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