Pastoco Ncuav Qab Zib Daim Ntawv Phaj los ntawm Jun Yamazaki and Takuya Osawa

Qhov qauv tsim Pastoco Ncuav Qab Zib Daim Ntawv Phaj los ntawm Jun Yamazaki and Takuya Osawa yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Khoom Ci, Khoom Siv Rooj Noj Mov, Khoom Haus thiab Khoom Siv Ua Noj.

NyiajKhoom Siv Chav Ua Noj· 2021

Pastoco Ncuav Qab Zib Daim Ntawv Phaj

los ntawm Jun Yamazaki and Takuya Osawa

Tus Neeg Siv: Jun Yamazaki and Takuya Osawa

Tus Yeej A' Design Award Nyiaj hauv Pawg Khoom Siv Chav Ua Noj

35,318

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #110364

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Pastoco Ncuav Qab Zib Daim Ntawv Phaj

Daim ntawv qhia ncuav qab zib no tso cai rau cov khub niam txiv tshiab kom nkag siab tias lawv cov zaub mov muaj txiaj ntsig zoo npaum li cas, tsis muaj qhov hnyav ntawm cov khoom noj lossis suav cov khoom noj muaj txiaj ntsig. Pab neeg no tsom cov khub niam txiv tshiab rau lub phaj no. Lawv nyiam noj tsis zoo hauv lawv lub neej tshiab. Vim lub neej tshiab nrog tus khub txhim khu kev qab los noj mov. Nyob rau tib lub sijhawm, lawv tsis xav teeb meem rau ib leeg kom saib xyuas lawv cov zaub mov ntau dhau. Txhawm rau daws cov teeb meem, pab pawg tau npaj kom sib npaug tswj lawv cov zaub mov yooj yim nrog kev lom zem noj. Thiab lawv ua tiav nws tau txais kev tshoov siab los ntawm daim ntawv ncuav qab zib, lub cim ntawm kev sib npaug ntawm kev pom.

Qhov Lees Paub

Txog A' Design Award Nyiaj

Pastoco Ncuav Qab Zib Daim Ntawv Phaj yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Pastoco Ncuav Qab Zib Daim Ntawv Phaj xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Pastoco Ncuav Qab Zib Daim Ntawv Phaj yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: This plate visualize the balance of nutrition in foods with its pie chart shape. Fresh couples can grasp how well-balanced their foods are intuitively, without weighing foods or calculating the amount of nutrition. Moreover, the open part shows the target the start of eating way, eating vegetables first. It prevents sharp increase of blood sugar level. Fresh couples can practice positive diet with well-balanced and healthy foods on this plate.
Qhov Loj & Ntim: The whole size of this plate is D220mm x W220mm x H20mm, the diameter of center hole is 70mm. Thanks to its compact size and center hole, if our target fills the plate with foods, the total amount of foods is not so much. And less blank spaces give them an illusion as if they eat a lot. Therefore, they eat less, and are satisfied with it.
The plate also has four colors, natural beige, white, navy and paste pink. Our target can select their favorite color from the variations.
Cov Ntsiab Lus: Tableware, Plate, Healthy foods, Diet, Nutrition, blood sugar level, insulin control
Thev Naus Laus Zis Tsim Khoom: They make this plate with ceramic. And the surface finishing is fine matte texture. Its natural and warm texture makes foods look better. It will motivate them to keep healthy diet. And also, ceramic has good mass-productivity. It is not so expensive and stylish plate.
Fresh couples eat foods with this plate every day. Therefore, they did not select just easy to handle cheap plastic, hard to use stylish wood, but selected ceramic.
Kev Sib Tw Tsim Qauv: The big challenge was balancing two conflictive factors. For the fresh couples to succeed losing weight with their plate, 1. they can control their foods without conscious restriction, 2. they can enjoy eating as well. Because most of fresh couples are not keen on keeping healthy diet to sacrifice eating happily.
If the plate is separated into small sections for each food, it looks as if the plate forces the target to eating healthy. If the plate has just organic and aesthetic design, it does not have a healthcare function. Through try and error, the team got inspiration from pie chart which is the symbol of visualization of balance, and got over the challenge.
Kev Tshawb Fawb: They observed the tastes and behaviors of the target. And they did interviews to them too. As the result, they found their general problems that the target tends to eat unhealthily and get fat after the marriage. Because the fulfilled life with partner enhances the appetite. And one can’t resist eating as much as the other.
Fortunately, a wife has somewhat sense of health more than her husband generally. So she has encouraged him and herself to try losing weight for some times since their marriage. But the strict management can throw cold water on their newly-married life, and get difficulty to keep on it.
Kev Txhawb Siab: Most of fresh couples wish spending healthy and happy life together, but they have difficulty to practice it, especially in what they eat. Because too-managed food restricts their normal life, and they need to pay attention to calories all the time. As a result of these restrictions, they lost pleasure of eating foods. For their targets to keep the healthy diet positively, they try to solve the above problems with design.
Lub Sij Hawm Ua Hauj Lwm: Our design work started in March 2020 between London and Osaka, will finish in September 2020 in Osaka in Japan.
Txheej Txheem Ua Hauj Lwm: All they need to do is very simple. They should just place foods and dishes on the plate. Here is the colorful pie chart of foods. It shows what food is sufficient and is not sufficient. Now, they wonder how much the ratio of each foods are. If there is a colorful food pie chart in front of them, today’s meal will be ideal.
Cov Tswv Cuab Pab: Jun Yamazaki
Takuya Osawa
Kev Qhuas Duab: Image #1: Photographer Takuya Osawa, Main image, 2020.
Image #2: Photographer Takuya Osawa, Colour Variations, 2020.
Image #3: Photographer Takuya Osawa, The detail part and texture explanation image, 2020
Image #4: Photographer Takuya Osawa, The image of plate filled with foods, 2020
Image #5: Photographer Jun Yamazaki, The usage scene Image, 2020
Video Credits: Cast Takuya Osawa and Reiri Osawa, Camera Operator Takuya Osawa and Jun Yamazaki, The short feature video, 2020