Travel Your Way יישום נייד by Saltanat Tashibayeva is a highly esteemed winner of the very prestigious 2020 פרס הארד של A' Design Award in עיצוב ממשק, אינטראקציה וחוויית משתמש Competition Category.
ארדממשק· 2020
Travel Your Way יישום נייד
Client: Saltanat Tashibayeva
פרס הארד של A' Design Award Winner in ממשק Category
Verified Award Winner
Verify Award Status for #99783The Design
About Travel Your Way יישום נייד
העיצוב משתמש בהרבה שטח לבן, הוא ממלא את כל דפי האפליקציה. מרחב לבן עוזר למשתמשים לבודד את המידע הנכון ולהתרכז בפעולות הנחוצות. העיצוב השתמש גם בניגודי גופן: פשוט ונועז. המורכבות של העיצוב היא שהיה צורך להציג מידע רב על כרטיסים, במקום אחד על המסך יש הצטברות של כל הנתונים, אך העיצוב נראה רענן ולא עמוס מדי.
The Recognition
About the פרס הארד של A' Design Award
העיצוב Travel Your Way יישום נייד זכה בפרס הארד של A' Design Award, הכרה יוקרתית מאוד הניתנת לעיצובים בולטים שמצטיינים ביצירתיות, בתושייה ובחוכמה. זוכי הארד הם חפצים מיומנים לרוב ויצירתיים באופן בולט שמעידים על הניסיון הרב, הדמיון והתבונה של מעצביהם. מהעיצוב Travel Your Way יישום נייד מצפים שיהיה חפץ מוערך מאוד, מוערץ ואהוב, מקצועי וחדשני בצורה בולטת. העיצוב הזה שזכה בפרס הארד של A' Design Award משלב את השיטות הטובות ביותר באמנות, במדע, בעיצוב ובטכנולוגיה, ומצוין בתשומת הלב שלו לפרטים. העיצוב Travel Your Way יישום נייד מספק להפליא צרכים, נוגע ברצונות, מקסים רגשות ומושך סקרנות.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The product simply provides as many options as possible in the most transparent way, to give travellers the freedom of choice. Whether they prefer the fastest, cheapest or most eco-friendly option this time, the product never assumes what a traveller wants, and we never push one mode transport over others. Every individual is different, with different needs for each unique journey. There is no right or wrong way to travel, so we promise to help every traveller.
- Dimensions & Packaging
- It is a Travel online website service, a mobile website service, a mobile application service that runs on Android and iOS-based devices in all resolutions.
- Tags
- sati taschiba, Mobile, Application, UI, UX, Mobile app, Travel, Product design, Design system, website, web
- Production Technology
- Sketch, Zeplin, Adobe Photoshop, Illustrator, Invision
- Design Challenge
- The main challenge in the project is the technology behind the search engine. The team needs to generate an algorithm for selecting routes in such a way that the user is provided with the best possible search results for the connection, price, duration of the route, and so on. In parallel, the search should be carried out quickly and not force the user to wait long for the results. Also, the main challenge is to realize the purchase of tickets in one click. It is one of the difficulties in the travel industry.
- Research
- The company is very careful in researching users and their behaviors. Almost every innovation in the product, whether it is just a visual change in colors and font or the logic of user interaction, checks with various UX Research methodologies. The team has done a tremendous job of creating the Jobs To Be Done approach of understanding what motivates customers to buy the product. It can be an excellent tool that can help guide teams towards better decision-making and innovation.
- Inspiration
- In 2008, three university classmates from Aachen, Germany were tired of the headaches when booking trips home. So they set out to build the most flexible travel search engine across Europe. A travel companion that puts the power back into the hands of the traveller.
- Project Duration
- The project started in 2008 by three university classmates from Aachen, Germany. Global product redesign began in 2020 by Berlin Team. In the past decade, we have grown from three students into an international family with more than 70 members, spanning over 30 countries of origin in our Berlin office.
- Operation Flow
- Every individual is different, with different needs for each unique journey. With one search field, the user will discover all the available travel options: the fastest, cheapest or even eco-friendly. The product includes a parallel search b/n airplanes, trains, car-sharing, and buses. The user does not need to install numerous applications on the phone now. The product will help to find and select the most optimal route, indicate the location of transfers with just a single buy-button click.
- Patents
- Copyrights belong to Denisa Kostolányiová
- Team Members
- Saltanat Tashibayeva
Raviv Mordoch - Image Credits
- Brand by Emma Young
Animation by Eric Linn
Image belongs to Anton Repponen
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